Remove B2B Remove Sales Cycle Remove Technology Remove Viral
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. But LinkedIn owns the lucrative B2B audience. As AJ Wilcox notes in his course on LinkedIn ads , 72% of the Fortune 1000 are B2B companies. digital ad spend went to video. Plan it out.

Video 129
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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

. $1/mo means you can’t afford customer service and it must incrementally free to run the technology behind it, both of which have implications for the sort of product you have to build (e.g. Also this is almost exclusively B2B unless it’s something “luxury.” simple enough to be self-service).

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Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid

ConversionXL

In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue. an ebook); Then you blast them with sales messaging (e.g., Don’t put too much emphasis on sales call recordings. Sales calls are a smaller fraction of that time.

Demand 124
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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

As I ask questions to understand the thinking, what usually comes out is something vague along the lines of web marketing, and/or viral growth with no numbers attached. A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare.

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How I invest as a pre-seed investor?

Hippoland

V4: Helping directors of marketing at series B B2B SaaS companies who have previously bought ads in email lists get customers profitably. I know nothing about viral marketing. Long sales cycles or signed contracts that won’t pay you for months is tough as a small investor (ala elephant hunting).

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How I invest as a pre-seed investor?

Hippoland

V4: Helping directors of marketing at series B B2B SaaS companies who have previously bought ads in email lists get customers profitably. I know nothing about viral marketing. Long sales cycles or signed contracts that won’t pay you for months is tough as a small investor (ala elephant hunting).

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Why Linear Funnels Are a Simplified Reality (and What to Do About It)

ConversionXL

The biggest shortcoming being that it considers the sales cycle to be a linear process where a customer passes sequentially through sales steps and where he/she is the only one involved in the decision making process. One of my favorite examples of this is the design of viral loops. And I think this is really the point.