Remove Aggregator Remove Audience Remove Media Remove Viral
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). We like sight, sound & motion.

Video 339
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Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions

Occam's Razor

Let's go look at some tools… Measuring "Invisible Virality": Tynt. Goes viral. The rarest of the rarest of the rare who are on social media. I can measure the "invisible virality" / "spread" by this big huge non-commenting, non-tweeting audience. Invisible Virality.

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10 Video Introductions and Media Plugs for Israeli Startups

VC Cafe

Video is a great way to get your startup some viral visibility. Below are a few of the better examples of videos produced by Israeli startups and those that managed to get a plug in traditional media, reaching a huge potential audience. 1) Dealery , the daily deal aggregator gets on the evening news. Amazing, no?

Video 90
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Facebook has an incredible audience, 950 million strong and counting. This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. The Client could still do massive media buys (TV!

Metrics 165
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Mixpanel vs. Google Analytics: The 2018 Guide

ConversionXL

have the highest conversion rate and identify the content that earns the most interest from your target audience. Fully integrated, real-time access to data has potential benefits for large media sites: The Huffington Post tests multiple headlines for articles. You’ll be able to see which channels (paid, organic, social, etc.)

Analytics 119
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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

Everything I’ve found indicates that these heavy pitch oriented autoresponders lead to higher spam complaints, unsubscribes, and negative brand mentions through social media. When you compare the value per customer with Dan Zarrella’s aggregate Click Through Data, you see a very revealing story. Viral/ Emotional State.

Campaign 130
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The 4 Critical Challenges of Tech Startup PR

ReadWriteStart

Clarifying the jargon helps to make sure that the intended audience not only receives the right message but understands it as well. Letting Social Media Do The Legwork. In today’s media environment, getting and keeping the attention of even a small part of the population is difficult.

PR 107