Both Sides of the Table

APRIL 19, 2011

o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”. To make PR big you need to find a way to “make news”. o CPM model gave him control over the information in the acquisition cycle so he focused on that. -

Acquisition 304

Acquisition Warrant Customer Term Sheet 304

www.inc.com

SEPTEMBER 24, 2011

Research & Development. Will Work for Equity. Dave Graham Business Venture Capital Private Equity GlobalLogic Inc. Determined not to miss another opportunity, Graham has begun waiving fees and instead taking equity in clients he thinks have a good shot at success. INNOVATION. Managing Creativity. Intellectual Property.

Arizona 40

Arizona Equity Iowa Venture Capital 40

crowdSPRING Blog

OCTOBER 3, 2014

David vs. Goliath: Lean Startup Advantages | OpenView Blog – crowdspring.co/1x2JFtG. “Brand equity is important because it can become a significant part of a company’s value.” “Brand equity is important because it can become a significant part of a company’s value.”

Social Media 94

Social Media Small Business Design Media 94

Startup Lessons Learned

FEBRUARY 22, 2010

There’s been a lot of hand-wringing about gender equity in the high-tech and entrepreneurship worlds lately. Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. I already advocate cross-functional teams as part of the lean startup methodology.

San Francisco 167

San Francisco Lean Sweden Continuous Deployment 167

Up and Running

MAY 23, 2016

Step 1: Start with a lean plan. It’s the fastest way to get your idea onto paper, and it’s the very first step in the lean planning process, which is much easier and more iterative than traditional business planning methods. Introducing Lean Planning: How to Plan Less and Grow Faster. How to Write a Traditional Business Plan.

Software Review 74

Software Review Software Delaware Forecast 74

crowdSPRING Blog

APRIL 5, 2013

Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. SEC Greenlights One Style Of Equity Crowdfunding For Startups | TechCrunch – [link].

Social Media 92

Social Media Small Business Design Media 92

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Both Sides of the Table

JUNE 22, 2011

But this mania to not miss out on the next big thing is driving some investors to pay growth-equity prices for traditional market risk (as in, they’re paying up before it is clear there is product / market fit). If you are interested the Vimeo is here. And well they should be. And so on down then line. You feel it, too.

Saudi Arabia 309

Saudi Arabia Valuation IPO Technical Review 309

The Next Web

JANUARY 27, 2013

Four books helped me out a lot over the last few years: Four Steps to the Epiphany by Steve Blank, Running Lean by Ash Maurya, The Four Hour Workweek by Timothy Ferris and Rework by Jason Fried & David Heinemeier Hansson. I couldn’t write a single line of code, and I didn’t have any clue how to start a business. You’re not alone.

Netherlands 159

Netherlands Technical Review Software Review Cofounder 159

Up and Running

FEBRUARY 6, 2017

So, if you’re anything like me, your first startup will need to be self-funded and operated with a very lean budget. After all, sweat equity can make up for a trim marketing budget, but it would be hard to make up for cuts in product development and customer service without sacrificing customer experience.

Sweat Equity 60

Sweat Equity Equity Sales PR 60

crowdSPRING Blog

MARCH 28, 2013

Empower Your Small Business – NEW edition: marketing, lean business, paid search, #1 mistake – [link]. Lean Business: Freelancers for ALL My Friends! Lean Business: Freelancers for ALL My Friends! Is Equity Crowdfunding A Threat To Venture Capitalists? – [link]. – [link].

Social Media 107

Social Media Small Business Design Media 107

ConversionXL

JANUARY 18, 2022

Lean into your strengths, and don’t try to appeal to everyone. Can you capture more brand equity by executing marketing tactics in new or better ways? They’re a great example of employee advocacy because their content is often shared and retweeted by their colleagues, like their Digital PR Lead. Which are they neglecting?

Marketing 109

Marketing Social Media Non-Compete Audience 109

crowdSPRING Blog

NOVEMBER 10, 2010

Employee Equity: Restricted Stock and RSUs on #mbamondays – [link]. Lean Startups aren’t Cheap Startups – [link]. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template tco use today) – [link]. iPhone/iPad have 51% developer mkt share. Yes, bacon-flavored soda.

Social Media 92

Social Media Costa Rica Small Business Design 92

Duct Tape Marketing

SEPTEMBER 30, 2022

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. John Jantsch (01:11): So that's a lot in the CMOs job, particularly diversity, equity, inclusion. Marketing Podcast with Karrie Sanderson.

Marketing 75

Marketing Differentiation B2C PR 75

Altgate

SEPTEMBER 16, 2010

For example, you can barter for a service or you can negotiate payment terms or even equity for service. For the vast majority of software startups, the actual code / development process is infrequently a competitive advantage; ergo, you ought to consider outsourcing. PR/Marketing. For startups, PR firms are a waste of money.

Software Review 65

Software Review Offshore Startup Boston 65

crowdSPRING Blog

NOVEMBER 30, 2012

The problem with a Lean Startup: the Minimum Viable Product | Paul Kortman – [link]. Convertible Debt: really Bridge Loans and Equity Replacement Debt – [link]. 20 Useful Tools For Designer and Developers – [link]. 10 Fresh Tools For Web Designers And Developers – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

crowdSPRING Blog

FEBRUARY 15, 2013

Lean vs. Mean – Small Business and Responsibility – [link]. How Much Equity Do Your Employees Deserve? Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link]. There’s a tremendous wealth of insight in his answers and the way he engaged the Reddit audience.

Social Media 107

Social Media Small Business Design Media 107

Both Sides of the Table

JUNE 29, 2011

As some of the last generation of startups have gotten bigger many VCs have also chased later-stage investments that were traditionally dominated by growth equity or mezzanine funds. And of course hedge funds and growth-equity funds can’t resist trying to get earlier-stage exposure again. They should start “lean.&#

Venture Capital 296

Venture Capital Software LP Early Stage 296

Both Sides of the Table

MAY 13, 2018

If you have a mediocre meeting with a high-quality prospect and you don’t think they’re likely to lean in they drop to a B or C. If you fold simply because they haven’t responded to your last two emails you won’t have success in business development, sales, press, recruiting … anything. To be clear?—?your your list never stays static.

Term Sheet 332

Term Sheet Due Diligence Campaign Sales 332

The Equity Kicker

JULY 8, 2019

The other most common focus areas for platform teams are to employ talent and PR/marketing experts who give advice to portfolio companies on strategy in these areas and have relationships and discounts with pre-vetted agencies who can deliver the work. Best practices continue to develop apace. Applied Venture.

Portfolio 84

Portfolio LP Venture Capital Partner 84

Steve Blank

FEBRUARY 22, 2011

Stand on the corner of Emerson and Channing Street in front of the plaque where the triode vacuum tube was developed. Extra credit if you can explain the significance of both of these spots and why the HP PR machine won the rewrite of Valley history. And of course go to a Lean Startup Meetup. Catch a monthly hackathon.

Silicon Valley 335

Silicon Valley San Francisco San Jose Venture Capital 335

500hats.com

AUGUST 2, 2012

Or, as my friend Marc Andreessen might say, Software Eats the Private Equity World. First Round became a very active investor in consumer internet and e-commerce, on a rather lean investment budget, with several notable exits (including Mint.com to Intuit in 2009 for $170M). Ok, let’s dive in and discuss in more detail.

Silicon Valley 74

Silicon Valley Early Stage Venture Capital Valuation 74

ConversionXL

FEBRUARY 9, 2016

PR and publicity drive attention…to drive sales. Startups don’t have access to the same resources or brand equity. On Sean’s GrowthHackers.com , categories include… So, essentially everything from customer development and onboarding to persuasion and social marketing fall under the umbrella of growth hacking.

Retention 48

Retention Metrics Acquisition Conversion 48

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

We started with the product about three years ago, development, a year later we released it. They have many, many man-years of development and customer development in them. You have your general management meeting and in your general management meeting you talk about product development, about marketing and about finance.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

Steve Blank

MAY 4, 2009

Every marketing communication hire couldn’t wait to produce the next great ad or PR program. In an early stage startup, instead of sales being up front, the point departments are likely to be product development and customer development. In my experience, every marketer with an MBA wants to “do strategy.”

Silicon Valley 126

Silicon Valley RSS Non-Compete California 126

www.chubbybrain.com

SEPTEMBER 28, 2011

At the end, I asked myself what are the most critical resources I need to be successful and the answer was partners and developers. Don’t exacerbate the issue by needing to figure out how to deal with a large equity deadweight on your hands (investors won’t like that the #2 stakeholder is absent, even estranged, from your company).

Software Review 79

Software Review Startup Technical Review Vesting 79

www.readwriteweb.com

OCTOBER 18, 2010

He is willing to give up 33% of equity for this $1 million investment. I feel that it is not at all necessary to give this much equity up at this stage of the game. He should then bootstrap his product development by using the consulting fees. Through SEO and mommy blog PR, Lee can tap into this market.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

He is willing to give up 33% of equity for this $1 million investment. I feel that it is not at all necessary to give this much equity up at this stage of the game. He should then bootstrap his product development by using the consulting fees. Through SEO and mommy blog PR, Lee can tap into this market.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

techcrunch.com

OCTOBER 23, 2010

I don’t know any developers. These are the geniuses clogging up Craigslist’s “Computer Gigs&# with ads saying stuff like “Need iPhone Developer: Compensation: 30% of profits (when we get them)&# or “Ruby on Rails ROCKSTAR needed: $20/hr&# [link] Nils Noack Definitely a good read! I need money for the servers.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

crowdSPRING Blog

DECEMBER 13, 2018

Branding is a process designed to develop, among other things, a unique business name and custom logo design for a company, product, or service. Some have spent millions of dollars developing branding to attract tourists and businesses. 3) Develop personas for your target customers. Develop your brand identity assets.

Marketing 162

Marketing Charlotte Naming Design 162