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Clubhouse put a big bullseye on social audio

VC Cafe

The early buzz of Clubhouse (despite being invite-only and iOS having a total reach of about 2 million users) along with the rising popularity of podcasts has shown that consumers crave social audio interactions and that there’s plenty of room for innovation in the space. The platforms.

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Building A Strong Social Media Strategy For Business Growth

Duct Tape Marketing

Building A Strong Social Media Strategy For Business Growth written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Andrew Barlos In this episode of the Duct Tape Marketing Podcast , I interview Andrew Barlos. He is the Head of Marketing at Loomly, a leading social media management platform.

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] So one to many is a big and a critical factor around social media communities. These types of communities is very different than social media technology. Are B2B communities B2C? First one disciple sometimes also called disciple media.

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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

Create awareness with paid social media posts 2. by posting about it on social media). Create awareness with paid social media posts. Facebook, Instagram, and TikTok are generally stronger B2C plays, while LinkedIn is better suited to B2B. The three most effective types of social media content are: Funny content.

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How To Scale Your B2B Marketing Strategy

Duct Tape Marketing

09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] The audio destination for business professionals creative elements goes behind the scenes with today's top creators. 18:45] What’s your take on AI in marketing these days? [21:53] Right, right.

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Monetisation is Key to drive The Second Renaissance in the Creator Economy

VC Cafe

Creators are also increasingly becoming angel investors in B2C startups, similar to celebrity investments which are also on the rise, leveraging their profile to help their portfolio stand out. He calls this period in time “The Second Renaissance” You’ll notice that monetisation is a key part of the flywheel.

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