Startup Professionals Musings

JULY 27, 2012

Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 229

Social Media Media Conversion Ratio Lead Generation 229

ConversionXL

APRIL 18, 2017

Offer conversion optimization services? Though, blogging has the benefit of SEO, which lasts a lot longer than other channels. My advice: referrals are great, but have another lead generation channel as well. Conversion optimization doesn’t align with small business. Run an agency? Getting results is hard.

Conversion 87

Conversion Framework Revenue Analytics 87

Duct Tape Marketing

MAY 1, 2023

So it gives us a, a head start at looking at content and reputation and social media and just even SEO under the hood. We go into, in this, uh, sheet that I'm sharing the prompts, I'm sharing lead generation and lead conversion. And so that's something that we do in every strategy. These will be basic tactics.

Marketing 80

Marketing ChatGPT Framework Technical Review 80

ConversionXL

FEBRUARY 13, 2013

A common campaign that can be used by all online businesses in one form or another is the retention email. For lead generation businesses (affiliates, etc.) Here’s two subject lines I’ve seen lately that I believe fulfil the three goals outlined above: Neil Patel – 5 SEO Mistakes That Even Experts Miss.

Email 114

Email Customer HTML Campaign 114

Up and Running

AUGUST 7, 2014

” Competitive intelligence is a means of legally obtaining information that you can use to improve your own products, services, and customer retention. Listen in on their conversations. We’re talking about their public conversations. There is plenty you can do on your own, and often at low (or no) cost to your business.

Social Media 99

Social Media Advertising Retention Media 99

ConversionXL

AUGUST 24, 2021

In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. Here are four steps to help you feel confident throughout the conversation. Source: Nanigans.

Management 141

Management Marketing Campaign Social Media 141

ConversionXL

NOVEMBER 9, 2021

Banner ads, webinars, email marketing automation, social media promotions, SEO, content marketing. It’s the point where effort spent on creative and dollars spent on ads culminate in a successful conversion—or not. Unfortunately, most landing pages are ineffective, with an average conversion rate of only 4.6%

Audience 156

Audience Video Software Review Conversion 156

VC Cafe

MARCH 15, 2016

My post focuses mostly on conversion. The most important part is to start tracking “conversion” from one stage to another as soon as possible, because it will tell you what’s working and what can be improved. Lead Generation. The salesrep is happy to have “closed” them so fast and moves on to the next lead.

Sales 60

Sales Marketing Sales Cycle B2C 60

ConversionXL

AUGUST 15, 2017

Here’s what we found: Measuring content ROI is really as simple as knowing your conversion rate. That is, you need to know which channels cause clicks to which articles, which articles convert visitors into leads, and which leads convert into customers. Leads generated. Conversion rate. Direct sales.

Marketing 126

Marketing Analytics Conversion SEO 126

ConversionXL

AUGUST 15, 2017

Here’s what we found: Measuring content ROI is really as simple as knowing your conversion rate. That is, you need to know which channels cause clicks to which articles, which articles convert visitors into leads, and which leads convert into customers. Leads generated. Conversion rate. Direct sales.

Marketing 92

Marketing Analytics Conversion SEO 92

Duct Tape Marketing

AUGUST 21, 2015

One of my SEO expert partners dominated the first page of search results with high-quality pages containing the main keyword term as well as the other keyword themes, effectively “blocking” out their competition. Use WordPress SEO Yoast for page and post optimization. <Read about: What is Google Quality Score ?

Singapore 28

Singapore SEO Search Asia 28

Duct Tape Marketing

MARCH 4, 2016

For SEO purposes, the more links you acquire that point back to your website from other relevant, high-quality websites, the higher your rankings in search engines will be. . Print-based company manuals can be, quite honestly, fairly dull, resulting in a decrease in information retention. Increase Your ROI.

Product 28

Product Social Media Video Retention 28

ConversionXL

OCTOBER 30, 2021

This can be simplified further into a three-stage model: Top of the funnel (TOFU): Awareness Middle of the funnel (MOFU): Consideration Bottom of the funnel (BOFU): Conversion. These linear marketing/conversion funnel models are based on the traditional customer lifecycle. . The conversion at this stage is them attending that webinar.

Customer 140

Customer Marketing Social Media CPA 140