article thumbnail

8 Keys To That First Investment From People You Know

Startup Professionals Musings

Friends and family will likely not expect the same level of sophistication on the business model and financials as a professional investor, but they do expect to see certain things. On the other hand, if you open every conversation with “I need money,” you won’t have any friends or any money. Be upbeat and respectful.

article thumbnail

It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. This is not a conversion problem. Most startups fail. This is a customer development problem.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Spotting Opportunities; The Startup Journey of Catherine Mandungu

The Startup Magazine

Pricing for better conversion and margin. Starting and scaling a business means challenges that need to be met, Catherine is open about addressing these. Certainly, early on, with no marketing, no partnerships, Catherine did as many online events and networking as possible. 2) Creating a sustainable business.

Congo 158
article thumbnail

Guide To Develop A Highly Successful Online B2B Marketplace

ReadWriteStart

Optimizing your site for search engines can attract more visitors and improve your chances of conversion. If this is the case, you can still reach out to businesses in your industry and build relationships with them. Understanding The Business Model of a B2B Marketplace. Here are a few tips to get you started.

B2B 131
article thumbnail

Ten Conversations That Are Undermining Your Strategy And Killing Performance

YoungUpstarts

Did you know that the business world, in general, is a vast network of interrelated conversations? What this means is that the conversations that take place between your team members are incredibly important. Most of these conversations aren’t visible to leaders. It’s true. In fact, they’re everything.

article thumbnail

The Anti zoom

VC Cafe

In an effort to reduce miscommunications, this platform helps start a conversation by dropping a comment on anything seen on-screen, and sharing a private link to start a conversation – in the context of what is seen. Events and more in the Age of Video Revolution. Another virtual events platform, Hopin , has hit a 2.1

Vertical 148
article thumbnail

How to run a Demo Day pitch event

Austin Startup

Follow these tips to make sure your event runs smoothly and your startups look their best! Your slides must be received 72 hours before the event and cannot be changed after that time. You should focus on clearly explaining the problem you solve and how you do it as well as what your basic business model is.