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How to Use Storytelling in Business to Build Captivated Audiences

ConversionXL

Answer the proverbial “Five W’s” through storytelling, and you’ll build meaningful connections with your audience. In this guide, you’ll learn how to apply the art of storytelling in your marketing initiatives to engage and grow your audience, when to use it, and when not to. Fail to do so, and you’ll likely lose their attention.

Audience 153
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27 Entrepreneurs Share Tips on Building an Ecommerce Business

Hearpreneur

5- Calculate stock reorder levels Photo Credit: Dani Mechlowitz When building an e-commerce business, it's essential to keep track of your inventory to avoid sell-out periods. In that initial growth phase, running out of stock can be detrimental and slow down the momentum of your business growth. Thanks to Todd Simon, Omaha Steaks !

eCommerce 130
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4 Visual Strategies To Bring Your Marketing Efforts To Life

YoungUpstarts

That is why 80% of marketers have already incorporated visual assets in social media marketing campaigns. Marketers have realized that visuals offer a more immersive experience and trust them to engage audiences better than written promotional material. Imagine your audience casually scrolling Instagram and they come across your post.

Marketing 226
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10 Ways to Adapt Your Marketing Strategy in a Crisis

Up and Running

One of the best ways to maintain trust with your audience is by fostering open, honest communication. By keeping your customers in the loop about a crisis that your company is facing, you are able to strengthen the bond with your audience. This leaves your audience with little to wonder about how you are handling the pandemic.

Marketing 171
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How to Build and Measure Brand Awareness

ConversionXL

Your audience will flock to brands with a strong reputation because they don’t associate you with their need. Brand recognition happens when your target audience recognizes your brand when they see it (even if they’ve never used your solution). Identify the channels where your audience is most active and double-down.

Audience 122
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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

Are your campaigns driving conversions? Brand awareness metrics should also be broken down by segment, to understand which audiences your messaging is resonating with most, and to identify areas for improvement. This partnership would leverage both audiences and the rapidly growing awareness of the vertical. Take Tesla.

Metrics 157
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Tips For Targeting A Hyper-Local Audience

YoungUpstarts

Continue reading to learn some tips for targeting a hyper-local audience. To be successful with any marketing campaign, you have to meet people where they’re at. If you’re trying to target a hyper-local audience, then ask some of your friends on social media and loyal customers to help you in the effort.

Audience 147