Both Sides of the Table
MARCH 25, 2016
The US market is worth more than $25 billion and Europe is the same. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. PR requires time and effort from your team that isn’t spent elsewhere and thus is a real cost. So, let’s start with the basics.
Hearpreneur
JULY 10, 2017
Having seen the success of escape rooms spread through Hungary and greater Eastern Europe I had a feeling they would catch on here in the States at some point. I run award-winning agency InsideOut PR (established 2005) and founded social influencer agency #AsSeenOn last year. Thanks to Nicole Reaney, InsideOut PR ! #10
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Hearpreneur
MARCH 13, 2020
On that vacation, I found myself stalking my friends’ Instagram stories because, yes, I had FOMO—even from Europe. I started Pressed PR to serve a niche that I was a part of myself – independent musicians. Thanks to Dawn Jones, Pressed PR ! #9- I was even able to spend a month in my favorite UK city in 2019!
Hearpreneur
AUGUST 2, 2020
Riku is now ready to launch in the US, UK, Singapore, Australia, and Europe! In 2016, we founded Melt On Demand together, an on-demand massage company. Addicted to entrepreneurship at this point, I started my own PR agency in 2019–– PAAPR (Public Attention And Public Relations). Photo Credit: Muhammad Antiq.
techcrunch.com
MARCH 8, 2012
It seems learning to code has become a theme in 2012, and the demand is being met by Code Year and others. Yes, you have good working knowledge of accounting, an idea of how to bring in sales leads, run a marketing and PR campaign, recruit people and build a great company culture, but that won’t help you build a product that customers want.
Up and Running
NOVEMBER 3, 2011
Markets are taking a rollercoaster ride as people speculate what will happen in both Europe and America, while the growth in the Far East that was supposed to be helping has so far not materialized. Wherever you are in the world, you’d have to have been hiding pretty well to escape all the news of economic gloom and doom.
Cracking the Code
OCTOBER 10, 2008
Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Philippe Botteri.
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