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Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions

Occam's Razor

Let's go look at some tools… Measuring "Invisible Virality": Tynt. Goes viral. The rarest of the rarest of the rare who are on social media. I can measure the "invisible virality" / "spread" by this big huge non-commenting, non-tweeting audience. Invisible Virality.

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. People aren’t going to fundamentally change their media consumption patterns just as consumers don’t fundamentally change their diets.

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10 Video Introductions and Media Plugs for Israeli Startups

VC Cafe

Video is a great way to get your startup some viral visibility. Below are a few of the better examples of videos produced by Israeli startups and those that managed to get a plug in traditional media, reaching a huge potential audience. 1) Dealery , the daily deal aggregator gets on the evening news. Amazing, no?

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Technology, Innovation, and Modern War – Class 11 – Cyberwarfare –– Sumit Agarwal

Steve Blank

I think what we’re going end up with is the following: Official communication, like a video of Biden or Trump is eventually going to have enough watermarking and fingerprinting technology, that the major social media platforms will be able to verify authenticity. Worse when it goes viral.

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Focus on the fact that this was the launch of a powerful new new product via a continent-wide rebranding campaign using massive online and offline media buys. The Client could still do massive media buys (TV! 6: Closing Thoughts: Two Crazy Social Media Lessons. A push on Facebook was a part of that effort. Newspapers!

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7 Reasons Press Releases Are Still Relevant

YoungUpstarts

Granted in today’s era, it is simple to create a message or make a video and send it through various social media platforms. If it is something that would excite your followers, then the information can go viral within a very short time span. People today are bombarded by excessive information through social media and the internet.

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Business ecology and the four customer currencies

Startup Lessons Learned

In an ecosystem, each participant acts according to its own imperatives, but these selfish actions have an aggregate effect. In a previous post , I covered the three main drivers of growth: Paid, Sticky, and Viral. Now consider a traditional media business. Let’s look at a viral growth company, like Facebook.

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