crowdSPRING Blog

JULY 14, 2013

I must have been channeling someone else for a moment there. It is now 2013 and we can definitively say that Rock and Roll is here to stay. Mitch Joel, a leading expert in new media, describe our current moment of “business purgatory.” d) Social Media. Wait, what? By David Fishof and Michael Levin.

Viral 93

Viral Small Business Social Media Technical Review 93

ConversionXL

FEBRUARY 26, 2014

In PPC, day-parting is set by choosing hours of the day on each day of the week to run your Campaigns or boost or lower your bids. In PPC, this typically means setting up Campaign location targeting by selecting specific locations to show ads or excluding specific locations. Add new seasonal Campaigns to experiment with new ideas.

PPC 111

PPC Widget Campaign Technical Review 111

searchengineland.com

MAY 30, 2012

Social Media. What is Social Media Marketing. Social Media Columns. How To: Social Media Marketing. Social Media Marketing Library. Our Social Media Marketing Events. How To: Social Media Marketing. Enterprise Social Media Management Software.

SEO 54

SEO SEM Social Media Search 54

YoungUpstarts

SEPTEMBER 2, 2015

By now we surely all know that social media is a hugely useful tool when it comes to reaching the masses. A good campaign to get a message across costs just a fraction of old-fashioned billboard and TV advertising. Or you can find your own at the likes of Tic Watches.

Social Media 100

Social Media Viral Media Advertising 100

Duct Tape Marketing

AUGUST 18, 2016

When Automation Goes Wrong: A Better Approach to Social Media written by Guest Post read more at Duct Tape Marketing. Given the sheer scale of social media and the number of social channels (there are over 90 social networks ) – and the volume of people using them (Facebook has over 1.59

Social Media 28

Social Media Media Curation Campaign 28

YoungUpstarts

SEPTEMBER 10, 2015

Events are a great marketing channel that many successful businesses currently use to create one-on-one relationships. You can use video recordings of event speakers or educational sessions to post online or link for social media outreach. Event marketing fuels social media activity.

Marketing 100

Marketing Social Media Philadelphia Hosting 100

Early Growth Financial Services

DECEMBER 31, 2013

2013 has been a very special year for me. And so like we did in 2009 , 2010, 2011 and 2012 please raise your fists in the air and celebrate these amazing people who rolled up their sleeves, faced their fears and shipped something meaningful in 2013. Happy New Year’s Eve! for the next ten years. A for Awesome. B for Bodacious.

Phoenix 75

Phoenix San Diego LLC Community 75

Hearpreneur

DECEMBER 11, 2017

This combination allows us to streamline our process and execute influencer marketing campaigns at scale. We offer 3 turn-key products: Branded content: Marketers are given the opportunity to hire influencers solely to shoot or act as talent in branded content that will be used on their brand’s owned and operated channels.

Software 49

Software Marketing Entrepreneur North America 49

ConversionXL

JULY 10, 2014

Surveying Competitor’s Customers In The “Wild” You’ve probably already heard a lot about “spying” on your competitors using social media, but do you actually do it? If a competitive shopping cart solution were to run a campaign targeting 3d cart customers, highlighting how their cart.

Software Review 72

Software Review Lead Generation Design Campaign 72

Duct Tape Marketing

JUNE 5, 2014

For starters, marketing automation refers to technology that allows marketing departments and organizations to more effectively market on multiple online channels (such as email, social media, websites, etc.) Lead nurturing can take many forms, from personalized, Happy Birthday emails to reengagement campaigns.

Marketing 74

Marketing Lead Generation Revenue Email 74

Occam's Razor

DECEMBER 9, 2013

One that reflects the customer expectations of 2013. Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). These two social platforms (eschew others at this point) allow you to learn how to earn attention in two different form factors. It is a part of multi-channel analytics chapter.

Analytics 165

Analytics Marketing Channel Metrics 165

Duct Tape Marketing

NOVEMBER 30, 2017

How to Use Social Media in 2018 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch About Social Media. I thought I’d drop in and give you my take on where we are with social media. Social media is just another channel, it is another part of marketing.

Social Media 70

Social Media Media Curation Lead Generation 70

Brandanew

JULY 2, 2015

Everyone can market on social media – well, according to them! Because if it isn’t watched, what’s the point of running a marketing campaign at all? These days there are no guarantees that a campaign will be sure-shot successful. Launched back in 2013, the video still garners millions of views.

Social Media 100

Social Media Campaign Media Marketing 100

Duct Tape Marketing

JUNE 6, 2018

How to Use Social Media for Your Marketing Efforts in 2018 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch About Social Media. I thought I’d drop in and give you my take on where we are with social media. Why businesses use social media.

Social Media 76

Social Media Media Marketing Curation 76

crowdSPRING Blog

JULY 23, 2013

The claim that social media will drive more customers to your business than search, email or other traditional and online marketing channels has once again been exposed as a myth. A recent study by Custora found that email marketing and search deliver more profitable customers than social media. Or has it?

Social Media 120

Social Media Media Marketing Social Network 120

Occam's Razor

FEBRUARY 3, 2014

According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. As of March 2013, one billion, (B!), One more thing to ponder… One hundred hours of video is uploaded into YouTube every single minute, as of May 2013. In the Build stage we use YouTube as an media platform. #4.

Analytics 149

Analytics Marketing Audience Channel 149

Duct Tape Marketing

SEPTEMBER 9, 2022

(02:19): And Matt really was extremely helpful, but I was also very motivated to turn it into a great book this time around the other big thing was that we wrote the book in 2013 and the book didn't age. You also did a lot of research between 2013 and 2022, wherever we are today on kind of the evolution of boards in general, haven't you?

Startup 86

Startup Cofounder Early Stage Founder 86

Duct Tape Marketing

SEPTEMBER 1, 2017

Typical tasks included looking at how well a campaign performed, what the costs were and returns on investment. Before the explosion of social media, marketers relied on the results of surveys and focus groups as a proxy for what customers wanted. Multiple channel strategy. Sometimes data was extrapolated for predictions.

Artificial Inteligence 54

Artificial Inteligence Marketing Algorithm Social Media 54

ConversionXL

JULY 21, 2020

While the quality of content your company creates and distributes is important, most brands treat content marketing as a one-off campaign instead of an always-on effort. Instead of committing to posting on your social media channels three times a day, start with a few times a week. Image source). Don’t overthink it.

Customer 92

Customer Audience Campaign Social Media 92

ConversionXL

AUGUST 21, 2014

When they met to discuss and attempt to address the issue in January 2013, they realized they had little insight into exactly why customers were leaving. Think of ways you can extend successful campaigns—such as Mention’s automated email campaign for free trial users—to deliver value to more of your user base. The Execution.

Retention 106

Retention Churn Rate Metrics Software Review 106

Up and Running

MAY 25, 2016

It almost goes without saying, but if you want to raise money, you need an online presence and a social media presence in particular. According to a survey conducted by Waggener Edstrom, more than 55 percent of those who engage with a nonprofit via social media take an action. Go with a new trend—crowdfunding.

Revenue 86

Revenue Oregon Campaign Social Media 86

YoungUpstarts

AUGUST 26, 2015

Implementing a central inventory management system that tracks cross-channel sales data is what retailers will rely on most to make smarter decisions this holiday season. By looking at historical sales reports, such as top-selling products or bestselling items by channel, retailers can better prepare their operations and warehousing.

Cofounder 100

Cofounder United States Channel Stock 100

Designmantic Blog

MARCH 6, 2018

She is also the author of Social Media Mastery: A Comprehensive Guide to Strategic Growth and is the founder of “The Authority Matrix”, which is a powerful tool used by Fortune500 executives that utilizes employee advocacy and influence. She was ranked 5th on Forbes’ Top 10 Social Media Power Influencer list.

Entrepreneur 76

Entrepreneur Social Media B2B Cofounder 76

Occam's Razor

SEPTEMBER 21, 2015

The Directors, the Marketers, the Optimization employees and our resident social media gurus. Second, between 2012 and 2013. When I present it, I'll say something like "Our peak investment, in Aquantive in 2013, was 700k." The valiant hope is that they will do something. The reason is quite simple.

Stock 60

Stock Conversion Matching Audience 60

Occam's Razor

DECEMBER 3, 2012

A small bang here, a big sizzle there, one big paid search campaign and … VICTORY! Ditto for YouTube brand channels. Do you have yet another lame brand channel full of just your TV ads, or does yours rock, like Tide's or Purina's , which offer tips and in many ways make your life better and really connect with you?

Framework 147

Framework Marketing Search Mobile 147

ConversionXL

OCTOBER 14, 2015

In other words, interaction with high-valence emotional content drives engagement , at least with social media. Peter Koechley (@peterkoechley) October 21, 2013. You’ve probably heard of the famous BMW campaign from 2001. The campaign was comprised of 8 short films called The Hire. Uplifting works.

Viral 48

Viral Semantic Campaign Framework 48

ConversionXL

SEPTEMBER 24, 2020

Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. HubSpot has an article on split-testing tips for Facebook ads —they’re great guidelines for your ad campaigns. Imagine you had a client who sold interior design services and wanted to run a display campaign.

Acquisition 111

Acquisition Software Review PPC Analytics 111

YoungUpstarts

OCTOBER 17, 2013

by Neal Schaffer, author of “ Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success “ Many company leaders understand that in order to survive in today’s business world, their companies must have a social media presence.

Social Media 217

Social Media Media Curation Social Network 217

ConversionXL

MAY 22, 2014

This could cover a range of methods, but for the sake of this article, we’re going to focus on PPC, Social Media & Search. In general these are great rules of thumb when starting your ad campaigns. Imagine you had a client who sold interior design services & wanted to run a display campaign. image source.

Software Review 116

Software Review PPC Analytics Search 116

Duct Tape Marketing

OCTOBER 28, 2015

Though it is awesome for all of those, it has the highest user/brand interaction rate, 1.53% of the 150 million users in 2013 to be precise, significantly higher than Facebook’s measly 0.10%, as shown by Neil Patel’s infographic here. Who is your Ideal Lead? And more specifically: What do they do in their spare time?

Lead Generation 28

Lead Generation Social Media Media Search 28

Start Up Blog

APRIL 29, 2013

Recently I’ve been lucky enough to attend a few events which have been centered around what’s next socially and commercially. So I thought I might pull all these thoughts together in a new edition of Soundbites from the Future – The 2013 edition. You’ll find it is full of contradictions and juxtapositions.

Uruguay 123

Uruguay Technical Review Vertical Las Vegas 123

Duct Tape Marketing

JULY 27, 2017

We’ll start with content marketing tools, going from content creation to the SEO optimization of that content, followed by e-mail and social media marketing tools. This intuitive tool will allow you to create your own designs, whether it’s for your article, social media or just to do some basic photo editing.

Marketing 50

Marketing Social Media SEO Email 50

Occam's Razor

APRIL 29, 2013

A benchmark for you: In 2013 if 30% of your time, Ms./Mr. If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " I've heard this more times than I care to remember: " Our CPC for our Bing/Yandex campaigns was $2.25. " Right-time. " Arrrrhhhhh!

Metrics 166

Metrics Marketing Search SEO 166

www.vccafe.com

MARCH 11, 2013

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). Added – March 2013* Startup Intelligence tools. Media Temple. Read post Why Learning should be your top 2013 new year’s resolution  for a full list. Social functionality. Campaign Monitor.

Software Review 53

Software Review Technical Review Startup 53