archive tag returns 
Steve Blank
AUGUST 31, 2009
Or, “Look at our returns, its always worked for us.” Some firms correctly point out that, “It’s fine if 8 out of 10 of our companies fail if the remaining two return 20x our money. That’s a better return than having 10 out of 10 companies succeed and each return 2x our money. I added some comments there [.]
Steve Blank
OCTOBER 12, 2009
Supercomputer Porn When the back issues of Cray Channels arrived at Ardent, I ripped open the package with the Cray return address and eagerly started to flip through them. Ardent 3: Supercomputer Porn As VP of Marketing at our new startup, the CEO literally threw me out of the building and told me not to return until I [.] [.]
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Steve Blank
SEPTEMBER 14, 2009
The reality is that VC’s have one goal – to maximize the amount of money they return to their investors. Entrepreneurs and VCs made returns 10x, or even 100x larger than anything ever seen. (No No value judgments here, VCs were doing what the market rewarded them for, and their investors expected – maximum returns.) (And
Steve Blank
NOVEMBER 2, 2009
The goal is to reach venture-scale (~10x return on investment.) Lean Startups aren’t Cheap Startups « Steve Blank (tags: startup product-management strategy) [.] Lean Startups aren’t Cheap Startups « Steve Blank (tags: startups) [.] Can you do this without running out of money?
Steve Blank
NOVEMBER 5, 2009
Raising Money Using Customer Development « Steve Blank (tags: presentations presuation vc startup strategy customer-development) [.] Raising Money Using Customer Development « Steve Blank (tags: startups entrepreneurship) [.] But we had to keep driving for a year before deciding to return half the capital we raised and shutting down.
Steve Blank
JULY 16, 2009
With each of those ten companies returning 2x their money for $20 million. Or investing in 10 companies and having 8 fail - but the remaining two companies returning 20x their money for $40 million. While VC’s might love you and your firm, a 2x return isn’t why they’re in business. Make sure they are.
YoungUpstarts
OCTOBER 4, 2018
Colour Graphics show how to utilise offline marketing to attract more business and custom, without a heavy price tag. 6 Build a company archive. A vibrant business has many marketing channels, on and offline. But offline marketing can and do still yield results.
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