A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 22, 2010

Penelope Trunk pushed me over the edge when she wrote that for the last two years she's been schlepping around a Harvard Business Review article called "The Making of an Expert" because: "The article changed how I think about what I am doing here. Sergey and Larry weren't advertising experts before they started Google.

Software Review 277

Software Review Technical Review Advertising Conversion 277

ConversionXL

SEPTEMBER 9, 2020

In this article, I share how I’ve executed marketing and technical support for a virtual summit with 3–5k registered attendees. My friend Joe Howard from WP Buffs is putting together a virtual summit at the time of writing this article. Choosing the right tech for your virtual summit. Monetize your virtual summit.

Hosting 98

Hosting Technical Review Affiliate Campaign 98

The Startup Magazine

NOVEMBER 9, 2019

With the advancement of technology and the allure of digital marketing, every business owner is aiming at having an online presence. This article seeks to point out some misconceptions about web design and development and explain what’s actually true. Every button or feature on a website takes hours of coding. Um, no, it’s not.

Web 78

Web Design Developer Software Review 78

ReadWriteStart

SEPTEMBER 9, 2022

The internet and technology have taken over businesses and marketing strategies, so it’s logical that any b2b company would want to capitalize on this medium to stay competitive in the market. . Social media advertising and traditional marketing are two ways to promote your marketplace. Here are a few tips to get you started.

B2B 131

B2B Developer Technical Review Business Model 131

Hearpreneur

JUNE 16, 2023

In this article, entrepreneurs from various industries share their economic outlook, offering valuable insights into the current business landscape. #1- 3- Embracing AI Photo Credit: Bernardo Castro I think the cloud-based software industry is facing an exciting future as artificial intelligence continues to develop and evolve.

Artificial Inteligence 84

Artificial Inteligence Entrepreneur Retention Technical Review 84

ConversionXL

SEPTEMBER 13, 2018

Hundreds of user reviews of both platforms on G2 Crowd reveal the key benefits—and shortcomings—of each. G2 Crowd, a business technology review site, has almost 3,000 reviews of Google Analytics. However, its system relies on cookies and User IDs, and includes only those “who have opted in to personalized advertising.”

Analytics 119

Analytics Technical Review Acquisition Retention 119

Board Effect

NOVEMBER 2, 2020

The Standards for Excellence: An Ethics and Accountability Code for the Nonprofits Sector recommends that nonprofit boards meet at least four times every year, and as frequently as needed to conduct the organization’s business. Technology is your board’s friend as you’re proceeding with all your board activities.

Software Review 98

Software Review Technical Review Warrant Leadership 98

mobile.smashingmagazine.com

OCTOBER 17, 2013

Categories: Coding. Best Of Both Worlds: Mixing HTML5 And Native Code. Advertisement. There are three principal ways to develop a mobile solution: native code, hybrid mobile app, mobile Web app. Despite the latter article, LinkedIn subsequently switched directions towards using more native code.

Software Review 94

Software Review HTML Web Mobile 94

ConversionXL

JULY 22, 2021

The technical elements of your website’s SEO are crucial to search performance. In this article, you’ll learn how to conduct a technical SEO audit to find and fix issues in your website’s structure. Using a technical SEO audit to improve your SEO performance. Think of a technical SEO audit as a website health check.

Technical Review 162

Technical Review SEO Software Review XML 162

crowdSPRING Blog

MAY 17, 2013

Martin – Harvard Business Review – [link]. Good reminder from Fred Wilson that your instincts should sometimes guide you when due diligence does not – [link]. Good discussion in the comments of this article about the Square Stand (replacement for retail cash registers) – [link]. – [link].

Social Media 94

Social Media Small Business Design Technical Review 94

mashable.com

NOVEMBER 30, 2010

Brett Miller is the president of Custom Software by Preston (CSP). For more than 10 years CSP has impressed clients with highly effective software solutions and teams of multi-talented software engineers. There are multiple approaches you can take to staffing when it comes to IT projects.

Software Developers 79

Software Developers Software Development Software Review Software 79

ConversionXL

JULY 3, 2020

Experiments run by Dan Smullen , who manages technical SEO for Independent News & Media , demonstrate that Google isn’t biased against paywalled content: Before launching our paywall in February, we implemented a soft wall—a registration wall. was selected due to its ranking for evergreen queries, such as “things to do in Canada.”

SEO 122

SEO HTML Technical Review Caching 122

ConversionXL

APRIL 1, 2019

The advanced technical knowledge of university professors in engineering and science, for example, makes it harder for them to teach first-year students effectively. Say you work at a SaaS company selling AI software. Non-technical readers may be overwhelmed instead of impressed, and they’ll probably click to exit.

Technical Review 133

Technical Review Marketing Software Review Audience 133

Software By Rob

OCTOBER 11, 2008

Software by Rob Passionate about Startups and MicroISVs Lessons Learned by a Serial Entrepreneur home about press micropreneurs archives ← Should You Build or Buy Your Micro-ISV? A few months ago I received a review copy of Debugging Your Information Technology Career: A Compass to New and Rewarding Fields that Value Computer Knowledge.

Technical Review 27

Technical Review Software Review Intellectual Property RSS 27

Aymeric Gaurat-Apelli

MAY 31, 2011

Today I would like to show you how to quickly review a website and find low hanging fruits in terms of SEO, marketing and other technicalities. The website I will review the website of Blue Tea that offers kitchen designs in Sydney. Article page search engine optimization. Do the articles pages have good URLs?

Technical Review 47

Technical Review Software Review Conversion SEO 47

Hearpreneur

AUGUST 11, 2021

Every waking day, we are having tremendous changes in regulations and technology which greatly affects the way businesses operate. But, thanks to today's digital platforms and technical infrastructure, it's becoming more typical to be able to create a billion-dollar business in less than a decade. Collaboration isn't the word.

Entrepreneur 126

Entrepreneur Technical Review Social Media Bootstrapping 126

YoungUpstarts

OCTOBER 27, 2018

Create all campaigns and creative assets (for your website, social media, email marketing, advertisements, etc.) Create contingency plans for inventory, shipping, technology, and anything else that could prevent your business from a successful holiday season. Test promotions and discount codes to ensure they work as intended.

eCommerce 157

eCommerce Affiliate Lead Generation Social Media 157

ConversionXL

FEBRUARY 17, 2021

Safari and Firefox have already started to wean advertisers from them. Decisions that affect Chrome—with a nearly two-thirds market share —are decisions that affect the Internet, especially paid advertising. The first three go hand-and-hand—if advertisers can measure and get a good return on ad spend, they’ll keep buying ads.

Caching 140

Caching Algorithm Advertising Metadata 140

YoungUpstarts

FEBRUARY 5, 2013

So in this article, I am going to explain what it takes to have your own startup and start a niche website. I had many friends who were not very technically sound, they sought my help in fixing their computer problems. It took me a week to get my technology website live and that was how it all started. What is a niche?

Technical Review 178

Technical Review Software Review Audience Advertising 178

A Smart Bear: Startups and Marketing for Geeks

APRIL 12, 2010

That phrase died during the tech-bubble along with "portal" and "think outside the box," yet the concept has returned. It's hard to think of disruptive technologies or products that didn't take many millions of dollars to implement. Most technology we now consider "disruptive" wasn't conceived that way. Don't follow along.

Technical Review 243

Technical Review Software Review Engineer Search 243

Software By Rob

JULY 24, 2009

Software by Rob Passionate about Startups and MicroISVs Lessons Learned by a Serial Entrepreneur home about press micropreneurs archives ← The Future of the Web is Small, Academic Earth, Beatles Rock Band, Top Developer Blogs, et al. Functionality, code quality, documentation…are all a distant fourth.

Software Review 76

Software Review Software Developer Entrepreneur 76

Duct Tape Marketing

JANUARY 4, 2024

Uncover diversified monetization strategies, including advertising, consulting, and info products, ensuring a sustainable and profitable newsletter business. 20:36] Do you feel like you have a different relationship as an advertiser because of the relationship with your readers?? [21:34] It's tough to do in an email.

Revenue 77

Revenue Advertising Email ChatGPT 77

mashable.com

MAY 9, 2011

This is especially true when it comes to tech companies hiring the wrong chief technology officer. Today, CTOs are multi-taskers that aren’t just coders locked in some basement — they play a vital role in a tech company’s strategic plan and growth. Have an account? Zach Cutler , The Cutler Group.

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

Up and Running

MARCH 21, 2018

Even more so than pricing, reviews and location proximity. These don’t require coding skills—they’re usually visual templates that are easy to use but don’t allow for great customization (that would require technical skills). This can require some technical knowledge. A few of the main options are: 1. Website builders.

Entrepreneur 107

Entrepreneur Technical Review Hosting SEO 107

Duct Tape Marketing

JUNE 15, 2022

Todd is the CEO of Blubrry Podcasting – a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. He is a podcast advertising specialist, and he founded the Tech Podcast Network in 2004.

Audio 63

Audio SMS Technical Review Advertising 63

crowdSPRING Blog

NOVEMBER 14, 2014

Anyhow, it’s time for our weekly roundup of the cool, intriguing, and compelling links and articles we shared with you over the past week on our very own crowdSPRING Twitter account (as well as my own Twitter account ). Hot Tech Startups Get as Many Perks as They Give – crowdspring.co/1rJyIIn. Is the Corporate Campus Dying?

Social Media 93

Social Media Small Business Design Media 93

Feld Thoughts

JUNE 22, 2012

I’m a huge fan of William and his writing as you can see from my review of his book Avogadro Corp. There seem to be two schools of thought on how to predict the future of information technology: looking at software or looking at hardware. A big technical challenge we studied was piping streaming video over networks.

Artificial Inteligence 182

Artificial Inteligence Technical Review Bandwidth Software Review 182

Both Sides of the Table

DECEMBER 27, 2011

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. One of them is profitability.

Startup 418

Startup Revenue Technical Review Flash 418

OnlyOnce

JULY 2, 2018

Consumers are coming to understand and appreciate that the real cost of a “free” internet lies in advertising and data collection. Today, the Wall Street Journal ran an article exploring the data privacy practices of Google and some of the third party developers who utilize their G Suite ecosystem.

Artificial Inteligence 54

Artificial Inteligence Software Review API Security 54

Up and Running

OCTOBER 31, 2018

Before we go through our top 10 recommendations for the tools you should be using to better understand your web analytics, it’s worth doing a quick review of what web analytics actually is. If you advertise on Google, Bing, or Yahoo!, For Twitter, log into their advertising site and click the “Analytics” tab in the top navigation.

Metrics 89

Metrics Web Analytics Advertising 89

www.virtuosimedia.com

MARCH 8, 2012

Design Articles and Tutorials. Business Articles. Home ▶ Businesses ▶ Startup Business Advice ▶ Current Page How To Find A Technical Cofounder For Your Online Business Idea. This article should also serve as a starting guide for programmers who are approached about becoming technical co-founders.

Technical Cofounder 41

Technical Cofounder Cofounder Technical Review NDA 41

Duct Tape Marketing

MAY 2, 2024

Click on over and give us a review on iTunes, please! So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that. So they've got new competitors and then also new technology.

SEO 70

SEO Search Generative AI Engineer 70

crowdSPRING Blog

MARCH 22, 2018

In our recent article 7 Epic Product Fails and the Valuable Lessons They Can Teach Your Small Business we explored the important lessons your business can learn from products that spectacularly failed to make the cut. So, what better way to learn than to study the products that have cracked the success code? Not the iPhone itself.

Small Business 65

Small Business Product Software Review Hungary 65

Duct Tape Marketing

MAY 18, 2023

20:20] Do you feel like you have a different relationship as an advertiser because of the relationship with your readers? [21:34] Click on over and give us a review on iTunes, please! There's not any new crazy technology necessarily that's showcased there, but I know it works. And I'm not afraid to mess around that technology.

ChatGPT 91

ChatGPT Advertising Email Viral 91

Both Sides of the Table

AUGUST 23, 2010

I was an early user of Quora and like all new technologies they take a bit of playing with them for a while, discussing them with others and reflecting on them to let them sink in. articles and leaves. I felt that the Stack Overflow software made it much more obvious what I was supposed to do when I arrived.

Silicon Valley 301

Silicon Valley Pre-Money Valuation Technical Review Software Review 301

OnlyOnce

JULY 2, 2018

Consumers are coming to understand and appreciate that the real cost of a “free” internet lies in advertising and data collection. Today, the Wall Street Journal ran an article exploring the data privacy practices of Google and some of the third party developers who utilize their G Suite ecosystem.

Artificial Inteligence 48

Artificial Inteligence Software Review API Security 48

ConversionXL

JUNE 8, 2017

According to a recent academic study, “a typical Netflix member loses interest after perhaps 60 to 90 seconds of choosing, having reviewed 10 to 20 titles (perhaps 3 in detail) on one or two screens.” As often, it’s more of a people problem than a technology problem. Image Source. The solution? Acquisition segments.

Programming 97

Programming Revenue Analytics Software Review 97