ConversionXL

MAY 27, 2022

Pay attention to your close rate per channel. Cognism previously operated a leads-based paid media model. Doman-Pipe’s team does this with a dedicated feedback Slack channel and an internal “Voice of the Customer” report. You’ve completed customer research for your product development and positioning strategy.

Demand 124

Demand B2B Distribution Channel 124

Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.

Silicon Valley 263

Silicon Valley Product Startup Product Development 263

Startup Professionals Musings

OCTOBER 12, 2010

Products: You obviously can’t create value without a viable product (or service) to sell. This section of your Venture Value Scorecard should summarize the important advances you have made recently in research and product development. Detail isn’t important; tracking your progress is.

Intellectual Property 223

Intellectual Property .Net Valuation Distribution 223

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 128

Social Media Media Marketing Database 128

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 127

Social Media Media Marketing Database 127

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 126

Social Media Media Marketing Database 126

Startup Lessons Learned

APRIL 14, 2009

Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Up and Running

MARCH 1, 2016

So, if I were going to invent something, I’d probably start by creating an affordable jeweler’s workbench, not least because I’d be able to test it, and because I already know all the distribution channels I’d need to hit in order to sell it. Just remember, when you’re pricing your product: Your starting price defines you.

Non-disclosure Agreement 60

Non-disclosure Agreement NDA Non-Compete Naming 60

Steve Blank

OCTOBER 25, 2022

How do they become present on new social media and communications channels? How to they use the new distribution channels competitors have adopted? How do they make these transitions without alienating and losing their existing customers, distribution channels and partners?

Framework 391

Framework Distribution Channel Leadership 391

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 79

Social Media Media Database Channel 79

Duct Tape Marketing

NOVEMBER 1, 2017

I’m moving out of an operational role. And then I think in a lot of ways it’s become air for every sort of channel and element and, even as you suggest in your last book, a business model in itself. Social media, it’s just channels. Robert Rose: Yes, Joe. Tell us all about Content Marketing Institute.

Cost 37

Cost Marketing Audience Media 37

ConversionXL

JUNE 17, 2014

But with everyone flocking to digital channels also meant that it’s not just competitors trying to siphon your market’s attention, but aunts, uncles, friends & people who actually talk back to you. The reality is, NONE of this matters, when your social media channels aren’t connected to the right audience.

Social Media 69

Social Media Media Marketing Database 69

Startup Lessons Learned

OCTOBER 23, 2013

LSC: Tell us about the customer development you did for your book: Alistair: We''ve been thrilled at how Lean Analytics seemed to resonate with founders. As operators of an accelerator—and founders in our own right—Ben and I had constantly struggled with what the “right” numbers are for a business. That''s changing, slowly.

Analytics 167

Analytics Lean Widget Metrics 167

Startup Professionals Musings

SEPTEMBER 4, 2010

Whether your new software is ‘in the cloud,’ an online download, or distributed on a CD through various direct and indirect distribution channels, the process of localization is still a time consuming, manually intensive, and expensive effort. Despite all the hype and free tools, there still is not ‘an app for that.’

Software 200

Software Distribution Europe Database 200

ConversionXL

APRIL 3, 2018

Ed Fry – Customer Data Operations: Unleashing your hidden growth engine. Assign content & channels for each experience. Identify your channels. Email & ads are the 2 big communication channels. Messenger will become the biggest channel over the near years. Serve as a channel of knowledge.

Retention 106

Retention Artificial Inteligence Channel Email 106

Up and Running

MAY 23, 2016

In the tactics section, list your sales channels and describe how you will be selling your products. Another great way to test your idea is to create a minimum viable product, or MVP. This is the simplest version of your product minus the frills and frosting. Keep core development in-house.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

FEBRUARY 6, 2019

Create product awareness and trial. The introductory stage is rarely profitable : profits are negative or low because of the low sales and high distribution and promotion expenses [.] Promotion spending is relatively high to inform consumers of the new product and get them to try it. Product led. How big is the market?

Product 124

Product Marketing Differentiation Harvest 124

adam.heroku.com

MAY 18, 2012

You have a single group chat channel and a single all@yourcompany.com mailing list. A full copy of the state of the entire company and your product is easily contained within everyone’s brain. Your single internal chat and email channels continue to work fine. There’s no real need to track any tasks or even bugs.

Developer 92

Developer Database Architecture API 92

Steve Blank

DECEMBER 8, 2015

For example, Google’s acquisition of Nest (which had customers, revenue and a distribution channel) allowed it to enter the connected home market immediately. Innovation Outposts most often fail when they come up with innovations no operating division wants and/or the company refuses to fund.

Silicon Valley 120

Silicon Valley Acquisition Boston Early Stage 120

mashable.com

SEPTEMBER 12, 2011

For example, my company decided early on to hire a UI designer, which has helped tremendously with our product development. We also soon decided that we wanted to outsource as much of our operations to hosted services as we possibly could. Publisher Platform (P3). startupcto

Startup 79

Startup Social Media RSS Social Network 79

www.kalzumeus.com

FEBRUARY 6, 2013

We need whomever is responsible for product development and/or ops to, effectively, carry a pager for drop-everything-and-do-it-now resolution of security issues, just like we’d do for e.g. the server has fallen over or “our building is, physically, on fire.” This was clearly written for developers using Rails.

Security 101

Security Software Review Ruby Startup 101

ConversionXL

DECEMBER 3, 2018

Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. Instead, they were shared in company Slack channels, emailed between VPs and investors, and featured in industry newsletters. It created powerful network effects.

B2B 133

B2B Marketing SEO Search 133

techcrunch.com

OCTOBER 23, 2010

This is the first post in what’s going to be a series of blogs on how to go from nothing – no connections, no team, no money and no knowledge of how the startup industry really works – to operating a growing business. I’m taking a 52 week course in how to start up, run, operate, and achieve self employment.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

Occam's Razor

APRIL 23, 2012

Choose the right metric and they'll create the most glorious digital experience in the universe, the perfect acquisition campaign, the most amazing customer service channel. We are trying to… This is the operative word: Trying. Bonuses have been distributed. And they will shock you with the profits they deliver.

Metrics 152

Metrics Analytics Search Channel 152

ConversionXL

APRIL 3, 2019

Why our CRO jobs will die: Teams operate at different paces. Conversion teams: 6–8 week experiment cycles; Marketing teams: Prepare, campaign, prepare, campaign; Product teams: 2-week sprints. Conversion/Optimization teams might become a nightmare for marketing and product teams. Historically that’s been expensive. Not anymore.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

ConversionXL

JANUARY 17, 2017

They have a ratings system and build distribution algorithms to best distribute lawn care providers to customers. I ended up going to Virginia Tech for Computer Science and joined LawnStarter to build their platform to alleviate the challenges the lawn care space faces when it comes to customer service and operational efficiency.”

Algorithm 48

Algorithm CTO Hire Distribution Engineer 48

www.quora.com

JANUARY 16, 2011

I have come to believe during my time as an operator, entrepreneur and investor that the balance of these skills is so important to the long-term health of a business that if balance is not achieved early then the impact later can be profound - sometimes terminal. Satyajit Sahu • Jan 9, 2011 Excellent categorization.

Technical Review 51

Technical Review Startup CTO Hire Cofounder 51

www.vccafe.com

MARCH 11, 2013

free, distributed source code control management system. Great for visualizing work of product development. In addition, TheFunded.com allows entrepreneurs to view and share term sheets, to assist one other finding good investor, and to discuss the many facets of operating a business. Roku Channel Store.

Software Review 53

Software Review Technical Review Startup 53

Startup Lessons Learned

SEPTEMBER 11, 2009

They are largely invisible in the normal channels where customer service and community management pays attention. It took hundreds of years for newspapers to learn to behave as worthy holders of this public trust and cover the news without fear or favour, and create a firewall between news and views and the ad-sales side of the operation.

Community 158

Community Management Lean Software Review 158