ConversionXL

OCTOBER 6, 2020

Models are useful to marketers (and throughout a business) because they improve decision-making. choosing an investment portfolio mix, whether to change tax rates, inventory planning for next year, etc.). The foundation of the model is the aggregate of the known information. Be detailed about dates, country, metric name, etc.

.Net 69

.Net Net Present Value Cost Metrics 69

Genuine VC

MAY 5, 2015

Today, I’m thrilled to publicly announce NextView’s Talent Exchange, a program helping both top talent and NextView-backed startups connect with each other more easily, beginning with Boston companies (which make up just over half our portfolio). Below, I’ll quickly explain the genesis of this initiative and share a few more key details.

Portfolio 100

Portfolio Startup Boston Seed Stage 100

Version One Ventures

JULY 19, 2018

In that handbook, our goal was to aggregate all the amazing content out there. With Amazon capturing nearly 50% of US e-commerce market , it may seem that there isn’t much room for a new marketplace focused on products. This reminded me that it has been awhile since we’ve touched upon this topic on our blog. B2B marketplaces.

Disintermediation 110

Disintermediation B2B Differentiation Aggregator 110

Occam's Razor

OCTOBER 21, 2013

This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided. Aggregated search engine level analysis. Google Trends is valuable because it helps expand our keyword portfolio (top searches) and the keywords under which we should be lighting a fire (rising searches). Here's an example.

Search 154

Search SEO Analytics Engineer 154

Cracking the Code

MARCH 12, 2010

range where you would expect companies to start pumping more investment in sales and marketing to drive growth 3) Focus on profitability It is interesting to see that the improving sales and marketing productivity is not pushing companies to be more optimistic on their top line but on their bottom line. Portfolio. (3).

Software Review 63

Software Review Technical Review Cloud Forecast 63

Up and Running

NOVEMBER 20, 2014

Press releases are a tool for getting your company’s name out there — one that should be used strategically. Stop spending money on aggregation services that, at best, syndicate your content without driving any real eyeballs. – Firas Kittaneh , Amerisleep. Over-the-Top Self-Promotion. Expensive Agencies. Premature Stories.

PR 145

PR Small Business SEO Warrant 145

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I use another live Google doc to maintain my database of companies I’m marketing to other VCs. 2) Market . Many tools designed for B2B marketing in general are also relevant to investors.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

DECEMBER 7, 2016

Recommendations can be powered by aggregate data, which determines the relevance of a certain item in relation to a given context, or user specific data, that fuels personalized recommendations. Getting this right is extremely important, given that according to the Pareto’s rule in marketing, 80% of product sales come from 20% of products.

Conversion 48

Conversion Product Technical Review Widget 48

David Teten

MAY 8, 2012

As an alternative, entrepreneurs have been using crowdfunding sites like Indiegogo , one of our portfolio companies, to raise money for their companies through online donations. Gust.com , Angel.co , and Second Market have all done this successfully, by being value-added on top of existing networks of investors and investees.

Securities and Exchange Commission 148

Securities and Exchange Commission IRR Entrepreneur Angel Investor 148

Cracking the Code

JANUARY 28, 2008

Online marketing has revolutionized consumer marketing by providing a clear return on each dollar spent and making the marketer accountable for results. Online marketing changed it. Want to be the best marketer on earth? Overall, I spent about 1/3 of my time looking at Web 2.0 Watch this! at 8:41 PM.

Software Review 48

Software Review Technical Review Los Angeles Europe 48

VC Adventure

APRIL 11, 2011

. “We’re not AdTech investors,&# I’d push back, “we just have a bunch of companies in the portfolio that are working in and around online advertising.&# While this is about 20% of our active portfolio, we’ve never considered AdTech a theme. And for a while that worked pretty well. They are: Scale. Performance.

Disintermediation 82

Disintermediation Advertising Portfolio Aggregator 82

David Teten

DECEMBER 12, 2017

First, we asked VCs about their motivations for improving their technology stack (multiple replies were possible in all questions): What tools do VCs use to market their fund? Creating content and sending it out via newsletters has been one of the most popular ways for VC funds to market themselves. How do VCs originate investments?

Early Stage 60

Early Stage Technical Review Software Review Venture Capital 60

VC Adventure

APRIL 11, 2011

. “We’re not AdTech investors,” I’d push back, “we just have a bunch of companies in the portfolio that are working in and around online advertising.” While this is about 20% of our active portfolio, we’ve never considered AdTech a theme. ” And for a while that worked pretty well. Performance.

Disintermediation 48

Disintermediation Advertising Portfolio Aggregator 48

Occam's Razor

APRIL 13, 2015

Affinity & In-Market Segments: Understand Your People Better. Assisted Conversions: Smarter Marketing Impact Attribution. Affinity & In-Market Segments: Understand Your People Better. You can easily see how this will influence your marketing and advertising strategy – ad content, ad targeting and so much more.

Analytics 60

Analytics Web eCommerce Metrics 60

Occam's Razor

AUGUST 13, 2012

A couple weeks back I'd requested the nice folks following me on Google+ and Facebook to submit their most important digital marketing and analytics questions. Some tools do pan-session analysis better than others, and there are a number of relatively new analytics solutions on the market today. Rinse and repeat.

Analytics 124

Analytics Channel Metrics Web 124

Startup Lessons Learned

MAY 11, 2020

Eric Ries : You were one of the first people who when the crisis was breaking, I saw your name all over Silicon Valley, in the Y Combinator forums. Your name was attached to a whole bunch of different things that seem to be related to getting us out of this crisis. Here's my conversation with Sam Altman. That's been awesome.

Silicon Valley 68

Silicon Valley Technical Review Government .Net 68

abovethecrowd.com

APRIL 20, 2016

Why the Unicorn Financing Market Just Became Dangerous…For All Involved. Many have noted that the aggregate shareholder value created by all of the Unicorns will vastly overshadow the losses from the inevitable failed unicorns. With the public markets down, these groups began writing down Unicorn valuations.

IPO 40

IPO Term Sheet Silicon Valley Valuation 40

www.chubbybrain.com

SEPTEMBER 28, 2011

Between the worse data aggregation method and the much higher amount of work Wesabe made you do, it was far easier to have a good experience on Mint , and that good experience came far more quickly. surrendered market leadership and thought leadership. didn’t care/focus enough about discovering how to market eventvue.

Software Review 79

Software Review Startup Technical Review Vesting 79

ConversionXL

AUGUST 14, 2019

Over the last 18 months or so, Google Data Studio has evolved from an appealing but clunky application to a tool that we recommend to any digital marketer. Your join key could be a page URL, product name, user ID, or many other things. The revelation also informed their marketing strategy for next year. Date was our join key.

Analytics 123

Analytics Metrics eCommerce Search 123

Occam's Razor

FEBRUARY 25, 2014

The most important part seems to be to get the names of the company, gigantic, over two lines and distracting. You will never obsess about the cost per trade of your E-Trade portfolio, right? And because all data in aggregate is crap , segmented trends are even better! Can you see what the problems are? Thank you.

Analytics 144

Analytics Search Metrics Web 144

Reid Hoffman

SEPTEMBER 16, 2013

They go because they know that in today’s highly competitive job market, many employers won’t even grant them an interview for a position as a receptionist or a file clerk unless they have a four-year-degree. College marketing literature rarely expresses this last fact so bluntly. Another key step will involve aggregating this data.

Non-Compete 78

Non-Compete New York Metadata Programming 78

Occam's Razor

APRIL 6, 2009

This is the prime reason I tell Analysts, Marketers, CEO's, my children not to just obsess about the head!]. The first source of the data are the logs that store the queries that are done by users on google.com (logs that have this data in aggregate, not by individual histories – you'll see the latter is not necessary).

Search 103

Search PPC Matching Analytics 103

Cracking the Code

FEBRUARY 4, 2008

A few times per year, Bessemer organizes a CxO event for our portfolio companies and we decided to focus our first session of 2008 on Software-as-a-service (SaaS). This invite-only event for our portfolio companies and close friends of the firm was designed to be fairly intimate and interactive. Labels: Portfolio , SaaS , software.

Software Review 48

Software Review South Korea IPO Portfolio 48

VC Cafe

JANUARY 16, 2011

Founded in 2003, ASOCS develops and markets MultiComms.processors that provide seamless connectivity over diverse wireless networks. The solution is applicable both for postpaid & prepaid market segments. ITS Telecom’s expertise focuses on converged voice and data solutions for the residential, SOHO and SMB markets.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

Both Sides of the Table

MARCH 6, 2017

Note that all of these names were not started in Silicon Valley. Late stage / growth VC sucks up the most amount of capital in aggregate in our industry and there was a movement by some of the larger VCs to say that traditional VCs would “get squeezed” but LPs don’t buy it.

LP 286

LP Silicon Valley Venture Capital Startup 286

www.vccafe.com

MARCH 11, 2013

Whether you’re wondering what site search you should use or what is the best email marketing tool, knowledge is power. Inbound Marketing vs Interruption marketing. Email marketing. Market Research. Add a class name to buttons, forms, quotes, etc. Promotions/Marketing. Part 1- Intro. Live Mocha.

Software Review 53

Software Review Technical Review Startup 53