Duct Tape Marketing

FEBRUARY 23, 2022

Podcasts are and will continue to be an amazing marketing tool that gives you a way to build a community and gives you a platform to advertise your products and services. 11:31] What you’ve seen people doing to make podcast guesting just as effective as podcast hosting? [13:03] Dan Franks (04:28): Yeah. Dan Franks (04:28): Yeah.

CPA 90

CPA Technical Review Hosting Audio 90

YoungUpstarts

MARCH 20, 2018

by KJ Dearie, product specialist and small business advisor at Termly. This growing climate of suspicion, coupled with the ever-increasing shift toward a digital marketplace, is particularly detrimental to small business owners. The rise of technology has invited a fall in consumer trust. Amplify Your Customer Service.

Customer 200

Customer Technical Review Security Internet 200

Duct Tape Marketing

MAY 26, 2020

The Small Business Guide to Podcasting written by John Jantsch read more at Duct Tape Marketing. Not only is it convenient for listeners who want topics that they’re interested in on-demand, but it’s also valuable for the person or business hosting them. Hosting – Libsyn or Blubrry.

Small Business 93

Small Business SEO Audio Hosting 93

Up and Running

JUNE 19, 2017

Here are five simple ideas that are easy on the budget, making them an ideal starting point for a newer small business. Rent space in a local park and host a 4th of July barbecue for your customers. Summer is coming to an end, so host a “Last Days of Summer” shopping block party. Host a live social media sale.

Small Business 125

Small Business Marketing Social Media Hosting 125

Up and Running

JUNE 8, 2021

By relating to people’s desire to win and their competitive nature, Adidas uses advertising messaging like “Play to Win” and “Impossible is Nothing” to relate to its customers and try to drive sport forward. It explores many different marketing channels and content mediums to allow consumers to experience its design talents firsthand.

Small Business 133

Small Business Marketing Japan Global 133

YoungUpstarts

NOVEMBER 23, 2015

Now in its sixth year, Small Business Saturday, the holiday shopping day that falls between seasonal icons Black Friday and Cyber- Monday , is finally coming into its own. Is your small business ready to take advantage of the day? com/us/small-business/shop- small/. Host a Special Store Event.

Small Business 100

Small Business Marketing Social Media Advertising 100

The Next Web

FEBRUARY 1, 2014

Since the marketing industry is so vast, there are many areas of expertise that a professional can become familiar with and really own—like wearable tech, social media marketing, mobile advertising and more. million Twitter users every week as Emerson, participants and guest experts discuss how to grow as a small business.

Leadership 146

Leadership Marketing Social Media Audience 146

Women Entrepreneurs Can

DECEMBER 28, 2020

If you have just launched your small or local business, now it is time to increase your visibility and start attracting all the right customers. However, small businesses often have a small budget that can be destined for advertising and marketing. Leverage Local SEO. Be Part of the Community.

Small Business 52

Small Business Marketing Entrepreneur SEO 52

Duct Tape Marketing

DECEMBER 28, 2022

Podcasts are and will continue to be an amazing marketing tool that gives you a way to build a community and gives you a platform to advertise your products and services. 11:31] What you’ve seen people doing to make podcast guesting just as effective as podcast hosting? [13:03] Duct Tape Transcript. 04:24): Yeah. 04:24): Yeah.

Audio 49

Audio CPA Technical Review Hosting 49

ConversionXL

JUNE 20, 2019

Google “video hosting platforms,” and you’ll get about 50 million results, along with several paid ads. Here’s a breakdown of the key features—and drawbacks—for eight popular video hosting platforms. You don’t pay to host videos on YouTube, nor do you need a license to create your own library of publicly available videos.

Hosting 127

Hosting Video Technical Review Software Review 127

YoungUpstarts

JUNE 24, 2020

The reason why the market is supposed to grow quickly is that startups and small businesses recognize the need for a PIM solution. Even if you’re an eCommerce store, you’re likely to have multiple sales channels, including your website and Amazon. billion by 2024. That’s what PIM does. Main Benefits of a PIM Solution.

Channel 246

Channel eCommerce Cloud Database 246

Duct Tape Marketing

MAY 11, 2022

Key Takeaway: Today, it seems as though there’s a never-ending list of channels and ways in which your customers can communicate with you and your business. We often hear from small businesses that their marketing works, they just don’t know which part. You know, this channel that we invested in.

Metrics 83

Metrics Marketing Software Review Cofounder 83

Duct Tape Marketing

JUNE 29, 2022

5:36] How do brands address the fact that there are so many channels to reach consumers that are in a lot of ways out of their full control? [8:26] 8:26] What’s generally going on when a business calls in an outside brand strategist, what’s your process, and then what do you do to try to turn the ship? Ben's a great host.

Technical Review 55

Technical Review Software Review Channel Networking 55

YoungUpstarts

JUNE 21, 2015

When it comes to raising brand awareness, small businesses have options. Small businesses can use social media to build a brand fast. Use social media to make your small business a living, breathing brand that addresses customers’ concerns and passions. Engage in Social Media.

Small Business 100

Small Business Social Media Affiliate Curation 100

Up and Running

MAY 12, 2020

Find good business partners and people who will refer you. You’re basically looking to establish multiple avenues of communication with customers through digital and traditional channels. Create a paid advertising campaign. Host an event (be sure to publicize the event after the fact to get that extra press).

Software Review 153

Software Review Exit Strategy Technical Review Business Plan 153

Austin Startup

SEPTEMBER 19, 2017

Here’s how your small business can help the victims of natural disasters. There are restaurants and businesses collaborating, making discounts through donations to send over to many charities. Capital Factory organized a blood drive at the end of August while also opening their open-spaced offices for displaced businesses.

Small Business 54

Small Business Houston San Antonio Florida 54

Duct Tape Marketing

DECEMBER 29, 2021

5:36] How do brands address the fact that there are so many channels to reach consumers that are in a lot of ways are out of their full control? [8:26] 8:26] What’s generally going on when a business calls in an outside brand strategist, what’s your process, and then what do you do to try to turn the ship?

Technical Review 97

Technical Review Software Review Networking Channel 97

Duct Tape Marketing

NOVEMBER 9, 2022

4:41] What have you found are some of the biggest growth killers, particularly for small businesses? [7:15] 7:15] How do you manage the fact that somebody is hiring you to do marketing, but you can’t really do marketing if you don’t get into every aspect of their business?

Marketing 73

Marketing Differentiation Sacramento Small Business 73

Duct Tape Marketing

APRIL 4, 2019

How to Find Success as a Podcast Advertiser or Sponsor written by John Jantsch read more at Duct Tape Marketing. Knowing how popular the medium is, brands can clearly understand the benefit of sponsoring or advertising on a podcast. People love podcasts. Start by honing in on the right area of focus.

Advertising 74

Advertising Elevator Pitch Audience Social Media 74

YoungUpstarts

JANUARY 7, 2019

To survive among powerful corporate organizations, small businesses need to double the efforts in order to have a memorable impression on their target audience. If your prospects have encountered your brand before via advertising or product reviews, they are more likely to become repeat customers. Build a Consistent Brand Image.

Social Media 187

Social Media Audience Analytics Distribution 187

Up and Running

NOVEMBER 20, 2014

PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council (YEC) share the one PR strategy they think all startups and small businesses should stop using, and why. Over-the-Top Self-Promotion. Expensive Agencies.

PR 145

PR Small Business SEO Warrant 145

Duct Tape Marketing

DECEMBER 26, 2022

5:36] How do brands address the fact that there are so many channels to reach consumers that are in a lot of ways are out of their full control? [8:26] 8:26] What’s generally going on when a business calls in an outside brand strategist, what’s your process, and then what do you do to try to turn the ship?

Networking 86

Networking Audio Naming Channel 86

Women Entrepreneurs Can

MAY 17, 2022

When it comes to marketing, small businesses often face a unique challenge. There are many ways for small businesses to reach a wider audience. . Although digital marketing is important, don’t forget about traditional marketing techniques like print advertising and direct mailers. Host an event.

Audience 59

Audience Social Media Hosting Mobile 59

Up and Running

MARCH 3, 2021

47% of small business owners execute marketing campaigns entirely on their own. Especially when the world, and your customers, are shifting to digital channels for entertainment, shopping, and communication with brands. PPC stands for “pay-per-click advertising.” Let’s get started. What is PPC? PPC or SEO?

PPC 81

PPC Small Business Management Advertising 81

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! There’s no substitute for experience.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

Duct Tape Marketing

JUNE 1, 2023

Mary is also the co-creator of a new course with Reforge and hosts the popular Women In Product Marketing podcast. 17:20] How would you suggest that this book applies to small business owners and solopreneurs? [19:25] 19:25] What is the hardest part about launching a product? Like this show? So Mary, welcome to the show.

Product 58

Product Framework Technical Review Cofounder 58

ReadWriteStart

JANUARY 26, 2012

Today's roundtable was co-hosted with the Jacksonville Startup Weekend. This past weekend, the Jacksonville entrepreneurship community hosted their own version of this exciting program. 150 people came together, and 17 businesses were formed. Very strong idea, and excellent analysis of the business fundamentals.

Jacksonville 114

Jacksonville Florida PPC Programming 114

Duct Tape Marketing

SEPTEMBER 30, 2022

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. So, because a lot of our customers are small businesses, you don't have an IT department, so you wanna be able to easily set it up.

Marketing 72

Marketing Differentiation B2C PR 72

Duct Tape Marketing

JUNE 6, 2024

During our, dare I say Meta conversation, we uncovered the transformative power of podcasting for businesses, focusing on how it can be a game-changer for networking and lead generation. So what you have to do is make sure that you have a foolproof business plan and a business model. Josh (03:22): Certainly.

Lead Generation 57

Lead Generation Networking PR B2B 57

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Follow her on Twitter @corpnet and Facebook.

LLC 75

LLC Social Media Startup Philadelphia 75

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Follow her on Twitter @corpnet and Facebook.

LLC 75

LLC Ruby Social Media Startup 75

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 49% of Small Business Owners Use Smar.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 49% of Small Business Owners Use Smar.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

mashable.com

JUNE 8, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Pros: The search bar makes finding info a snap.

Coder 60

Coder Technical Review Social Media Technical Cofounder 60

Up and Running

JULY 26, 2016

The cornerstone of any business is that LTV > CAC. Cost of Acquisition (CAC): The total cost of acquiring a user through a given channel. If you are measuring these two correctly, you can make simple rules/decisions based on your results: If the CAC is over twice the LTV don’t even bother—this channel is likely not going to work.

Revenue 60

Revenue Acquisition Channel Campaign 60

mashable.com

MAY 28, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Also, to address the issue of "OMG!

Naming 94

Naming Technical Review Social Media Startup 94

Duct Tape Marketing

AUGUST 24, 2022

But ultimately the reason for tracking that is to then say, okay, of the channels, for example, of our traffic, what of that traffic is ultimately converting to a customer. Our are trafficked by channel. And now let's hear from a sponsor, running a small business means doing it all.

Marketing 81

Marketing Metrics Analytics Social Media 81