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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

billion smartphone users in 2012. billion, and by 2017, nearly half of global mobile users are likely to own a smartphone. Band-aiding a mobile experience is no longer a possible solution, as 70% of mobile searches lead to action on a website within 1 hour of searching. The Mobile Gap & The Problems It Causes.

Mobile 48
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Twitter Link Roundup #162 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Don’t Hire the Perfect Candidate | Lance Haun-Harvard Business Review – [link]. Scaling Your UX Strategy | Robert Fabricant-Harvard Business Review - [link]. Top 50 Photoshop Tutorials from 2012 | Speckyboy – [link]. The Absolute Best Fonts of 2012 | Creative Beacon – [link].

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Eastern European Champions & the 4 V’s of Big Data

Cracking the Code

The first category includes companies that have a dominant position in their national market and are often internet or ecommerce companies. The second category is composed of companies that have developed a unique IP locally and marketed it worldwide - typically in the gaming, software, security or mobile sectors. in GE, 1.3

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Twitter Link Roundup #151 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

The Most Memorable Quotes (I Could Capture) From Startup School 2012 | The Art of Ass-Kicking – [link]. The Surprising Secret to Selling Yourself | Harvard Business Review – [link]. ” | Fast Code Design – [link]. ” | Fast Code Design – [link]. Brands Struggle in Mobile – [link].

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Everything You Need To Know About Creating Killer Explainer Videos

ConversionXL

If you’re a B2B software company you’ll be happy to know a Forbes study titled “Video in the C-Suite” revealed that 59% of C-Suite executives would prefer to watch video over reading text if both are presented on a page. What if it turned out that other invoice software companies saw similar results?

Video 122
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How to Make Mobile eCommerce Convert: What???s Effective In Mobile Design Right Now

ConversionXL

This is the second of a two-part series on mobile conversion. In the first part , we described the most common usability mistakes made in mobile commerce sites and apps, and how to fix them. In this part, well discuss the frontiers of mobile commerce: trends were seeing in user tests that may fundamentally change eCommerce.

Mobile 99
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5 Hot Ecommerce Trends to Watch

mashable.com

5 Hot Ecommerce Trends to Watch. July 10, 2012 by Curt Finch. The Evolution of Ecommerce Series is presented by Litle & Co. , It is the new wave of commerce and, depending on the industry, ecommerce represents either an opportunity for big profit or a death knell for the brick-and-mortar business. Like Tweet. Like Tweet.

eCommerce 101