Remove B2C Remove Campaign Remove Customer Remove Government
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Increase Repeat Purchases with Cohort Analysis

ConversionXL

Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Sooner or later, relying on new customers will break you. To offset these costs, you need to earn more repeat purchases from existing customers. The first item the customer purchases determines all next interactions with your brand.

Retention 126
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Looking for your summer internship? Look no further.

Austin Startup

Internship Title: Marketing Intern Compensation: Unpaid Description: As the Marketing Intern at Thrillbox, you’ll be helping run all internal marketing campaigns for 30,000 users in 115 countries of their mobile app 360 video player. To Apply: Email jobs@Thrillbox.com and reference the Capital Factory intern program. SkimKing SocialMatters.ai

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[Review] Taking Down Goliath

YoungUpstarts

We are first given an overview of the digital advertising world as well as techniques used in planning online campaigns. The World of Digital Advertising Campaigns. Through digital channels, marketing is no longer one of interruption, but of listening carefully to one’s potential customers and conversing with them.

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Startups: It’s not Thelma & Louise

Austin Startup

The Whole Enchilada For those of you interested in more than The Skinny, keep reading… Countless conversations have been had with key users, customers, advisors, mentors, family and friends. and * on a bootstrapped budget* : We first engaged in customer surveys and validated a huge problem?—?several What did our customers think?

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Cookies To Humans: Implications Of Identity Systems On Incentives!

Occam's Razor

At a previous employer customer service on the phone was a huge part of the operation. Qualitative surveys were giving the company a read that customers were unhappy with the service being provided. But, pretty quickly customers with painful problems became a personally painful problem for an individual customer service rep.

Metrics 60
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Is Emotion Necessary To Make More Sales?

ConversionXL

Because this takes more time to communicate, you’d likely use long form pages or even better, an email drip campaign to communicate over a longer period and properly tune their emotions to a place where they feel empowered (not pressured) to solve the problem. Overall, the campaign would involve a lot of text. image source.

Sales 126
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35 Leading Women Entrepreneurs Paving The Way For Success

Designmantic Blog

E-commerce and customer service run deep in Marsha Collier’s blood, heart and soul. If there is one person who is able to provide creative solutions to complicated problems for governments, corporations and NFOs, it is definitely Holly Ransom. She has had a hand in a variety of social media campaigns for Chevy, Susan G.