Startup Professionals Musings

JANUARY 15, 2022

One of the original classics, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., As with many startup activities, you only have one chance for a great first impression. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence.

Social Media 315

Social Media Media Startup Analytics 315

Startup Professionals Musings

OCTOBER 24, 2010

Social networking is indeed the new business networking. Since I’ve been lurking around the various social networks for the last year or so, I’ve learned a few things, so I thought it would be helpful to clue you in on current networking cultures, and how they map into the business networking scene.

Social Network 255

Social Network Networking Entrepreneur Asia 255

Up and Running

JULY 10, 2017

You can have all traction in the world—acquire, activate, and retain users, but until your startup earns money, you are doing charity work, not running a business. Even if you are just starting to consider building a SaaS startup , you’ve probably used products with either freemium pricing or a free trial. Choose wisely.

Startup 110

Startup Non-Compete Viral Software Review 110

Version One Ventures

SEPTEMBER 19, 2012

Your business has a high viral co-efficient (or perhaps even a network effect) that lets you amass users cheaply without worrying too much about the monetization per user or spending money on paid acquisition. Even more interesting are businesses that create network effects like marketplaces or social networks.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

Both Sides of the Table

APRIL 4, 2011

It’s a very important concept for me because in a startup you are constantly under pressure and have way too many distractions. Commitment & urgency are key drivers of success in startup businesses. I was recently talking with a startup company who wanted me to try their product. You already know it from your personal lives.

Metrics 346

Metrics Startup Acquisition SEM 346

Startup Professionals Musings

OCTOBER 30, 2010

Social networks. They became popular for socializing, but now are prime sources of business networking, customer service, and client leads. Viral marketing. Viral marketing costs real money, but is often worth it. You are now reading one of 50 million out there already. Crowdsourcing. Marty Zwilling.

Internet 224

Internet SEM Wiki Entrepreneur 224

Startup Professionals Musings

DECEMBER 8, 2021

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 355

Social Media Media Reputation Viral 355

Startup Professionals Musings

AUGUST 22, 2012

One I read a while back, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., As with many startup activities, you only have one chance for a great first impression. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence.

Social Media 238

Social Media Media Cost Startup 238

Startup Professionals Musings

APRIL 9, 2017

One of the classics, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., As with many startup activities, you only have one chance for a great first impression. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence.

Social Media 166

Social Media Media Cost Analytics 166

venturedig.com

NOVEMBER 1, 2009

The business models within the social media realm are much different than traditional businesses. In social networking, they’re ever-changing, backed by eye-opening revenue and have very little documentation. The two major forms of this are CPC (cost per click) and CPA (cost per action or acquisition).

Social Network 55

Social Network Business Model Networking CPA 55

Startup Professionals Musings

JULY 3, 2022

Where are the young social media users going? TikTok is currently the fastest growing social network, while Instagram is close behind with a bigger share globally of new sign-ups. Brands need influencers working on their behalf because they provide the third-party credibility and social proof that validates their products.

Social Media 352

Social Media Media Viral Audience 352

Startup Professionals Musings

JANUARY 17, 2013

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 265

Marketing Viral SEM Startup 265

Version One Ventures

OCTOBER 18, 2012

This trend is particularly true in markets that are highly susceptible to network effects, such as online auctions and social networks. Even beyond auctions and social networks, the web tends to prefer the category leader. Most startups have either been acquired by then or are in the deadpool.

IP 163

IP Technical Review B2C Social Network 163

mashable.com

OCTOBER 16, 2010

During a presentation at Startup School at Stanford University earlier today, the prolific investor discussed the state of startup funding with a packed auditorium of students and entrepreneurs. These investors usually raise a smaller fund and make investments into startups that range in the hundreds of thousands of dollars.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

mashable.com

OCTOBER 16, 2010

During a presentation at Startup School at Stanford University earlier today, the prolific investor discussed the state of startup funding with a packed auditorium of students and entrepreneurs. These investors usually raise a smaller fund and make investments into startups that range in the hundreds of thousands of dollars.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

AUGUST 31, 2010

Apple Declared "Marketer of the Decade" This iPhone 4 Costs $8 Million Next Apple Event Goes "Back to the Mac" View More » Mobile Starbucks Stores in New York Now Acce. You should consult with a legal or tax professional before making decisions about business incorporation. Mozilla Wants You to Build Your Own B.

LLC 75

LLC Social Media Startup Philadelphia 75

mashable.com

AUGUST 31, 2010

Apple Declared "Marketer of the Decade" This iPhone 4 Costs $8 Million Next Apple Event Goes "Back to the Mac" View More » Mobile Starbucks Stores in New York Now Acce. You should consult with a legal or tax professional before making decisions about business incorporation. Mozilla Wants You to Build Your Own B.

LLC 75

LLC Ruby Social Media Startup 75

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

Social Network 318

Social Network Networking Internet Technical Review 318

mashable.com

MAY 28, 2010

How do you find that perfect Twitter handle or that ideal epithet for your blog, website or startup — one that’s snappy and memorable, and that you won’t hate by next year? We talked to bloggers, social media gurus, linguists and naming experts (yes, they exist!) to get the scoop on finding a name that will work on the web.

Naming 94

Naming Technical Review Social Media Startup 94

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 271

Social Media Media Startup Reputation 271

Startup Professionals Musings

DECEMBER 7, 2010

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 235

Marketing SEM Startup Viral 235

Startup Professionals Musings

MAY 18, 2013

I’m fully convinced that both inspiration and perspiration are always required in a startup. Reserve the same names on the leading social networks and blogs. Word of mouth advertising and viral marketing cost big bucks these days so budget for it. entrepreneur startup perspiration inspiration business'

Sweat Equity 251

Sweat Equity Intellectual Property Startup Viral 251

Startup Professionals Musings

MARCH 16, 2014

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 257

Marketing SEM Viral Social Media 257

mashable.com

JUNE 8, 2010

Small startups rarely have a recruiting professional on their team — or even someone who has enough spare time to imitate a recruiting professional. One effective strategy is to recruit job seekers who already have their hearts set on working for a startup. The site grew out of Startup Digest , a mailing list of startup events.

Coder 60

Coder Technical Review Social Media Technical Cofounder 60

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 246

Social Media Media Reputation Viral 246

Both Sides of the Table

OCTOBER 19, 2009

On December 2nd, 2006 I wrote the blog post published later in this post when I was CEO of startup Koral about my experiences in pitching VCs. There was no viral social networking products back then like Twitter where people could easily discover your content. My blog was wiped out. Page 2: What’s unique about Koral.

Venture Capital 274

Venture Capital Term Sheet San Diego Viral 274

Startup Professionals Musings

APRIL 13, 2019

One of the original classics, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., As with many startup activities, you only have one chance for a great first impression. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence.

Social Media 199

Social Media Media Analytics Viral 199

Startup Professionals Musings

NOVEMBER 2, 2013

It seems to me that there is abundant proof in the marketplace of the financial returns to both large and small businesses, the low cost of entry, and the ubiquity of social networks. I suspect that a good part of the problem is that startup and small business owners still don’t know where or how to start.

Social Media 267

Social Media Media Social Network Viral 267

mashable.com

NOVEMBER 30, 2010

Determining which of these methods of staffing software development projects is right for your company can be a challenging endeavor, and three opposing characteristics of business need to be considered: cost, risk and convenience. Below is an overview of what you need to consider and the pros and cons of each option for IT staffing.

Software Developers 79

Software Developers Software Development Software Review Software 79

thebarefootvc

DECEMBER 16, 2011

Powered by cell phones and social networking platforms, we saw revolutions taking place, businesses being transformed and our daily lives made more convenient (if we could tear ourselves away from our Facebook and Twitter updates). As of year-end, Foursquare had over 15 million users, with an exponential growth rate globally.

Technical Review 110

Technical Review India Mobile Hockey Stick 110

Hearpreneur

APRIL 13, 2022

As a CEO of a technological startup, I often need to find trustworthy information as quickly as possible. They have completely changed the social network space, managing to innovate new ways to monetize creativity while competing against popular social media platforms. 4- Wikipedia. Photo Credit: Tomek Mlodzki.

Artificial Inteligence 77

Artificial Inteligence Entrepreneur Technical Review Software Review 77

Startup Professionals Musings

SEPTEMBER 28, 2019

Where are the young social media users going? Snapchat is currently the fastest growing social network, while Instagram is close behind with a bigger share globally of new sign-ups. Brands need influencers working on their behalf because they provide the third-party credibility and social proof that validates their products.

Social Media 238

Social Media Media Viral Audience 238

mashable.com

MAY 9, 2011

Hiring the wrong person for key company positions can cost a business thousands — or tens of thousands — of dollars and man hours. I asked a panel of successful young entrepreneurs what fledging tech startups should be looking for in a CTO hire to ensure founders get the right person for the job. Experience with Startups!

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

Startup Professionals Musings

JANUARY 3, 2011

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. To compete, startups must find ways to provide customers an easier, faster, more pervasive connection to digital networks, via mobile as well as the Internet.

Customer 229

Customer Startup Networking Viral 229

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success.

Social Media 261

Social Media Media Marketing Social Network 261

Startup Professionals Musings

OCTOBER 2, 2013

One I read a while back, “ How to Make Money with Social Media ” by Jamie Turner and Reshma Shah, Ph.D., As with many startup activities, you only have one chance for a great first impression. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence.

Social Media 252

Social Media Media Entrepreneur Metrics 252

Both Sides of the Table

FEBRUARY 7, 2011

It became a theme in my keynote at Caltech on the future of social networking. We then spoke about startups. Again, Seth: “One of the things I noticed when I looked around at startups is that often the founding teams hired people just like themselves. Startups shouldn’t be like this. Not a chance.

Connecticut 286

Connecticut Cofounder Silicon Valley Web 286