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Increase Repeat Purchases with Cohort Analysis

ConversionXL

Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. This post gives you a data-backed approach to win more repeat sales. The most telling cohort, perhaps, is which promotion locked in the sale. The second relies on retention. The second type is winning. By month of first order.

Retention 126
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Never Mind the Valley: Here's Paris

ReadWriteStart

The French government has translated the JEI program into English as the Young Entrepreneurs Initiative , an annual competition run by the French Embassy to the US. The boards of these organizations include large companies, local and regional government representatives, universities/public research labs and SMEs. The Big Players.

France 163
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The Courage to Monetize

Austin Startup

Will his digital presence measurably affect sales of his newest book What Unites Us ? We had to estimate hardware costs at various volume levels, distribution channel discounts, competitive pressures from Imsai and a few others, and then decide to go to market with a strong conviction in our pricing strategy.

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You Shouldn’t Have to Pay to Talk To Your Own Customers

Austin Startup

They still SEO-optimize those pages heavily, and compete for the attention of users with other channels, whether official or unofficial. And as marketers and businesspeople alike become more and more data-driven, linking care data with sales data with PR data with ad data becomes a core competence for any organization.

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10 challenges investors face in Metaverse and Web3

VC Cafe

It looks forward to a world where users and creators govern the Internet and the economics flow more fairly to the creators directly via the platforms. Metaverse – it has both B2B and B2C applications. It’s real, it’s happening, and it has several layers, from infrastructure to creator economy to consumer.

Cofounder 179
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JFDI.Asia Accelerator: Bootcamp Practicalities

YoungUpstarts

Hero mentors” have exited their businesses through a trade sale or IPO, sometimes multiple times; they offer inspiration to your team and coaching on strategy and tactics. We have a special relationship with certain government agencies which helps to get your tourist visas renewed with fewer trips to the government office.

Asia 207
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[Review] Taking Down Goliath

YoungUpstarts

Critiquing the “one-size-fits-all” used by Goliath advertising on traditional channels, the authors proclaims that digital advertising allows marketers to “speak directly to the people who most want to hear what they have to say”. Determine campaign media channels. Digital Advertising and Marketing Channels.