Remove Community Remove Hiring Remove Lean Remove PR
article thumbnail

How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

And so, the concept for a digital PR service was born. Using my existing skills and resources (including an old domain name), I tested a productized digital PR offer. About 18 months later, we pivoted our messaging to evolve beyond digital PR. These days, many agencies start as a lean operation. niche down”).

PR 120
article thumbnail

The cardinal sin of community management

Startup Lessons Learned

Lessons Learned by Eric Ries Friday, September 11, 2009 The cardinal sin of community management Once you have a product launched, you will the face the joys – and the despair – of a community that grows up around it. This probably sounds illogical. After all, people rarely say they are mad because they are not being heard.

Community 158
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Money Doesn’t Talk. Why Most Startups Aren’t Announcing Their Seed Financings

Hunter Walker

Hiring Has Changed: Before the press was a way of generating interest for hiring. YC companies use Hacker News to post jobs and have strong community groups, as does 500 Startups. Startups instead are identifying early adopting communities in their specific niches and going after them outside of corporate-based PR.

article thumbnail

Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

I figured if Matt was on the verge of bankruptcy and one mentor changed his trajectory, what if we had a formalized, community-wide program? o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”.

article thumbnail

21 Entrepreneurs Share Their Thoughts on the Future of Entrepreneurship

Hearpreneur

Hiring developers used to be an expensive barrier to getting started. Additionally, the lack of fixed costs due to offloading tasks rather than hiring employees lowers the initial investment, and thus the barrier to entry. Thanks to Christine Perkett, Mindfull Marketing + PR ! #13- Thanks to Eckhard Ortwein, Lean Case ! #18-

article thumbnail

Twitter Link Roundup #111 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Lean Marketing: Facebook advertising for newbies – [link]. Lean Marketing: Facebook advertising for newbies – [link]. One Strike and You’re Out: In Relationship Era, Bad PR Pitches Will not Be Tolerated – [link]. So much excess in hiring by Silicon Valley startups. – [link].

article thumbnail

Twitter Link Roundup #174 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Lean Business: Pivot Point – [link]. Chobani Founder: Why Quality & Community Are The Keys To Brand Success | PSFK – [link]. Lean Business: Pivot Point – [link]. Chobani Founder: Why Quality & Community Are The Keys To Brand Success | PSFK – [link]. Make Deadly Sure You Hire the Right One.