Remove B2B Remove Sales Remove Viral Remove Webinar
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. But LinkedIn owns the lucrative B2B audience. As AJ Wilcox notes in his course on LinkedIn ads , 72% of the Fortune 1000 are B2B companies. digital ad spend went to video. Plan it out.

Video 129
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing. Neither would have achieved virality had customers not received something tangible for their efforts. Image source. Acquisition. Revival messaging.

Retention 113
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The Proven Framework For Building A Thriving Community

Duct Tape Marketing

Jason Bay is a leading sales expert and he talks with other leading sales experts to get you the information you need. I think B2B companies in particular have probably been slower to come to this idea. B2B companies I think are probably the greatest untapped opportunity right now. Really, really eye-opening.

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How to Choose Digital Marketing Channels for Long Term Growth

ConversionXL

There are the tangible benefits of leads, but there are the intangible benefits of developing as an industry thought leader and proving your knowledge, making it easier to build partnerships, find customers, and build out other channels (such as sales). Virality and Referral. Some resources for sales: Close.io Hacking Sales.

Channel 118
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How To Scale Your B2B Marketing Strategy

Duct Tape Marketing

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.

B2B 79
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The Landing Page Optimization Guide You Wish You’ve Always Had

ConversionXL

How To Identify Your Target Market & Make More Sales. Is Emotion Necessary To Make More Sales? Tells why you’re unique ( Meetingburner = Webinars and Screen Sharing Made Awesome – No instillation required). Sidetrack: What Are The Elements of a Viral Pre-Launch Page? Step 1 – Set Up Actionable Analytics.

Analytics 134
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B2B Influencer Marketing: 4 Strategies that Move the Needle

ConversionXL

That’s especially true for B2B marketers. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands.

B2B 110