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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

The old approaches of controlling distribution channels, saturating retail, and methodically scaling your brand awareness don’t protect you anymore. Manual tracking and occasional surveys won’t keep you competitive in today’s high volume and rapidly changing market. The real challenge is to win massive consumer preference repeatedly.

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Corporate Venture Capital: Obligatory or Oxymoron?

David Teten

She had so much insight to share that we broke the interview into two parts, 1) Corporate Venture Capital and more broadly, 2) How the Fortune 500 Can Buy, Invest and Partner with the Innovation Economy (coming soon). . I recently had a chance to interview Mari Joller , an expert on corporate innovation, on this topic.

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Seed Stage Funding 101: What it Is & How it Works

The Startup Magazine

It is necessary to cover the early stages of product development, thorough market research, and other processes during the initial step. Seed capital is a component of the initial investments made in young businesses. Thus the initial investment round is frequently raised since the capital permits firms to live and thrive.

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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

Lean 335
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Top 10 Emerging Marketplaces for Chemical Industry in 2022

ReadWriteStart

Many shutdowns and market dry-ups resulted in domestic dependency that narrowed down where products could be found. Small and medium businesses get direct exposure to international customers and seem to be coming out as the winners in the chemical market game. At first, there were just chemical marketplaces in the Chinese market.

Germany 175
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It Must Be A Marketing Problem

Steve Blank

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. In Discovery startups take all their hypotheses about the business model: product, market, customers, channel, etc. It’s A Marketing Problem. At least that’s the theory.

Burn Rate 251
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Top 5 Technological Challenges Your Startup Will Face in 2023

The Startup Magazine

A good grammar checker can easily replace several proofreaders and editors and save you hundreds of dollars or euros when you are developing your website texts or your first marketing campaigns. If possible, plan these elements in advance to ensure that you have sufficient time for refining them afterwards. Software Choices. Cybersecurity.