ConversionXL

JUNE 8, 2017

According to a recent academic study, “a typical Netflix member loses interest after perhaps 60 to 90 seconds of choosing, having reviewed 10 to 20 titles (perhaps 3 in detail) on one or two screens.” As often, it’s more of a people problem than a technology problem. Victory surely can’t be copy-pasted. Google Adwords?

Programming 97

Programming Revenue Analytics Software Review 97

Rob Go

SEPTEMBER 4, 2018

It occurred to me that although we mentioned our new thematic approach when we raised our last fund in 2017, we haven’t really shared a broader manifesto about how we are approaching the early stage market. The rest have been companies with some early market validation. Belief #5: Be Principled, but not Dogmatic.

North America 36

North America Seed Stage Early Stage Lead Investor 36

ConversionXL

NOVEMBER 27, 2019

The proposal also included proclamations from tech-world celebrities like Steve Jobs, Apple’s founder, that the device might change urban life and could be as significant as the development of the personal computer. The New York Times, January 2001. The rest of the story is familiar. That was all most people knew.

Customer 101

Customer Differentiation West Virginia Campaign 101

Duct Tape Marketing

DECEMBER 7, 2022

” Melanie is also the Co-Founder of The Convoy and GroupUps, B2B marketplaces that help small businesses save money so they can invest more in themselves and their communities. Click on over and give us a review on iTunes, please! That's true in like the B2B space. Key Takeaway: You say your company is amazing.

Marketing 76

Marketing Audience B2B Framework 76

Rob Go

OCTOBER 14, 2012

Late last week, I wanted to take a step back and review what has transpired the last two years. In the rest, we were part of the first “institutional round” We have not participated in any seed extensions or full-blown series A investments as our first check into a company. 9 that are B2B.

New Hampshire 50

New Hampshire Croatia Omaha Portfolio 50

Occam's Razor

MAY 2, 2017

All I have access to is just a cursory review of their digital existence. You can still put together a quick dashboard that will allow Jim and Bob to do a quick review of the data and make smarter decisions about how to invest their limited budget on digital upgrades. B2B / Enterprise Sales: Salesforce.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Duct Tape Marketing

NOVEMBER 1, 2017

And he is going to carry the torch the rest of the way. Here’s an online book store that sells some level of technology and now is really the online version of Walmart, and they’re winning Emmy awards for the creation of original content. And I’m going to leave basically all my duties to Robert, thankfully.

Cost 36

Cost Marketing Audience Media 36

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Songza demonstrates great use of technology, but not in an in your face look at how smart we are way. the reviews. Read their invitation to get you to write a review. Then some reviews (they float by). The suggestions engine they have.

Web 164

Web Design Marketing Security 164

Occam's Razor

NOVEMBER 18, 2014

Stats Monkey also presents that table using the Sunburst visualization… Perhaps compared to the Treemap, this visual shows fewer countries and fewer actual numbers of oil consumption due to space limitation. The work of the New York Times team inspired me it to do some predictive modeling for inaction in our world of digital marketing.

Analytics 143

Analytics Sierra Leone Channel Conversion 143

Hearpreneur

DECEMBER 15, 2017

The differences between B2C and B2B within the same brands were staggering! My entire staff had been laid off due to an acquisition by an aggressive v.c. After our initial shock ended, we decided that we were doing some of the best marketing in the technology channel and wanted to take it to other companies like ours.

Entrepreneur 113

Entrepreneur Czech Republic Retention B2C 113

Up and Running

MAY 21, 2014

His practical take on small business is often cited as a resource in publications such as The Wall Street Journal , The New York Times , and CNNMoney. Last week I had the privilege of inviting John to join me for a free webinar providing information from John’s new book, Duct Tape Selling. Or, you know, give us a review.”

Marketing 72

Marketing Social Media Sales Media 72