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How to Create an Effective Email Voice and Tone Guide

Up and Running

If your company has grown to a point where more than one person is handling emails from customers, that’s a good moment to create a voice and tone guide. That is a much larger document to tackle, so today we’re just focusing on email. Why you need an email voice and tone guide. Smith” or “Mr. Know your audience.

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Using crowdfunding to validate demand

The Equity Kicker

There is a good post up today on Segment.io describing how they used Kickstarter as a lean startup tool to validate demand. I hired a virtual assistant from Zirtual named Shea, and she was amazing. First the background: Kickstarter is the perfect way to validate an idea. She literally doubled my marketing reach!

Demand 156
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How to Get Busy People to Take Action When You Send an Email

Both Sides of the Table

We all get a lot of email. For important emails we hope for replies or action. If you do the math on the number of inbound emails you get multiplied by the time it would take to read them all and respond to those that expect a reply you would be astounded. Many people ramble in emails. And we send off scores of them, too.

Email 415
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How to Create an Effective Email Voice and Tone Guide

Up and Running

If your company has grown to a point where more than one person is handling emails from customers, that’s a good moment to create a voice and tone guide. That is a much larger document to tackle, so today we’re just focusing on email. Why you need an email voice and tone guide. Smith” or “Mr. Know your audience.

Email 82
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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

Here are a few specifics on how to be part of the solution, without the costs, rather than part of the problem: Put a personal face and address on your site; don’t hide behind an “info” email address. Make your company visible, reachable and responsive through social networks.

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Guide to Create an Uber for Courier App

ReadWriteStart

This trend is promising despite the rising usage of email, instant messaging applications, and social media platforms, . Various business models in an on-demand courier delivery app. For example, manufacturing companies use On-demand courier delivery apps for kickstarting their production activities in their factories and plants.

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4 Actionable Tips for Naming Your Next Startup

ReadWriteStart

What’s in a Name? But before you can move forward with your hustle, you have to work on the most important aspects of your startup, choosing a business name for it. Naming your startup may look easy at the outset, but it is a challenging task. Your startup name should reflect your brand value. Make it memorable.

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