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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

In this article, we’ll share key brand tracking metrics and methods for how to measure and optimize your success. Key brand tracking metrics. Supplement brand loyalty metrics with qualitative measures such as brand associations and perceived quality, as these can give you insight into why customers intend to repurchase.

Metrics 157
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27 Entrepreneurs Share Tips on Building an Ecommerce Business

Hearpreneur

The expansion of e-commerce should also bring about seeing returns as a strategic lever, similar to how companies used faster delivery to drive customer experience and revenue. And that can make or break your customer retention, especially in the early stages. Thanks to Christian Piller, Pollen Returns ! #2-

eCommerce 127
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CXL Live 2018 Recap: Top 5 Lessons from Each Speaker

ConversionXL

Corporate Agility. Transparency correlates to agility (Does your CEO know how many tests you ran last month?). mobile is ~50% of revenue, shorter form works better. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Start with retention. Culture of Innovation.

Retention 106
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Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

Occurs when your business achieves $100k+ in revenue monthly. Set targets: metrics to tackle the overarching goal for your product lifecycle. We need a metric or KPI that shows how good we are at increasing the likelihood that someone will convert in the future. Ben Labay: “How to Add Millions in Revenue with Voice of Customer”.

Agile 90
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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on.

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Burn Your Org Chart – How Role Alignment Drives Small Business Revenue, and 5 Steps to Get There

Mike Michalowicz

Embracing flexibility and adaptability Org charts are rigid and hierarchical by nature, often limiting the agility needed to respond to changing market conditions. Communicate role expectations, responsibilities, and performance metrics to ensure everyone understands their contribution to the overall success of the business.

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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

There are tons of metrics you can monitor: Conversion rate; Bounce rate ; Click-through rate ; Pageviews; Lead captures; Purchase conversion rate. Setting up your experiments for success: Define success metrics. million; Total revenue: $97.5 Try out different tactics, tools, offers, and designs. Do your research!