Remove 2014 Remove Revenue Remove Technical Review Remove Viral
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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

Or seen a review of an iPhone app hung up on pricing trivialities: “It would be pretty good at $0.99, but it’s not worth $1.99.” Consider the consequences of these monthly pricing possibilities: $0/mo means your goal is to maximize growth (trust and usage) instead of revenue. simple enough to be self-service).

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Marketers Focus More Attention on Mobile Gaming

YoungUpstarts

Newzoo, a video game research firm, reported that 2014 revenue for mobile gaming was $25 billion – up 43% over revenues from 2013. And 2015 is expected to exceed that same growth with some projecting as much as $40 billion in revenue by 2017. This will increase supply and improve ROI for advertisers.

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

But there are technical and strategic keys to smart deployment. Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. The strategy, according to Google, improves ad recall (and, undoubtedly, YouTube revenues). Stay on brand.

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30 Entrepreneurs Reveal Their Favorite Disruptors

Hearpreneur

As a CEO of a technological startup, I often need to find trustworthy information as quickly as possible. And he is not afraid to take bold bets on new technologies and business models. Steve Jobs stands out as the greatest tech disruptor of the twenty-first century. Thanks to Shaun Connell, Rental Property Calculator ! #4-

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Neither would have achieved virality had customers not received something tangible for their efforts. On its official launch in 2014, it had 15,000 daily users.

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30 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story

Hearpreneur

Over the years, despite massive losses, Netflix was able to bounce back and improve its revenue by 47%. Later they failed to keep up with technologies and the digital boom and have even filed for bankruptcy twice. WhatsApp became one of the most popular apps for social media by 2014. Thanks to Jen Wan, Soteri Skin !

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Summer Business Books: What to Read Now

crowdSPRING Blog

” So while I can not write personal reviews for the books on this list, I did take some time to do a bit of research into this year’s batch of business books and have come up with the, consensus winners from a variety of reviewers: the top 5 business books for this season. Your Future Depends on It. d) Social Media.

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