A Smart Bear: Startups and Marketing for Geeks

OCTOBER 11, 2010

Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. Four uncomfortable seconds later, a smile breaks across the founder's face. This is Part 5 of the 5-part series: 5 lessons from 150 startup pitches. Frightening honesty. Making Oprah cry.

Software Review 261

Software Review Technical Review Viral Software Developers 261

ConversionXL

JANUARY 18, 2022

It partners with sales to close more revenue, informs product teams to deliver better products, and in some cases, co-owns demand generation activities with marketing teams. Bellroy has designed a range of slimline wallets to solve this challenge. Both companies offer heaps of resources, from blog articles to webinars.

Marketing 110

Marketing Product Audience Equity 110

Mike Michalowicz

JULY 25, 2016

As founder and CTO of several businesses, I love to see ideas become reality and build sustainable businesses that create real value. Presently, I’m focused on two businesses that I am co-founder and CTO of. Presently, I'm focused on two businesses that I am co-founder and CTO of. Ralph Rivera.

Fractional CTO 60

Fractional CTO New Jersey New York City United States 60

Startup Lessons Learned

AUGUST 8, 2009

Lessons Learned by Eric Ries Saturday, August 8, 2009 Revisiting the Software Design Manifesto (and whats changed since then) My recent article on technical debt and its positive uses generated a fair bit of controversy. The argument itself got me thinking a lot about design and its role in building products.

Software Review 87

Software Review Design Software San Francisco 87

The Next Web

JANUARY 30, 2014

Denis Duvauchelle is the CEO and co-founder of Twoodo , the hashtag language that lets you organize anything and everything. Online tutorial videos, presentations, webinars and other forms of support should be optimized to make the onboarding process smooth and unconfusing. Design & Dev Entrepreneur Analysis and Opinion'

Technical Review 130

Technical Review Social Network Social Media Canada 130

Growthink Blog

AUGUST 10, 2016

Webinar Invitation: Entrepreneurial and Investment Opportunities in Virtual Reality (To register, click here ). Leon Ng , President of LNG Studios , an award winning architectural and real estate 3D visualization studio and founder of North America’s largest Real Estate Television Network. read more.

Cofounder 48

Cofounder Architecture LLC Social Media 48

Startup Lessons Learned

AUGUST 30, 2008

Lessons Learned by Eric Ries Saturday, August 30, 2008 Refactoring for TDD and interaction design In TDD , we follow a rhythm of “test-code-refactor.&# The same process works in Interaction Design. This basic pattern is useful in all aspects of product development. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May.

Software Review 74

Software Review San Francisco Design Continuous Deployment 74

Up and Running

MAY 26, 2011

For example, the organization sponsors members-only webinars which allow you to learn from industry experts. CoverBoom.com is primarily a website development and online strategy company for restaurants, but it also offers free, educational webinars. The webinars are presented by online marketing restaurant experts.

Customer 74

Customer Mexico Cofounder Web Development 74

YoungUpstarts

JULY 1, 2015

Pioneered by co-founders of HubSpot Brian Halligan and Dharmesh Shah, inbound marketing is a leading Business-to-Business (B2B) digital marketing strategy. Webinars – online presentations on an industry topic. Do you know what Inbound Marketing is? Keen to use inbound marketing to improve your marketing ROI?

Software Review 100

Software Review Marketing Social Media B2B 100

Startup Lessons Learned

OCTOBER 4, 2008

He previously co-founded and served as Chief Technology Officer of IMVU. He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). While an undergraduate at Yale Unviersity, he co-founded Catalyst Recruiting. October 13, 2008 6:47 PM Luke G said. Eric, love the blog.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

ReadWriteStart

MAY 24, 2018

Eighteen months later, I’m keynoting at conferences and serving clients in London, Sydney, Singapore, Los Angeles, Lisbon, Vancouver, and 50 other cities,” says Logan Young, the co-founder of BlitzMetrics, a Facebook dashboard and advertising company. Learn, Do, Teach: Build Your Expertise First.

Technical Review 115

Technical Review Technology Louisville Los Angeles 115

Startup Lessons Learned

APRIL 26, 2010

Lessons Learned by Eric Ries Monday, April 26, 2010 Lean Enterprise Institute webinar, April 28 I can barely write, as Im still recovering from the amazing but overwhelming Startup Lessons Learned conference last Friday (great summary here ). Want to learn more about lean startups? Details are below. I hope youll join us. Details are below.

Lean 113

Lean San Francisco Continuous Deployment DC 113

Startup Lessons Learned

APRIL 4, 2010

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? The Lean Startup Intensive is tomorrow at Web 2.0.

Agile 99

Agile Software Review San Francisco Continuous Deployment 99

ConversionXL

JANUARY 16, 2019

As detailed in a co-authored book , Brian Halligan, a recent MIT grad in 2005, observed startups failing with “‘tried-and-true’ marketing techniques that he had seen work throughout his career; techniques such as trade shows, telemarketing, e-mail blasting and advertising.”. An eponymous book (e.g. March 2016. November 2016.

Naming 119

Naming Conversion Flash Cofounder 119

Startup Lessons Learned

AUGUST 2, 2008

Its to everyones advantage to let the world think the founders thought of everything. I say this as a founder: the contribution of founders is always overestimated. The danger here is that new founders, looking at existing founders, will think that theyre supermen that one couldnt possibly equal oneself.

San Francisco 125

San Francisco Software Review Technical Review Continuous Deployment 125

ConversionXL

JULY 21, 2022

website, social media, podcasts , webinars, influencers, events, etc.)? A/B test components, such as: Landing page design ; Messaging; Headlines ; Subject lines ; CTAs ; Images; Send times. The company’s founders are in the video and in the brand’s Instagram content. Where do your customers go to find information (e.g.,

Customer 118

Customer Marketing Channel Audience 118

David Teten

DECEMBER 3, 2019

To learn more about this space, I suggest join an online community I co-founded, PEVCTech. . Many tools designed for B2B marketing in general are also relevant to investors. For our content creation, we use tools such as Canva (graphic design) and GoToStage (webinars platform) to create and share content for prospects to find.”.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Startup Lessons Learned

MARCH 25, 2010

for Harvard Business Review) Over at Harvard Business Review, Ive been building up a series designed to introduce the Lean Startup methodology to a business-focused audience. Lessons Learned by Eric Ries Thursday, March 25, 2010 Speed up or slow down? Labels: product development Speed up or slow down? Expo SF (May.

Software Review 141

Software Review San Francisco Lean Continuous Deployment 141

Hearpreneur

SEPTEMBER 21, 2018

When I listen to traditional business pods that sound like the equivalent of a webinar or a motivational board meeting my mind wanders. The host is a founder of Dent Global, a business growth accelerator. I would recommend listening to the interviews with co-founder of VICE, Suroosh Alvi, and founder of Dry Bar, Alli Webb!

Entrepreneur 76

Entrepreneur Hosting Cofounder Forecast 76

Startup Lessons Learned

JUNE 2, 2010

As start-ups scale, this agility will be lost unless the founders maintain a consistent investment in that discipline. As start-ups scale, this agility will be lost unless the founders maintain a consistent investment in that discipline. Techniques from lean manufacturing can be part of a startups innovation culture. Expo SF (May.

Technical Review 132

Technical Review San Francisco Lean Continuous Deployment 132

Startup Lessons Learned

JULY 3, 2009

If your practice is not designed to cope with uncertainty, it has no place in a startup - even if your startup is located in government or enterprise. Now, I dont think even most dot-com era founders were bad people, I just think traditional startup methods make it too easy to become confused about whether were creating real progress or not.

Lean 60

Lean San Francisco Continuous Deployment Cofounder 60

Startup Lessons Learned

OCTOBER 5, 2008

These specs are handed to a designer, who builds layouts and mockups of all the salient points. Then the designs are handed to a team of programmers with various specialties. The programmers keep asking for more say in the designs and direction that they work on. First, he writes it nice and clear.

San Francisco 158

San Francisco Management Software Review Product 158

Startup Lessons Learned

AUGUST 3, 2009

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Revisiting the Software Design Manifesto (and what. No departments The Five Whys for Startups (for Harvard Business R. Expo SF (May.

San Francisco 168

San Francisco Product Lean Continuous Deployment 168

crowdSPRING Blog

DECEMBER 1, 2013

These programs are designed to kickstart entrepreneurial ideas and the idealists who dream them up. These organizations are designed help budding entrepreneurs a place to learn while developing their ideas. These organizations are designed help budding entrepreneurs a place to learn while developing their ideas. The webinars.

Small Business 96

Small Business SBA Incubator Startup 96

ConversionXL

MAY 27, 2022

Elevate your founder and employee personal brand. Take SparkToro founder Rand Fishkin. Since co-founding Moz in 2004, Rand has continually put himself out there as a public face. A visual learner, for example, might watch a YouTube video before signing up for a webinar. Run Webinars to nurture interested prospects.

Demand 115

Demand Affiliate Audience Leadership 115

Startup Lessons Learned

SEPTEMBER 27, 2010

This is precisely the dilemma that the doctrine of minimum viable product is designed to solve. I believe this is one reason why the myth of the dictatorial startup founder has such enduring appeal. Its easier to believe in a glorious future when you have only zeroes, for everyone: founders, investors, and employees.

San Francisco 167

San Francisco Lean Continuous Deployment Software Review 167

Startup Lessons Learned

FEBRUARY 20, 2009

Lessons Learned by Eric Ries Friday, February 20, 2009 Work in small batches Software should be designed, written, and deployed in small batches. Similar results apply in product management, design, testing, and even operations. Take the example of a design team prepping mock-ups for their development team. I dont think so.

San Francisco 161

San Francisco Software Review Continuous Deployment Development Team Review 161

Startup Lessons Learned

NOVEMBER 6, 2008

They take things like unit testing, design documents and code reviews more seriously than any other company Ive even heard about. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

Agile 76

Agile San Francisco Software Review Continuous Deployment 76

The Next Web

JANUARY 24, 2014

David Arnoux is Head of Growth and co-founder of Twoodo. Guy Kawasaki has one of the largest social media followings in the world, and based on a webinar I attended, he attributes it all down to sharing excellent content. Six months ago, we went from five daily sign-ups to 25. Every crazy idea is worth testing.

Social Media 127

Social Media Channel Technical Review Media 127

Startup Lessons Learned

JULY 5, 2010

I have personally sold many copies of his book, and continue to recommend it as one of the most important books a startup founder can read. While maintaining persistence and willpower is certainly good advice, Customer Development methodologies are designed to give you data and feedback you may not want to hear. Expo SF (May.

Customer Development 166

Customer Development Developer San Francisco Customer 166

Startup Lessons Learned

NOVEMBER 8, 2008

This is a self-published book, originally designed as a companion to Steves class at Berkeleys Haas school of business. Instead, we do everything possible to validate the founders belief. Most people cant sustain more than a few of these iterations, and the founders rarely get to be involved in the later tries. Heres the catch.

Customer Development 168

Customer Development Developer San Francisco Customer 168

Startup Lessons Learned

SEPTEMBER 15, 2008

The new design improved on the old one in several ways, but these improvements didnt translate all the way through the funnel. Usually, I think that means youve lost some good aspect of the old design. The designers might be telling you that the new design looks much better than the old one, and thats probably true.

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

Startup Lessons Learned

SEPTEMBER 15, 2008

Mark Montgomery Founder Kyield Initium VC September 12, 2009 4:21 AM Mark Montgomery said. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Otherwise it's a great idea. Expo SF (May.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Startup Lessons Learned

APRIL 9, 2009

And instead of design, engineering, QA, and operations we have a solution team implementing a startup-centric version of agile development. When people ask about how to reconcile metrics with interaction design, usability testing, or in-person customer interviews, this is the issue they are really talking about. Expo SF (May.

San Francisco 132

San Francisco Continuous Deployment Lean Agile 132

Startup Lessons Learned

JANUARY 30, 2009

Insist on high levels of usability, UI design, and polish. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. I know of at least five former employees that went on to become startup founders. Build a truly mainstream product. Focus on quality.

San Francisco 150

San Francisco Lean Agile Continuous Deployment 150

Startup Lessons Learned

MARCH 22, 2010

For example, over 25% of the technology companies founded between 1995-2005 had a key immigrant founder. Similarly, 24% of all the patents filed in the US in 2006 had a foreign resident as inventor or co-inventor. For example, over 25% of the technology companies founded between 1995-2005 had a key immigrant founder.

San Francisco 121

San Francisco Indiana Lean Startup 121

Startup Lessons Learned

AUGUST 1, 2009

My guess is they have lots of people constantly working on interesting new tools for their designers to play with. For startups that are tempted to mimic this behavior, I suggest reading the great account of the early Apple in Founders at Work.) Discover whats in customers heads, and tackle problems where design is a differentiator.

San Francisco 166

San Francisco Lean Continuous Deployment DC 166