Indeed, I did buy my latest startup, but the deal was done from a spare bedroom of my suburban home in Fresno, California for less than most people pay for a new car. This acquisition is a long story, but if you have a few minutes let me tell you the best parts. Micropreneurship StartupsPhoto by psiaki. My Background. exit big! MORE >>

As the name suggests, acquisition is all about driving new users, readers or buyers depending on whether you’re running a SaaS, media or e-commerce business respectively. Instead it’s about the math behind acquisition. The image to the left is a mockup of a custom dashboard we built for a startup I used to work with. MORE >>

meeting about startup to-dos — things you should really think about before starting companies. In places like Silicon Valley it’s often tech people who launch startups. We need more startups in Montreal and in other ecosystems that aren’t the current startup hubs. We need more startups in Montreal [.]. MORE >>

David Skok , a five time startup entrepreneur turned venture capitalist at Matrix Partners recently blew into Atlanta for the DLA Venture Pipeline meeting and he blew away the crowd with his talk on " Customer Acquisition & Monetization."  have written briefly about customer acquisitions costs here before.  MORE >>

The only concern was that they didn’t know what their cost of customer acquisition was, nor did they which channels would be most effective, or how much they could acquire out of each channel. The good thing is that customer acquisition is a pretty easily testable thing. That makes it pretty tough to know how scalable the business is. MORE >>