Duct Tape Marketing

APRIL 28, 2015

Would be buyers turn to search engines on laptops and mobile devices before they look anywhere else. No category of business is immune – B2B, B2C, large ticket services and low dollar commodities are sourced this way today. Network for links. The key is consistency. The more you can acquire local links the better.

Search 28

Search Technical Review Software Review Engineer 28

View from Seed

AUGUST 30, 2016

This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. 2029 Stierlin Court.

Social Media 185

Social Media B2B North America Media 185

Venture Chronicles

JANUARY 5, 2014

The two big curves that have matured are obvious, social technology and mobile. 1) Mobile creates clash of user experiences. 1) Mobile creates clash of user experiences. This is not unlike what happened in the early days of networking when protocol adapters, namespace, and packet routing were in a company’s datacenter.

Silicon Valley 62

Silicon Valley Cloud B2C Mobile 62

ConversionXL

JULY 7, 2020

And yet, Pinterest is the third-most popular social network, with over 322 million monthly active users, nearly 50% of whom are in the United States. Because they generate most of their revenue from ads with Mediavine , their main objective is article views; Pinterest helps distribute their content. Pinterest, for most, does not.

Marketing 114

Marketing Viral Campaign Search 114

David Teten

DECEMBER 3, 2019

But, most of use raise capital and source deals the same way people looked for dates 20 years ago: by networking at conferences (or bars). . Boardex and Relationship Science make it easier to understand and map social networks into potential limited partners. Point Nine Capital uses Qwilr to create modern, mobile-native collateral.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

JUNE 24, 2014

The number of visitors directly correlates to revenue – whatever business you are in. On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2Bbut even that seems to depend on a company’s expectations. million monthly unique visitors but low engagement.

Social Network 130

Social Network Viral Social Media B2C 130

ConversionXL

SEPTEMBER 2, 2019

The number of visitors directly correlates to revenue—whatever business you are in. On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2B, but even that seems to depend on a company’s expectations.

Social Network 73

Social Network Viral Social Media B2C 73

ConversionXL

FEBRUARY 3, 2017

What Is an Affiliate Network? If you’ve read about affiliate marketing before, chances are you’ve heard of affiliate networks. An affiliate network is where affiliates can go to find reputable offers to promote and where advertisers can go to find lots of affiliates. Carefully analyze your customer and revenue data.

Affiliate 48

Affiliate Programming Marketing PPC 48

Seeing Both Sides

APRIL 1, 2013

Are you more of a B2C type or a B2B type? If you are a risk-taker and enjoy the challenges and roller-coaster ride, then the jungle phase is for you and you should bias towards seed funded or recently Series A funded companies that are pre-revenue. Aim high, seek out the incremental networking meetings and pick yourself out a winner.

Boston 52

Boston B2C Salary Cofounder 52

Occam's Razor

FEBRUARY 28, 2017

Instead, they shift that problem to the ad-network (yes!). Revenue Per Human. But, you want people to obsess about Revenue and not Cost. If 10xing your revenue requires that you quadruple your costs, what's the problem? Hold yourself, your ad networks, accountable in a narrow silo. Good behavior shift.

Metrics 60

Metrics Analytics Acquisition Naming 60

Duct Tape Marketing

APRIL 13, 2017

Additionally, it’s predicted that the amount of money spent on social media advertising is set to catch up with newspaper ad revenues by 2020. Digital working and leisure have taken the world by storm and so have mobile phones. An intuitive and interesting way of showing your products on the full screen of a mobile device.

Social Media 60

Social Media Media Marketing Lead Generation 60

The Next Web

DECEMBER 8, 2013

By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. it’s really a software business, not liquidity driven) and that B2C marketplaces could not be built under the giant momentum of eBay’s “ network effect. Build “localized” network value.

B2C 136

B2C B2B Demand Vertical 136

Occam's Razor

OCTOBER 10, 2011

Businesses as in Red Bull and T-Mobile and Johnson & Johnson. Not only do you have a network, but every node in your network has a network of its own! But the size of my second level network (the unique people who follow the people who follow me) is 6.3 " matters! How to measure it? That is okay.

Social Media 165

Social Media Metrics Conversion Media 165

ConversionXL

APRIL 12, 2017

No, the first 2% is more valuable in terms of revenue. Create a revenue forecast before you even run the experiment. You need to track the right revenue goals. Show password option helps, especially on mobile. Abi Hough: Hypothesize This: How Do You Find $100M of Lost Revenue Without Creating a Single Experiment?

San Antonio 86

San Antonio Metrics B2B Analytics 86

Up and Running

MAY 21, 2014

He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. And some of the things that I think fundamentally have changed is that the listening, collecting information, kind of tapping into networks, now is the new prospecting.

Marketing 72

Marketing Social Media Sales Media 72

Hearpreneur

DECEMBER 15, 2017

We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. The differences between B2C and B2B within the same brands were staggering! Nobody was leveraging digital, e-commerce or mobile. 14- A number of reasons.

Entrepreneur 114

Entrepreneur Czech Republic Retention B2C 114

VC Cafe

JANUARY 16, 2011

The Mobile World Congress , possibly the largest International technology conference and definitely the most important mobile conference of the year is taking place in Barcelona this February 14-17. Mobile Apps and App stores – a new ecosystem was created and it’s here to stay (Check out LogiaGroup, Waze and Cellint).

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. if your business should be on that network and 2. You read this above, but I want to point out again that this post is not about if humans should use Social Networks. Human vs. Business.

Social Media 60

Social Media Media B2C B2B 60

VC Cafe

MARCH 27, 2022

A Goldman Sachs report on the future of Web3 described Metaverse as “a successor to mobile Internet that will 1) elevate physical world experiences, 2) be co-created and built responsibly” Framing the Future of Web3 (Source: Goldman Sachs ). Metaverse – it has both B2B and B2C applications. Regulation is coming.

Cofounder 179

Cofounder Venture Capital Equity 179