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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

This required complete alignment across marketing and sales teams to engage, then close the deal. Alignment can make all the difference to a business. It’s proven to drive more revenue , improve customer experience , and power growth. Account-based sales cycles are more complex than a sales cycle targeting one person.

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Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

The company already has paying customers and a validated business model. In fact, they generated $100k in revenues over the last year, since they first pitched at one of our roundtables. Abhijit foresees primarily a technology licensing business model whereby device vendors would be paying royalty per handset or tablet.

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Is Your SaaS Go-to-Market Strategy Tsunami-Proof?

ConversionXL

According to ProfitWell , customer acquisition costs (CAC) have increased by over 55% in the last 5 years: At the same time, customer willingness to pay for features has dropped by 30% during that same period: So, on one hand, we have rising costs; on the other, we have a lower willingness to pay. customer acquisition process and channels).

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How I invest as a pre-seed investor?

Hippoland

2) What is the business model and the potential unit economics? Certain investors tend to gravitate towards certain business models. At a high level, business is simple! :) You bring revenue in and your costs send money out the door. You want your revenue to be higher than your costs. Or in between?

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How I invest as a pre-seed investor?

Hippoland

2) What is the business model and the potential unit economics? Certain investors tend to gravitate towards certain business models. At a high level, business is simple! :) You bring revenue in and your costs send money out the door. You want your revenue to be higher than your costs. Or in between?

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Serve It Up

Austin Startup

A frequent metaphor I use in customer acquisition, fundraising, or any kind of deal making is that you as the founder and promoter should present the finished meal on the dining table and not drag your counterparts into the kitchen. Is third-year revenue of $10M good or bad? A price of $2 per share means nothing in itself.