SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. What channels will you use (e.g., Content Management - do we need to allow easy editing of content in the system?

Developer 396

Developer Founder Viral Oauth 396

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. What channels will you use (e.g., Content Management - do we need to allow easy editing of content in the system?

Developer 384

Developer Founder Viral Oauth 384

Startup Professionals Musings

DECEMBER 8, 2021

If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world.

Social Media 355

Social Media Media Reputation Viral 355

Startup Professionals Musings

OCTOBER 18, 2010

Understand the basic tools – the social media trinity. Blogging (Wordpress), micro-blogging (Twitter), and social networks are the trinity. Key social networks are Facebook (500 million consumers) and LinkedIn (60 million professionals). Put your social network links on your stationery, business cards, and email.

Social Media 238

Social Media Media Startup Social Network 238

ConversionXL

SEPTEMBER 9, 2021

Building loyalty and awareness are top priorities for any social media marketer. By turning those fans into customers, you can create long-term advocates that spend more money and recommend you to others. With a social media content strategy rooted in relationships and communication. And for good reason. via Smart Insights ].

Social Media 142

Social Media Media Developer Marketing 142

YoungUpstarts

AUGUST 2, 2015

How do you incorporate Search Engine Optimization (SEO), Social Media, and Content Marketing into your marketing efforts? Answer: Adopt a customer-centric content marketing strategy which incorporates search and social media optimization. Research targeted customer segments. Use social networks to engage with community.

Technical Review 100

Technical Review Social Media SEO Curation 100

Brandanew

AUGUST 22, 2016

Listen to to the show here: Social Trends Podcast : A Vision For a Business Operation System. Show Guest : Meera Sapra is a senior manager at Zoho and is a part of the team that is building out the Zoho Social product and their current CRM integration. Credits of the show/ music : www.purple-planet.com. Production : Brandanew.co

Operations 100

Operations Social Media Lead Generation Media 100

YoungUpstarts

MAY 11, 2015

In today’s super-connected, always-on era, businesses of almost any size can reach markets and customers beyond their borders with unprecedented ease. Servicing a global customer base means overcoming problems such as time zones, and language and cultural nuances. By Dr. Karen M. Reddington, president, FedEx Express Asia Pacific.

Social Media 100

Social Media Media Asia San Francisco 100

David Teten

JUNE 6, 2011

Panel: Cary Davis , Managing Director, Warburg Pincus, Moderator: Ben Fried, Chief Information Officer, Google, runs in-house technology. We might develop ipad trading applications for customers, but not internally. “Everyone is bringing them in nowadays” BROWN: Mobile is a delivery channel for capability.

Fractional CTO 122

Fractional CTO CTO CTO Hire Azure 122

www.forentrepreneurs.com

FEBRUARY 2, 2010

SolidWorks 2: The best VAR management program in the world? SolidWorks 3: The best VAR management program in the world? In pure web businesses where the headcount doesn’t need to grow as customer acquisition scales, it is also very useful to look customer acquisition costs without the headcount costs.)

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Version One Ventures

SEPTEMBER 19, 2012

Generally speaking, there are two ways (and only two ways) to scale a business to hit that $100 million threshold: Your business has a high Life Time Value (LTV) per user, giving you the freedom to spend a significant amount of money in customer acquisition. High LTV can usually be found in transactional or subscription businesses.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

YoungUpstarts

APRIL 29, 2014

Last October, Buffer users across the world saw spam being posted to their social profiles. Their Happiness Heroes got into action in minutes, and posted real time updates on all of their official channels. When Bebo, the UK social network went down in 2012, users flocked to Twitter to complain. A banner ad.

Security 174

Security Engineer PR Framework 174

Hearpreneur

NOVEMBER 8, 2020

First, I encourage business owners to create resources on your website or social network feeds for clients to better understand the products that are provided. With the development of more option for team communication, project management, and customer retention, I can only expect better things for my business.

Technical Review 76

Technical Review Technology Entrepreneur Artificial Inteligence 76

Startup Professionals Musings

JULY 11, 2013

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 249

Social Media Media Customer Viral 249

Board Effect

JULY 28, 2021

There are three main ways a social media post can go wrong: Employees or volunteers say bad things about your organization online. Customers, stakeholders, or constituents say bad things about your organization. Search the internet for templates and examples of social media policies that other nonprofits are already using.

Social Media 98

Social Media Media Warrant Reputation 98

Both Sides of the Table

APRIL 4, 2011

You Manage What you Measure. One of the things I discuss the most with the portfolio companies I’m involved with is that “you manage what you measure.”. Or they go in the opposite direction and spend too much time capturing & measuring data that isn’t used to make management decisions. Customer Acquisition.

Metrics 346

Metrics Startup Acquisition SEM 346

Duct Tape Marketing

FEBRUARY 12, 2021

5 Free Social Media Management Tools to Make Your Life Easier written by Guest Post read more at Duct Tape Marketing. photo credit: Social Media via photopin (license). Taking care of your social media presence is just as crucial as creating brilliant content for your audience. This post is brought to you by ContentCal.

Social Media 94

Social Media Media Management Social Network 94

Startup Professionals Musings

DECEMBER 6, 2012

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 228

Social Media Media Customer Viral 228

The Startup Magazine

OCTOBER 23, 2023

With billions of active users, Facebook is not just a social networking platform; it is a dynamic marketing ecosystem that can significantly impact the success of your business. billion monthly active users worldwide, making it the largest social media platform on the planet. Vast and Diverse Audience Facebook boasts over 2.8

Marketing 126

Marketing Audience eCommerce Lead Generation 126

Startup Professionals Musings

JANUARY 31, 2020

Here are some of the key entrepreneur characteristics most often overlooked by inventors: Driven by customer-centric view of needs, rather than technology. Understanding what drives customers to buy, in different market segments and cultures, is usually just as challenging as creating and combining technology to deliver function.

Founder 312

Founder Intellectual Property Dilution Startup 312

Steve Blank

MARCH 8, 2011

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. Startups, are not about executing a plan where the product, customers, channel are known. Get Out of the Building and test the Business Model.

Lean 304

Lean Business Model Customer Development Guinea 304

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

Social Network 318

Social Network Networking Internet Technical Review 318

Duct Tape Marketing

DECEMBER 19, 2018

These changes lead me to believe that they’re aiming to make Google My Business like a social network for businesses. This provides yet another channel for you to identify hot leads and connect with your fans. Existing customers will only stick around if their experience in interacting with you is one that builds trust.

Marketing 71

Marketing Technical Review Software Review Retention 71

Occam's Razor

FEBRUARY 3, 2014

The only reason I know loads of new people and brands is because of my subscription to their channels on YouTube. Some brands have channels with content that is rarely updated or it is just a digital repository of their TV commercials. It is a social network (like Facebook). From Hannah Hart to Emily Graslie.

Analytics 149

Analytics Marketing Audience Channel 149

crowdSPRING Blog

OCTOBER 10, 2018

Messenger marketing is the act of marketing to your customers and prospective customers using a messaging app like Facebook Messenger. And according to a Facebook survey, more than half (53%) of customers say they’re more likely to shop with a business that they can connect with via chat. What is Messenger Marketing?

Marketing 87

Marketing Software Review Campaign Widget 87

YoungUpstarts

JULY 22, 2018

Fortunately, organizations have a new tool at their disposal helping them to achieve customer success – artificial intelligence. Challenge #1: Managing a large number of applications. Using artificial intelligence, like chatbots for example, can take away the strain of managing and communicating with a large number of applicants.

Artificial Inteligence 100

Artificial Inteligence Hiring Technical Review Database 100

The Next Web

AUGUST 19, 2013

This post is about choosing the right sales strategy and channels for your startup from the start. Being an engineer, I built myself a kind of algorithm that helps determine an early-­stage startup’s sales channels, and that’s what I’m sharing with you today. Step 1: Figure out the LTV (customer lifetime value). LTV ­ CAC = ROI.

Belarus 137

Belarus Viral Channel Startup 137

Duct Tape Marketing

NOVEMBER 19, 2015

Social Customer Service Metrics: 3 Case Studies written by Guest Post read more at Duct Tape Marketing. How has marketing changed thanks to social media? Well, now 90% of customers are influenced by online reviews. And we all know some customers can be finicky, their opinions arbitrary and skewed.

Metrics 28

Metrics Customer Social Media Idaho 28

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Now, thanks to social media, you don't have to outspend. Putting customers first. Legendary customer support. They’re deep into Customer Development ,” he said. The Holy Grail of.

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

ConversionXL

FEBRUARY 12, 2019

Sooner or later, relying on new customers will break you. To offset these costs, you need to earn more repeat purchases from existing customers. In marketing, cohorts are groups of customers who exhibit similar behaviors during a certain time span (e.g. The temporal tipping point signals a customer’s motivation for buying.

Retention 126

Retention Analytics Campaign eCommerce 126

Ben's Blog

NOVEMBER 15, 2010

In the old days (before the Internet), no technology products were free, because distribution costs made it impossible to offer anything without some commitment from the end customer. Meet the new enterprise customer. He’s a lot like the old enterprise customer. Meet The New Enterprise Customer. Finance, IT, Legal).

Customer 74

Customer Technical Review Silicon Valley Internet 74

YoungUpstarts

AUGUST 25, 2020

You can use various tools to attract and retain customers by meeting their needs. In addition, for brands and companies, it is an expensive option that does not allow them to target exactly the customer profile they want to capture. Those customers can become the best brand ambassadors. . Loyalty Marketing. Sponsorships.

Marketing 179

Marketing Social Network Advertising United States 179

Venture Chronicles

DECEMBER 5, 2012

Paul Greenberg recently wrote about the phenomena of companies declaring themselves to be focused on customer experience, and graciously giving them the opportunity to put up or shut up. He is right, and to his credit Paul saw the importance of customer experience and wrote about this in 2001.

Customer 47

Customer Technical Review Software Review Analytics 47

Startup Professionals Musings

MARCH 2, 2019

If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world.

Social Media 246

Social Media Media Reputation Viral 246

Steve Blank

APRIL 15, 2011

Last week the teams were testing their hypotheses about their Customers (who are the users, payers, buyers, etc.) This week they were testing one of the most confusing sections of a company’s business model – Customer Relationships - the activities used to “Get, Keep and Grow” customers in a physical or virtual (web or mobile) channel.

Customer 261

Customer Cloud EC2 Channel 261

VC Cafe

JUNE 18, 2012

Through the powerful management & analytic tools, Applicaster empowers broadcast operations to work more efficiently and swiftly deliver competitive experiences to viewers on very large scales with no investments in infrastructure. Evolero empowers conference organizers to fully utilize today’s social web for their conference.

Securities and Exchange Commission 133

Securities and Exchange Commission Technical Review Software Review 133

David Teten

AUGUST 29, 2012

Pricing Engine provides a simple, unified place for SMBs to manage their digital advertising. Pricing Engine works with Google, Microsoft and other channels to provide a create once, deploy everywhere platform. Customers include small advertisers as well as large enterprises, like newspapers, etc., that serve SMBs.

Curation 114

Curation Japan Technical Review Artificial Inteligence 114