Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal.

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

JANUARY 21, 2020

How do you coordinate the analytics setup of a web shop that sells their products all over the world—if you have to handle 10+ languages and currencies in over 80 countries? The more websites or web projects to coordinate, the more complex the handling of the data. After collection, does the data ever leave the web analysis tool?

Technical Review 73

Technical Review Software Review Analytics Aggregator 73

ConversionXL

MARCH 20, 2019

While it doesn’t publish prices publicly, an interview with the Demandbase CEO in 2017 claimed that the average revenue per customer per month was $20,000. The high price tag self-selects Demandbase customers. It’s not just a giant CRM that matches customers with a subset of relevant accounts. Image source ).

Software Review 117

Software Review Software Marketing IP 117

ConversionXL

FEBRUARY 17, 2021

The solution has to balance four variables: Revenue for publishers that sell ad space; Targeting capability for ad networks; Return on ad spend for ad buyers; Privacy for users who see ads. Publishers will get their ad revenue. They aggregate far more of your clicks across the Internet and power the hyper-relevant ads you see (e.g.,

Caching 140

Caching Algorithm Advertising Metadata 140

Up and Running

NOVEMBER 12, 2020

Your marketing budget covers all the expenses that you intend to spend on activities like: Registering a domain Buying web hosting Creating content Running paid ads Buying sponsored content Sponsoring events Publishing ads in the newspaper Partnering with influencers Hiring marketing executives, an agency, etc. Bring in new customers.

Artificial Inteligence 142

Artificial Inteligence Marketing Channel Campaign 142

Up and Running

AUGUST 24, 2020

Here are just a few things you can do by leveraging data analytics: Gain a better understanding of changing customer preferences Discover new business opportunities Identify and eliminate bottlenecks in your operations Minimize and better allocate advertising costs Provide greater customer support through automated chat.

Technical Review 131

Technical Review Analytics Forecast Artificial Inteligence 131

Steve Blank

APRIL 21, 2011

Last week the teams tested their hypotheses about Customer Relationships (how do they get, keep and grow customers.) its product or service) to its customers. There are two major channels: physical channels and virtual (web/mobile) channels. This team spoke with 10 more customers and potential channel partners.

Channel 215

Channel Artificial Inteligence San Francisco Business Model 215

abovethecrowd.com

JUNE 2, 2021

Marketing 101: Customers love free stuff. As a result, it is a common marketing practice to offer things “for free” in order to impact customer behavior or encourage customer loyalty. Customers have shown again and again that they really love free stuff. You know what customers like more than free stuff?

IPO 82

IPO Customer Matching Silicon Valley 82

YoungUpstarts

SEPTEMBER 20, 2011

It is essentially a digital medical records aggregator that takes care of everything; from collecting paper records, to translating through the jargon, to securely storing it all online. Customers no longer have to dig through filing cabinets or call up all the doctors they’ve seen over the years. ”

Aggregator 176

Aggregator Management New Jersey Security 176

Both Sides of the Table

APRIL 4, 2011

4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. Customer Acquisition. At the highest level you’ll obviously want to track how many customers your adding every month (and for some businesses that have hit scale this is measured on a daily basis).

Metrics 346

Metrics Startup Acquisition SEM 346

Occam's Razor

JUNE 4, 2018

Increase current conversion rate by 25%, quantify how much increased revenue there will be. Aim for quintupling revenue, obviously, but calculating just 25% improvement will give you all the budget you need from your management to insert urgency into the shopping process. Do something simple. In-stock status. Life of current price.

Conversion 124

Conversion eCommerce Artificial Inteligence Aggregator 124

Startup Lessons Learned

DECEMBER 14, 2009

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# Let’s begin with the four customer currencies. And this is true outside of games.

Customer 156

Customer San Francisco Viral Lean 156

Austin Startup

MARCH 15, 2017

As mentioned in previously Spotlights, my goals are: Working with and investing in stellar teams delivering true vision with compelling products to paying customers for MEANINGFUL results. According to 451 Research , “For vendors with less than $1 B in revenue, we estimate a CAGR of 39%.”

Peru 58

Peru Fractional CTO Artificial Inteligence Database 58

ConversionXL

NOVEMBER 6, 2017

If you segment your A/B test results by browser version, you might discover that customers coming from the Safari web browser are converting much better than the average. A second segment we typically setup might include: existing customers vs. first-time customers. Your users are different.

Chad 112

Chad Mobile Technical Review Aggregator 112

Steve Blank

MARCH 8, 2011

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. Startups, are not about executing a plan where the product, customers, channel are known. – not just web-based startups.

Lean 298

Lean Business Model Customer Development Guinea 298

abovethecrowd.com

OCTOBER 1, 2013

No other metric so holistically captures as many critical aspects of a web site – user design, usability, performance, convenience, ad effectiveness, net promoter score, customer satisfaction – all in a single measurement. Nearly every Internet company on the planet has invested in some form of the first activity, customer acquisition.

Metrics 93

Metrics Conversion Internet Acquisition 93

ConversionXL

SEPTEMBER 13, 2018

Most businesses, even Mixpanel’s paying customers, retain Google Analytics. Mixpanel also tracks acquisition sources but, in its tracking and reporting, emphasizes what those users do, not the raw visibility of web pages. We can’t connect analytics data to our real-life customers.”. Engagement, conversion, and retention.

Analytics 119

Analytics Technical Review Acquisition Retention 119

Up and Running

JULY 2, 2014

Don’t be misled by accounting reports that give you infinite detail of sales broken down product by product, or customer by customer; for looking at the future, you need a manageable level of detail. Do, however, reflect on the previous point about summary and aggregation. Stop reading this and deal with that problem first.

Forecast 119

Forecast Sales Aggregator Software Review 119

abovethecrowd.com

NOVEMBER 13, 2012

Aggregating suppliers is a necessary, but insufficient step on its own. You must also organically aggregate demand. Great marketplaces do not simply aggregate a market; they enhance it. But in the early stages, this friction slows your roll-out and increases the costs associated with supplier aggregation.

Aggregator 101

Aggregator Marketing Software Review North America 101

ConversionXL

FEBRUARY 21, 2017

At a high level, user experience is the aggregate and subjective experience of using a product such as a website or app. We must strive to design navigable web sites and locatable objects, so users can find what they need. With for-profits, it must contribute to the bottom line and improve customer satisfaction. Does it work?

Conversion 103

Conversion Metrics Architecture Design 103

ConversionXL

FEBRUARY 26, 2020

Traffic attribution identifies which sources drive visitors to a web property. People make mistakes, and some tools don’t allow custom UTM parameters. Once you have unique values for each UTM parameter, create a custom UTM-tagging strategy for your organization, as well as a central document that’s accessible to all team members.

Analytics 118

Analytics Campaign Email Channel 118

VC Cafe

JUNE 18, 2012

Innovate Israel 2012 aims to connect Israeli web, mobile & digital entrepreneurs & businesses with their UK & European counterparts. Restoration: Pirate ad-blockers, which directly damage revenues, hamper with the entire eco-system – including the consumer, as eventually less content will be produced.

Securities and Exchange Commission 133

Securities and Exchange Commission Technical Review Software Review 133

crowdSPRING Blog

NOVEMBER 27, 2012

But I’m always surprised when that entrepreneur or small business owner has a tough time describing the potential customers for their new business’s products and services. After all, without customers, there is no revenue. How many customers are in the market? Do these customers have the need you solve?

Small Business 110

Small Business Marketing Startup Silicon Valley 110

Occam's Razor

SEPTEMBER 24, 2012

You've deployed five, six or 15 web analytics tools on your website/mobile app. And then beyond, to measuring your Net Promoter Score (or the latest flavor of the month customer centric metric), etc. The reduction in customer service costs – no more phone calls! and AdWords ads. from those clicks.

Metrics 165

Metrics Advertising Marketing Social Media 165

Steve Blank

SEPTEMBER 14, 2009

Five Quarters of Profitability During the 1980’s and through the mid 1990’s startups going public had to do something that most companies today never heard of – they had to show a track record of increasing revenue and consistent profitability. They taught you about customers, markets and profits.

Silicon Valley 217

Silicon Valley IPO Technical Review Venture Capital 217

Occam's Razor

APRIL 4, 2011

What's the difference between web reporting and web analysis? So here I what I actually said: If you see a data puke then you know you are looking at the result of web reporting, even if it is called a dashboard. So what about web analysis? Examples of web analysis? " That applies to what is analysis.

Web 127

Web Las Vegas Analytics Metrics 127

Occam's Razor

JANUARY 28, 2013

AAA Life Insurance : Truly Customer Centric "Convince Me To Buy" Experience. AAA Life Insurance : Truly Customer Centric "Convince Me To Buy" Experience. Why is it that www.orbitz.com uses none of my location signals to customize content on their home page to appeal to me? Sad, right?

Web 164

Web Design Marketing Security 164

Occam's Razor

OCTOBER 21, 2013

Following revelations of NSA activities via Mr. Snowden, Google has now switched almost all users to secure search, resulting in even more user search queries showing up as not provided in all web analytics tools. Aggregated search engine level analysis. That of course will mean more referring keyword data will disappear. " : ).

Search 154

Search SEO Analytics Engineer 154

Lightspeed Venture Partners

DECEMBER 3, 2010

The online video networks are doing terrific business, and even Yahoo is benefiting from increased brand spend, seeing revenue growth for the first time in a while. Real time web usage outpaces business models. We got everything from price comparison engines to aggregated user reviews to one-click checkout.

Internet 113

Internet eCommerce Advertising Flash 113

Both Sides of the Table

OCTOBER 17, 2019

Invoca is now doing 10s of millions in recurring revenue and is growing > 75% year-over-year but it took the first 3 years to really build out the technology and acquire our initial enterprise clients. I mentioned that we sold our position in Kyriba for > $1 billion but when we invested it had virtually no revenue.

IP 223

IP Intellectual Property IRR Cofounder 223

Start Up Blog

JANUARY 28, 2015

And here some of the other social and tech changes I found myself thinking about over the holiday period: Anonymous Web – It seems that more than ever the internet replicates life, because it is part of where we live. And so, the web is starting to realise that sometimes we want to be known, and at other times we don’t.

Technical Review 48

Technical Review Startup Australia Artificial Inteligence 48

ConversionXL

SEPTEMBER 15, 2020

Every View in Google Analytics has its own Goals and Filters, which are what make customization possible. For example, Mr. Green’s total user revenue is $100 + $62 + $25 = $187. This very simple setup can help answer the age-old question of, ‘does my blog content help drive more sales and revenue?'” View setup.

Analytics 70

Analytics eCommerce Software Review Technical Review 70

Start Up Blog

JANUARY 5, 2015

And here some of the other social and tech changes I found myself thinking about over the holiday period: Anonymous Web – It seems that more than ever the internet replicates life, because it is part of where we live. And so, the web is starting to realise that sometimes we want to be known, and at other times we don’t.

Technical Review 48

Technical Review Startup Australia Artificial Inteligence 48

ConversionXL

MAY 16, 2018

Have a better grasp on how to apply testing to web, email, and usability platforms. I believe that by changing the banner on our website to something more representative of our core customer demographic, visitors will convert more frequently. Revenue, downloads, and sign-ups are all examples of lagging indicators.

Marketing 133

Marketing Metrics Programming Design 133

Steve Blank

FEBRUARY 25, 2014

Over 10 weeks each team gets out of the building talking to 100 customers to test their hypotheses across all 9 boxes in the business model canvas. We collect the complete narrative of what they discovered talking to customers as well as aggregate interviews, hypotheses to test, invalidated hypotheses and mentor and instructor engagements.

Incubator 310

Incubator Intellectual Property Startup Lean 310

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. One thing to make clear, StartupRoar is a jump off point.

Intellectual Property 175

Intellectual Property Aggregator Startup IP 175

ConversionXL

AUGUST 21, 2014

David Skok, who is a must read for all startups , explains that as a SaaS company grows, the size of the subscribers/customers/users who no longer do business with the company will also, organically, grow. How Groove Reduced Churn by 71% By Defining “Why” Customers Quit. While users who remained customers logged in 4.4

Retention 106

Retention Churn Rate Metrics Software Review 106