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53 Questions Developers Should Ask Innovators

TechEmpower

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. Background Questions Let’s start with some background questions about the business and product. What channels will you use (e.g., What problem is your product trying to solve?

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Why Email Automation is a Must For Your E-commerce Businesses

The Startup Magazine

Email marketing is one of the most popular channels of communication and information exchange. It can be deciphered from the fact that the number of emails sent and received per day is expected to reach a whopping 347 billion in 2023. In addition, do you know you can get a return of $44 for every $1 spent on an email?

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Why Email Marketing Is (Still) Important In 2022

Duct Tape Marketing

Why Email Marketing Is (Still) Important In 2022 written by John Jantsch read more at Duct Tape Marketing. Laura has held leadership roles in product and operations with leading e-commerce companies, such as the NFL and Napster. Key Takeaway: Email marketing is still as relevant as ever. Marketing Podcast with Laura Goldberg.

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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

Beardbrand currently has two different YouTube channels, one with 1.6 We launched the larger channel back in 2012 and the smaller channel in 2019. These channels combined are generating hundreds of thousands of views a day, none of which we pay for. Giant channel examples are Smarter EveryDay , Mark Rober , and MKBHD.

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The 90-Day CMO and Cross-Channel Acquisition Strategies That Scale

Duct Tape Marketing

With over a decade of experience in his toolkit, he specializes in helping clients build out cross-channel acquisition systems using a mix of owned, earned and paid tactics. 07:17] What is you cross-channel acquisition strategy? [11:13] 20:58] Are there any overlooked channels or platforms worth exploring? This is John Jantsch.

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How to Create an Effective Email Voice and Tone Guide

Up and Running

If your company has grown to a point where more than one person is handling emails from customers, that’s a good moment to create a voice and tone guide. That is a much larger document to tackle, so today we’re just focusing on email. That is a much larger document to tackle, so today we’re just focusing on email. Smith” or “Mr.

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Email Copywriting 101: Five Steps to Better Converting Emails

ConversionXL

Email marketing is dead.” But email isn’t going anywhere. Customers who buy through email spend 138% more than those who don’t sign up for email offers. And email marketing has an ROI of 28.5% If you’re unpersuaded by statistics, also recall that: If you own your email list, you pay nothing to reach subscribers.

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