ConversionXL

JUNE 16, 2022

Create a framework or marketing playbook that outlines the required cross-selling content and offers for different segments at different points in the customer journey. increasing customer lifetime value, boosting product awareness , or improving conversion rates) and assess how each content asset contributes to the goal.

B2B 129

B2B Email Sales Acquisition 129

ConversionXL

NOVEMBER 11, 2015

Whether you’re a conversion optimization agency, consultant, or in-house at a startup or enterprise, investing in the right conversion optimization tool is a big decision. You can, for example, isolate the conversion rate for all visitors who played the video you’re testing. It opens the door for detailed analysis.

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

ConversionXL

APRIL 3, 2018

CXLLive #conversion pic.twitter.com/qVYFcGhnD4. previous conversations, facebook, intercom…). intimate communication is how we actually have our conversations, not email, or ads. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Start with retention. And we’re off!

Retention 106

Retention Artificial Inteligence Channel Email 106

ConversionXL

OCTOBER 19, 2017

Here’s a rundown of the frameworks, their functions, and the benefits and challenges of each. In decentralized (or “embedded”) teams, optimization responsibilities are distributed amongst employees under many different umbrellas within the organization, rather than one department. Should optimization folks be in a separate team?

Chad 90

Chad Analytics Technical Review Framework 90

ConversionXL

SEPTEMBER 10, 2018

Or, if the content team is producing awesome content but not distributing it across email and social channels, you’re once again missing an opportunity to maximize the ROI. If not, remember these are professionals that you’re paying, so put a framework in place that enables them to work together and maximizes the value of their efforts.

Metrics 132

Metrics Campaign Channel Advertising 132

ConversionXL

AUGUST 10, 2017

In this 2017 State of the Conversion Optimization Report, we gave a 26 question survey to 333 people who work in the optimization space. Here’s the distribution of ages: Most of our survey responses came from the United States, but there was a long tail of countries that actually made up a large portion of our responses. Statistics.

Conversion 90

Conversion Salary Analytics eCommerce 90

Hunter Walker

SEPTEMBER 9, 2023

Creativity is happening within communities and platforms which bring together distribution and collaboration. Hence, conversion rates and retention fall over time. And you can directly and indirectly monetize your creativity in a myriad of ways. Global Fandom.

Non-Compete 161

Non-Compete Distribution Community B2B 161

ConversionXL

JUNE 19, 2019

Conversions: what do we define as a quality conversion. The actual performance of impressions is the impact on visits/conversions that have seen impressions vs. visits/conversions that have not. You need to have visibility of every impression and how much it influenced your actual conversions. Conversion rate?

Agile 90

Agile Analytics Algorithm Software Review 90

ConversionXL

JULY 25, 2022

Marketing playbooks are frameworks for consistent campaigns. By giving team members a repeatable (but flexible) framework to follow, outcomes are more consistent and teams work more efficiently, regardless of the individual members. In short, CXL put winning marketing playbooks on the table for everyone to see. Promotional channels.

Community 93

Community Marketing Retention Campaign 93

ConversionXL

MAY 8, 2019

Yet the average ecommerce conversion rate is between 1 and 3%. Because blog content typically takes advantage of organic search—it’s a free distribution channel that can help get awareness efforts off the ground. Interviews deliver original content and can kick off distribution. Blog posts. Do original research. Interviews.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

ConversionXL

AUGUST 10, 2017

In this 2017 State of the Conversion Optimization Report, we gave a 26 question survey to 333 people who work in the optimization space. Here’s the distribution of ages: Most of our survey responses came from the United States, but there was a long tail of countries that actually made up a large portion of our responses. Statistics.

Conversion 63

Conversion Salary Analytics eCommerce 63

Occam's Razor

SEPTEMBER 15, 2014

They use different technologies of course, and different distribution mechanisms. To use my See-Think-Do-Care framework , mobile websites have to solve for See, Think and Do while mobile apps usually have to solve for Care. The very first thing you'll see will be the distribution between desktop, mobile (smartphones) and tablets.

Analytics 141

Analytics Metrics Mobile DC 141

ConversionXL

MARCH 29, 2017

In our 2016 State of Conversion Optimization Report , which many people in growth roles completed as well, we found that… Only 32% of small companies (less than 500 employees) say they have a documented, structured optimization process. For example, in a year, do you think you can increase your retention by 30%?

Marketing 48

Marketing Distribution Retention eCommerce 48

Duct Tape Marketing

JUNE 8, 2023

10:28] Is there a framework for effective internal communication that really benefits from working remotely? [12:54] Is there a way that you have found a framework for, you know, how to communicate, how not to communicate? So you're the person that controls the conversation. 08:34] Are there cons to working remotely?

Management 67

Management Cofounder ChatGPT Leadership 67

ConversionXL

MARCH 16, 2016

Instead of distributing bulky customer satisfaction surveys, where even your managers don’t know what to do with the results, you have only one question, one metric to deal with. Kind of like a good conversion rate in that sense, then. To do that, we construct narratives and frameworks that allow us to make sense of the world.

.Net 48

.Net Metrics Retention Aggregator 48

steveblank.com

JULY 8, 2011

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Express : Express is built on NodeJS framework. Web frameworks. Zend Framework (PHP). customer retention, churn reduction, lifetime value. GetSatisfaction - conversations between companies / customers. open source framework for Ruby. a PHP open source framework. high-level Python framework.

Software Review 53

Software Review Technical Review Startup 53

Startup Lessons Learned

APRIL 14, 2009

Because they have no presence in the market, they have to find distribution channels to bring in customers. Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Whats the right set of materials, conversations, etc.

Customer 167

Customer San Francisco Lean Hockey Stick 167

maplebutter.com

JANUARY 8, 2013

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. At the end of the conversation, ask them if they’d be willing to make an introduction. 1 page website w/ simple checkout, then add things as you feel it’ll help increase conversions.

Technical Review 44

Technical Review Startup Cofounder Software Review 44