Up and Running

DECEMBER 6, 2021

But while it’s great to get your message out there and build brand awareness, you definitely want to avoid overwhelming your audience — because they will leave. Furthermore, metrics help you continually refine and improve your marketing over time. Furthermore, metrics help you continually refine and improve your marketing over time.

Small Business 153

Small Business Marketing Software Review Technical Review 153

Occam's Razor

AUGUST 28, 2006

How many metrics can you call adorable? Site abandonment rate is an adorable metric, to me : ), for these reasons: Money, money, money baby. IMHO there isn't a metric out there that can tell you a lot so quickly and any improvement you make to it will directly and immediately impact the bottom-line. My hypothesis is that.

Metrics 98

Metrics Analytics SEM Campaign 98

Occam's Razor

JANUARY 7, 2007

4: What’s your unique page definition? # I am not affiliated in any way this this company and do not benefit in any way from recommending them. 4: What’s your unique page definition? Source attributes : where do people come from (websites, campaigns, search engines etc etc). 3: Tags should be inline. #

Technical Review 93

Technical Review Analytics Web Software Review 93

Occam's Razor

JULY 22, 2013

My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). My definition of the audience in the See stage are "all people who wear clothes." What consideration state might someone be in? It is also rude.

Framework 163

Framework Marketing Metrics Audience 163

Occam's Razor

AUGUST 12, 2013

In a recent post, Multi-Channel Attribution: Definitions, Models and a Reality Check , I outlined three distinct attribution challenges. And you are telling me that the Cost Per Acquisition for my display campaigns is not $201 but rather a lowly $155? Campaign is defined as anything but Direct traffic. Grab a Red Bull.

Channel 161

Channel Analytics Campaign Conversion 161

Entrepreneurs-Journey.com by Yaro Starak

OCTOBER 28, 2010

Which affiliate campaigns are productive and which aren’t? As you can imagine, this can be quite tedious and time consuming, and for me, this was definitely the case. I decided on 11 different key metrics that gave me an good overall view of where my business is and where it is going. Should You Have A Stat Tracker?

Product 72

Product Affiliate Metrics Internet 72

Occam's Razor

APRIL 21, 2014

Find campaigns where they are spending most money, lower the bounce rate and reduce acquisition cost. But if you would like a quick collection of tips: Multichannel Analytics- Tracking Online Impact Of Offline Campaigns The enabler of tying offline activity to online is ensuring you have a weak or strong primary key. Justin Dux.

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

AUGUST 9, 2016

Along the way I'll share some of my favourite metrics and analytics best practices that should accelerate your path to becoming a true Analysis Ninja. At this point you'll be a little confused about some metric or the other. Go, read one of the best pages in the Analytics help center: Understanding Dimensions and Metrics.

Analytics 60

Analytics Metrics eCommerce PPC 60

ConversionXL

OCTOBER 21, 2014

Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. If every business were as “data-driven” as they claimed & held actually held accountable to increasing quantifiable metrics – a lot of people would be out of a job. 15% of companies don’t track ROI (Return on Investment). What to do?

Analytics 113

Analytics Software Review Metadata Campaign 113

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 17, 2011

As a preamble to the metrics, it’s useful to know what you’re measuring and why it’s vital. All of the following definitions are meaningful, but each measures something different. Our cancellation log implicitly represents this metric because we review it weekly to look for trends.

Business Model 245

Business Model Metrics Engineer Technical Review 245

Up and Running

MAY 23, 2016

The Definitive Guide to Building a Brand. Gabriel Kuperman, CEO of CuePin, says, “Try testing an idea with a small budget that you can obtain through your own savings, a small bank loan, or even a Kickstarter campaign. CEO Uwe Dreissigacker says, “SaaS companies should definitely operate their own blog.

Software Review 74

Software Review Software Delaware Forecast 74

Occam's Razor

OCTOBER 10, 2011

We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) I want to propose a framework you can use to measure success using metrics that matter for one simple reason: They actually measure if you are participating in the channel in an optimal fashion. That is why I love this metric.

Social Media 165

Social Media Metrics Conversion Media 165

Occam's Razor

SEPTEMBER 16, 2008

Simple talk in this blog post: Highlight a definition. Explain why, hopefully you'll have rules you can apply and check if your Web Metrics are indeed KPI's! Your Web Metrics: Super Lame or Super Awesome? Never the one to let sleeping dogs lie, I wanted to simplify the definition a bit more. " and.

Metrics 123

Metrics Web Non-Compete Analytics 123

ConversionXL

NOVEMBER 3, 2020

means you definitely would read on with a high level of interest. Knowing the average scroll length gives me a real world metric of how “compelling” the copy is. ” Peer Review asks 4-6 people to rate copy on a scale of 1-4. Commentary & criticism are not welcome in this system.

Technical Review 117

Technical Review Software Review Conversion Sales 117

Occam's Razor

MARCH 23, 2010

Because every tool uses its own sweet metrics definitions, cookie rules, session start and end rules and so much more. When it comes to proving which campaigns are better and which numbers to report to the management what will you do? Never bother to sign up for their own email campaigns (to see how much they stink).

Analytics 118

Analytics Web Metrics Channel 118

ConversionXL

OCTOBER 30, 2019

Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc. Metric examples: Login frequency and consistency; Frequency of value experience; Product usage (e.g., Perhaps they’re enrolled in a formal affiliate program. Metric examples: Customer save rate; Customer churn rate; Re-engagement rate.

Retention 101

Retention Metrics Churn Rate Acquisition 101

Occam's Razor

AUGUST 6, 2007

So what is this mysterious metric? Definition: It is usually measured in two ways: The percentage of website visitors who see just one page on your site. I am a bit more aggressive in my analysis and so I personally prefer the latter definition (using time). But either definition is fine, each has its own slight nuance.

Metrics 120

Metrics Analytics PPC Campaign 120

ConversionXL

JANUARY 26, 2016

There are many definitions for “user experience.” UsabilityGeek puts it well , saying that, “ultimately, the primary objective of usability metrics is to assist in producing a system or product that is neither under- nor over-engineered.”. There are many metrics used to measure UX. Use them for testimonials, affiliates, etc.

Metrics 48

Metrics .Net Software Review Technical Review 48

ConversionXL

JUNE 16, 2015

Clearly the standard practices, you can do split traffic concurrent AB, when you do those, definitely making sure the tool is set up to do it correctly. You can use the global campaign to split the traffic. Affiliated. At Worldwide [inaudible 00:37:21] Organization, we have about 300 metrics. Where should they go?

Video 48

Video Analytics SCRUM Metrics 48

ConversionXL

OCTOBER 30, 2019

Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc.; Metric examples: Login frequency and consistency; Frequency of value experience; Product usage (e.g., Perhaps they’re enrolled in a formal affiliate program. LTV is a complex, advanced metric. Image source ). Renewal rate.

Retention 48

Retention Metrics Churn Rate Acquisition 48

ConversionXL

OCTOBER 7, 2013

means you definitely would read on with a high level of interest. Knowing the average scroll length gives me a real world metric of how “compelling” the copy is. ” Peer Review asks 4-6 people to rate copy on a scale of 1-4. You absolutely would not read beyond the headline. You probably won’t read on.

Technical Review 113

Technical Review Software Review Conversion Sales 113

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 6, 2011

One of the ways I do this is through affiliate marketing. Of course blogs are great for affiliate marketing too, but in my experience, adding the email component magnifies the results significantly and allows you to control messages so you don’t damage relationships.

Email 105

Email Sales Affiliate HTML 105

Occam's Razor

MARCH 22, 2011

Today when we measure our Cost Per Acquisition (CPA) for our campaigns (Search, Email, Affiliate, whatever), we just think of the macro-conversion and, perhaps worse, we think only of that session / visit. Let's assume we are running www.macys.com and we got 1,000 Visitors to come to our site via a display advertising campaign.

Web 87

Web CPA Analytics Affiliate 87

Occam's Razor

JULY 31, 2006

Conversion rate is a very important metric, used properly. Definition first: Conversion rate , in percentage, equals Outcomes divided by Unique Visitors during a particular time period. Or maybe you are about to plunk down a million dollars on a new affiliate marketing strategy or maybe on SEO. Then promptly forget about it.)

Analytics 115

Analytics Conversion PPC Metrics 115

ConversionXL

DECEMBER 22, 2015

What if you can’t trust all of the metrics in GA? Of course, the metrics are not wrong. To give more proof to this statement, we will take a look at two important (and often misunderstood) metrics: Sessions. The metric “Sessions” is a good example. The metric “Sessions” is a good example.

Analytics 48

Analytics Conversion Metrics Affiliate 48

Aymeric Gaurat-Apelli

JUNE 8, 2010

Running the experiment The pages are ready, the metrics tracker is installed, the a/b tests are set, it is now time to bring some traffic in. Reply Rollo Tomazzi permalink Thanks for sharing this Aymeric, I have definitely enjoyed your post and learned from it. Bear in mind this method doesn’t work with all business ideas.

Ruby 62

Ruby Analytics Australia Affiliate 62

Aymeric Gaurat-Apelli

JUNE 8, 2010

Running the experiment The pages are ready, the metrics tracker is installed, the a/b tests are set, it is now time to bring some traffic in. Reply Rollo Tomazzi permalink Thanks for sharing this Aymeric, I have definitely enjoyed your post and learned from it. Bear in mind this method doesn’t work with all business ideas.

Ruby 56

Ruby Analytics Australia Affiliate 56

Occam's Razor

JANUARY 7, 2014

Before we go too deep, let's get a couple of definitions right first. " Another example is: "I recommend a shift of $150k from our Display budget to our Affiliate budget to increase profitability of our purple pants." Or, which campaigns cause the type of repeat visits that deliver 250% higher average order value?

Analytics 140

Analytics Web Metrics DC 140

steveblank.com

JULY 8, 2011

But I definitely have to do it somewhere, at least once. Reply Conrado, geek @ fengoffice , on October 4, 2010 at 10:05 am said: @Steve, I frequently feel like thanking you on every one of your posts, at the Amazon reviews, etc. Doing so would extend your posts’ comments sections while adding little value.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Campaign Monitor. Startup Metrics for Pirates â?? SaaS Metrics Tutorial â?? web analytics measure marketing campaigns. SEO and campaign management tool. affiliate and referral marketing on the web. Campaigner - email marketing suite. Campaign Monitor â?? Live Definition. Login System.

Software Review 53

Software Review Technical Review Startup 53