Design Metrics Product Development Viral 
Startup Lessons Learned
SEPTEMBER 22, 2008
Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.
Startup Lessons Learned
MARCH 24, 2009
Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. This is a common problem that results from viral-loop optimization.
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Startup Lessons Learned
APRIL 7, 2010
At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. For example, I’m a big believer in split-testing.
ConversionXL
APRIL 13, 2017
Jonathan Price wrote on the same Quora thread that he believes growth marketing to differ from regular marketing because it “is technology-centric and it blurs the boundary between marketing and product development.” A growth team, however, is largely overlapped with product, engineering, and design as well.
Startup Lessons Learned
DECEMBER 14, 2009
I had a lot of use for this concept back when I worked on game design and virtual worlds. In order to maintain game play balance, game designers have to take into account the needs of customers who have an excess of four different assets: time , money , skill , and passion. Having a balanced ecosystem is what game designers strive for.
The Next Web
AUGUST 26, 2012
For this reason you should find out as quickly as possible if the product is indeed offering real value to your customers by looking at real data. The metrics that matter the most are returning customers (user retention), turnover per customer and viral growth (k-factor). It really is fundamental.”
Startup Lessons Learned
DECEMBER 16, 2008
Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join.
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