Remove Channel Remove Distribution Remove Product Development Remove Startup
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10 Common Startup Mistakes That Are Rarely Admitted

Startup Professionals Musings

These things outside your control do happen, but based on my years of experience as a startup advisor and angel investor, I still see too many strategies leading to failure that are inside the entrepreneur decision realm. No startup can afford to do these serially. Marketing should start before product development.

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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

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10 Popular Business Strategies That Most Often Fail

Startup Professionals Musings

These things outside your control do happen, but based on my years of experience as a startup advisor and angel investor, I still see too many strategies leading to failure that are inside the entrepreneur decision realm. No startup can afford to do these serially. Marketing should start before product development.

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8 Strategies To Drive Your Startup To Profitability

Startup Professionals Musings

A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. Continually add new marketing and distribution partners. Introduce new products and enhancements every month.

Startup 335
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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept.

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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. It outlines four major growth strategies: market penetration , market development , product development , and diversification. New channels. Product development.

Marketing 115
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Seed Stage Funding 101: What it Is & How it Works

The Startup Magazine

These investments are a tremendous help to your startup because they will serve as a stepping stone to reach your target eventually. It is necessary to cover the early stages of product development, thorough market research, and other processes during the initial step. Hence they will miss the finish line.