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8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

Often, despite your passion and expectation, customers don’t immediately see the value and need that you see, and you have no idea why the initiative is stuck , and what could be the real customer issue or fix. Customers won’t buy what they can’t find or don’t understand. Customers need supporting approvals to fully benefit.

Product 354
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6 Demands Of Today’s Me-Centric Customers On Startups

Startup Professionals Musings

I’m sure you have all noticed how today’s customers have changed the way they shop, but I still find, as an advisor and consultant, that many of you aren’t sure how to deal with the new mode, or are still waiting for things to get back to the old normal. Convenience is in the eye of the customer, not your company.

Demand 315
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Simple And Effective Ways To Promote Your Business

YoungUpstarts

Whether you’re a startup looking at taking those first steps into the business world or an established company wanting to expand your customer base, marketing your business is an important step in getting your brand in front of the right people. Get social with customers and clients. Then we come to good old-fashioned networking.

Database 164
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8 Key Ingredients to a Profitable Consulting Business

Startup Professionals Musings

The “product” value is difficult to quantify, the costs are nebulous, and entrepreneurs have to clone themselves to scale the business. Unless you have deep pockets, you won’t survive without an adequate margin, including all the costs of running a business and staying current with technologies and market changes.

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8 Potential Entrepreneur Assists From Your Alma Mater

Startup Professionals Musings

Even if you are no longer a student, or not enrolled now, it can pay big dividends to get to know people there and explore the possibilities, including the following: Potential to get technical work done as a class project. They have equipment and smart students that would otherwise cost you a fortune through an outside contract.

Arizona 276
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6 Keys to Attracting Customers Based On Social Needs

Startup Professionals Musings

Yet, these days, I am seeing overwhelming evidence that customer buying decisions, especially with consumers, are often based on emotional and psychological factors , including passions from others, your experience, and social relationships. All of these tend to override cost and usability.

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How To Grow Your Young Business Online

YoungUpstarts

Today, it’s easier than ever to get a website up and running, thanks to free hosting, templates, and easy “one-click” website builders for little to no cost. Your website is what meets the customers’ eye first when they come looking for you. However, for a website that really works for your business, you need much more than this.

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