YoungUpstarts
JANUARY 10, 2020
by Zain Jaffer, serial entrepreneur and the Founder and CEO of Zain Ventures. In the early stages, it isn’t uncommon for businesses to bank their earnings on a handful of customers (or sometimes, just one). The loss of these major customers can have a dramatic impact on both internal (employees) and external contributors (investors).
Startup Professionals Musings
APRIL 14, 2021
As a logical and data-driven business advisor, I have long focused on facts, technology, and quantifiable pain in guiding entrepreneurs. I now offer the following additional guidelines for how to attract customers and position your product: Find the latest social trend, or even create it. Highlight benevolence to customers and society.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Startup Professionals Musings
SEPTEMBER 16, 2023
The rate of new entrepreneurs increased between 2013 and 2021, from 280 to 360 out of 100,000 of the adult population. Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. The cost of social media done well is low.
Startup Professionals Musings
JULY 11, 2020
As a mentor to aspiring entrepreneurs, I’m always surprised by the fact that some never seem to be able to that first startup going, while many others never seem to stop, starting their second or third initiative before the first one is fully hatched. I’m now convinced that serious entrepreneurs relish the startup process more than success.
Startup Professionals Musings
SEPTEMBER 16, 2020
For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. There is no one set of exceptional experiences that will work for all customers.
Startup Professionals Musings
MAY 23, 2022
New entrepreneurs tend to focus only on getting the product right, and assume that the right culture and ethics will come later simply by hiring good people. These can be as simple as how to handle customer over-payments, or more complex in how to handle the choices every employee may face between conflicting customer and company interests.
Startup Professionals Musings
JULY 17, 2017
Every startup lucky enough to get some traction gets to the point where they decide to hire some “regular employees” for sales, marketing, and administrative tasks. What they should be doing is hiring only “entrepreneurs,” meaning people who think and act as if this is their own business. Employees will lose focus on their work.”
Expert insights. Personalized for you.
347 
Let's personalize your content