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Create a “Content Playground” that’s Fun for Buyers (and Lucrative for You)

ConversionXL

Have you checked out this blog post, this video, and this infographic? The traditional buyer’s funnel relies on linear decision-making, assuming that an audience will move neatly to become a prospect, then customer. Keep in mind, however, that customers won’t necessarily go through these stages in order. The conceptual level.

Agile 139
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Lessons Learned: Combining agile development with customer development

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. Jim Murphy is a long-time agile practitioner in startups. But startups sometimes have trouble applying agile successfully. Enter Jims post.

Agile 111
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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Customers will be even more comfortable with the introduction of voice commerce, another unicorn of the online shopping experience. Sustainability is the Queen In 2023, customers have become even more environmentally conscious, as recent statistics prove. TikTok and Influencers One viral video on TikTok can reach 1.5

eCommerce 185
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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

Lean 335
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The Lean LaunchPad Class: It’s the same, but different

Steve Blank

In my experience, I saw that most business plans don’t survive first contact with customers. The class was unique in that it was 1) team-based, 2) experiential, 3) lean-driven (hypothesis testing/business model/customer development/agile engineering). As a serial entrepreneur turned educator, this didn’t make sense to me.

Lean 248
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Why Real Learning is Outside the Building, Not Demo Day

Steve Blank

We think teaching teams a formal methodology around the Lean Framework (Business Model design, Customer Development and Agile Engineering) is a natural evolution of how successful incubators/accelerators will build startups. From the first 10 interviews, we learned that video is a big problem for researchers who use that medium.

Lean 315
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Artificial Intelligence and Machine Learning– Explained

Steve Blank

And they figure out how they could digitally enable their business – supply chain, customer interactions, etc. They explore and analyze data using machine learning platforms to create models about customers, processes, risks, or whatever they’re trying to predict. Recognize and Understand Images and video streams. Example here.