Startup Professionals Musings

DECEMBER 10, 2014

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and more recently added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Global 266

Global Technical Review Mobile Differentiation 266

Startup Professionals Musings

MAY 15, 2022

That’s a tall order, especially when your business culture has to fit into the myriad of international and local cultures that are part of every market these days. This phase is characterized by rapid expansion either regionally or globally for growth (scaling up). The emphasis is on global processes and tight execution.

Dilution 355

Dilution Startup Merger Flash 355

Duct Tape Marketing

APRIL 6, 2023

Humanizing the Workplace: Building Strong Employee Relationships written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Joey Coleman In this episode of the Duct Tape Marketing Podcast , I interview Joey Coleman. 04:04] People talk about this crazy buyer’s and seller’s market.

Employee 88

Employee Retention Hiring Artificial Inteligence 88

YoungUpstarts

MAY 3, 2019

by Tahnee Perry, Vice President of Marketing at Deem. Rather than establishing an entire department to manage company travel, small business owners should develop a company travel policy for employees that enables and empowers them to book their own travel, report expenses and get reimbursed by the company.

Employee 127

Employee Reputation Small Business Global 127

Occam's Razor

DECEMBER 8, 2017

The question for us, Occam’s Razor readers, is… What does the Surface Marketing team get for all this money? If the Surface Marketing team is like every other team at every other company engaged in sponsorships and television advertising, it’ll measure the same collection of smart metrics like everyone else.

Global 121

Global Metrics Artificial Inteligence Oakland 121

VC Cafe

JUNE 10, 2022

The market correction has come for series A and seed startups. For the past few week I’ve been sharing here the impact of the current downturn that started in the public markets on startups and venture capital. The market correction has come for Series A and seed startups (Source: Pitchbook ). How important are margins?

Valuation 151

Valuation Marketing Venture Capital 151

Duct Tape Marketing

DECEMBER 7, 2023

Building A People-Centric Culture: From Employees To Contributors written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Kai Anderson, a seasoned strategist and the leader of workforce transformation at Mercer.

Employee 77

Employee Europe Leadership Technical Review 77

The Startup Magazine

DECEMBER 18, 2018

Startup businesses can benefit from the new tools in gaining root in the market. Tracking employee retention. The post 4 Electronic Data Tools Used By Global Companies appeared first on The Startup Magazine. High-tech electronic data tools have revolutionized the way businesses operate nowadays.

Global 109

Global Technical Review Software Review Retention 109

YoungUpstarts

AUGUST 14, 2017

Overcoming Challenges of Growing Globally. But going global can be an intimidating prospect for some. Marketing products into international markets is not a simple task”, says Julio Oliveto, founder of Livre, an innovative wheelchair-tricycle company in Brazil. 2 PwC, 19th Annual Global CEO Survey, January, 2016.

Global 145

Global Small Business Asia Singapore 145

The Startup Magazine

OCTOBER 30, 2022

A good grammar checker can easily replace several proofreaders and editors and save you hundreds of dollars or euros when you are developing your website texts or your first marketing campaigns. The global pandemic has substantially forced the advancement of the gig economy and remote working arrangements. Remote Work. Scaling Up.

Technical Review 158

Technical Review Technology Software Review Startup 158

The Startup Magazine

JUNE 15, 2023

Multi-Channel Publishing: Businesses can easily distribute content across various platforms and channels, including websites, social media, email marketing, and mobile applications. Content Localization: For businesses operating in multiple markets, content publishing software offers features for localization and translation.

Software Review 158

Software Review Software Small Business Social Media 158

YoungUpstarts

OCTOBER 13, 2020

The measures to prevent the spreading of the virus induced a global reduction of the travel demand. trillion and it accounts for 21% of the global travel and hospitality industry. The two largest markets are the United States and China. The global pandemic has induced a substantial reduction in fuel consumption.

Technical Review 278

Technical Review United States China Cofounder 278

ConversionXL

JANUARY 18, 2022

Building that connection with customers requires a clear brand strategy to define why you exist and a solid marketing strategy to communicate that purpose with your customers. Understanding brand strategy vs. marketing strategy. For example, at global employment platform Indeed , one of their values is “Job seeker first.”

Marketing 128

Marketing Campaign Software Review Tulsa 128

The Startup Magazine

SEPTEMBER 22, 2022

And truly, the development of tech, inclusive regulations, and an open global market did make the job of starting a company easier than ever before. The startups that play too safe and don’t take any active steps to meet these goals are making themselves vulnerable to the harsh realities of the globalized economy.

Startup 183

Startup Non-Compete Social Media Global 183

Startup Professionals Musings

APRIL 15, 2023

Markets and needs change quickly. Now there is a focus on social, global and environmental responsibility. Mindfulness, of self and others, by boards, executives and employees, may very well be the single most important trait of a successful company. One of the big mistakes entrepreneurs make is they don’t act quickly enough.

Leadership 282

Leadership Employee Curation Community 282

ReadWriteStart

NOVEMBER 12, 2022

As the global economic situation deteriorates amid the Russian invasion of Ukraine and soaring energy costs, many aspiring entrepreneurs might be tempted to give up and wait for better days. This is partly due to the global financial crisis of 2008, which led many companies to reassess their spending to cut costs.

Startup 198

Startup Technical Review Ghana Guerilla 198

Startup Professionals Musings

DECEMBER 30, 2022

They don’t realize that these are still rare, require a large risk, and may not be the best way to keep up with change in the market. As an alternative, I usually recommend more incremental innovation , derived from recognized market changes, done on a regular basis, without the big-bang expectation.

Technical Review 252

Technical Review Silicon Valley Software Review Metrics 252

VC Cafe

JANUARY 14, 2022

2021 Tech Trends: Israel is winning the global race for tech funding. Part of a global trend. Records were broken globally as well, both in terms of funding and number of unicorns. To put things in context: startup fundraising 2021 Global: $643 billion ??US: Global tech correction. US: $330 billion ??China:

Technical Review 158

Technical Review Lock-up Period South Korea 158

YoungUpstarts

DECEMBER 21, 2020

This can essentially be between the business and the customers or the business and the employees. With businesses getting more globalized than ever, with offices being situated in different locations and time zones, there are different technologies being used to accommodate such settings. Coordination between employees.

Technical Review 279

Technical Review Software Review Distribution Employee 279

Occam's Razor

FEBRUARY 8, 2021

Like many of you, I am both an employee and a people leader. At different points of the day, sometimes from one minute to the next, I have to switch gears so that I can be fully present as both a good employee and a good people leader. I’ll cover the ten good employee patterns: 1. How to be a Good Employee. Be thorough.

Employee 132

Employee Non-Compete Framework Analytics 132

ConversionXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. Growth marketing is about process over tactics.

Marketing 115

Marketing Framework Metrics Channel 115

Startup Professionals Musings

APRIL 9, 2023

Many business leaders I meet in my consulting practice are frustrated by the challenge of getting their teams working together, increasing engagement, and tackling market change requirements. Open office layouts and common relaxation areas are key to this initiative. Facilitate coaching and mentoring, inside and outside.

Social Media 294

Social Media Global Campaign Leadership 294

The Startup Magazine

JUNE 9, 2022

Industrial and technological revolutions have been changing the global job markets worldwide, and hiring the right talent is becoming difficult by the day. Fading sense of so-called employee loyalties or feeling of belongingness. Rapidly increasing expectation levels of employers, employees, and clients.

Hiring 158

Hiring Japan Bandwidth Technical Review 158

The Startup Magazine

OCTOBER 25, 2023

Welcome to the future of work where employees may reside anywhere from Bali to Boston or Barcelona – how can you tap into this global talent pool to create your own successful enterprise with remote workers? Your plan should outline your business concept, target market, and unique selling proposition.

Technical Review 146

Technical Review Business Plan America Hiring 146

YoungUpstarts

JULY 21, 2015

In today’s competitive global market, managers know that employees (including really valuable ones) are likely to change jobs every few years or so. Like it or not, employee mobility has just become a fact of life. Here are nine ways for employers to minimize the risk associated with departing employees: 1.

Employee 100

Employee Technical Review Ratchet NDA 100

Startup Professionals Musings

OCTOBER 20, 2023

Most experts agree that the pace of business change is increasing , and all the business owners I know are struggling to keep up, much less surpass the wealth of global competitors now entering the market. Highlight the competitive edge you bring to the market. Use test marketing to identify changes before scale-up.

Marketing 290

Marketing Leadership Differentiation Equity 290

VC Cafe

SEPTEMBER 26, 2022

A combination of competition for top talent and an effort to bring employees back to the office drove startups in Israel to throw extravagant parties and all-inclusive retreats abroad. The press took notice, especially since just a few months later startups were laying off employees en-masse to cut costs. Team, product, market.

Founder 187

Founder Startup Valuation Pre-Money Valuation 187

YoungUpstarts

OCTOBER 14, 2014

The answer, according to Dick Stroud and Kim Walker in “ Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business “, is to embrace age-friendly approaches. Employee experiences include the commute, workplace, work task, employee knowledge, and employer’s compliance with regulations.

Technical Review 157

Technical Review Software Review Marketing Japan 157

The Startup Magazine

APRIL 5, 2017

Senior management has to establish trust with all other employees. Employees in authority positions should earn this trust by demonstrating credibility, honesty and integrity in all their actions. Employees can deal with bad news, provided that their leader share such information. Pay Your Employees Well.

Employee 92

Employee Salary Security Global 92

Startup Professionals Musings

MARCH 5, 2021

We see evidence in the news every day of these irresistible forces of change, like the pervasive global penetration of the Internet, the impact of terrorist activities even to peaceful countries, the power of social media in building business relationships, and the depletion and pollution of natural resources. Globalization.

Marketing 339

Marketing Startup Global Viral 339

YoungUpstarts

NOVEMBER 4, 2020

Brick and mortar type businesses were forced in many states to close their doors for the safety of their patrons and employees. The company has made impressive changes to adapt to this global pandemic in the following ways: Offering a new approach to their existing customer base. Expanding into new segments of the market.

Technical Review 279

Technical Review United States eCommerce Due Diligence 279

YoungUpstarts

JULY 15, 2015

You need creativity to keep going, and you need creativity from your employees to keep growing. From custom blankets to the pizzeria that inspired us, here are a few ways you can inspire creativity in your own employees: 1. It’s thanks to new technologies that ecommerce businesses are taking over the global marketplace.

Employee 100

Employee Detroit Michigan Small Business Administration 100

Duct Tape Marketing

DECEMBER 7, 2022

How Modern Marketers Earn Trust Today written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Melanie Deziel. In this episode of the Duct Tape Marketing Podcast , I interview Melanie Deziel. Questions I ask Melanie Deziel: [2:25] How does trust fit into marketing? [3:37] Storyfuel.co.

Marketing 79

Marketing Audience B2B Framework 79

ConversionXL

NOVEMBER 9, 2022

Marketers have access to more data than they need. Marketers use data visuals in two ways: Internally. Representing data to stakeholders and team members to understand the market, progress, financials, etc. When designed as sales enablement assets, data visuals can align sales and marketing teams. Externally.

Marketing 110

Marketing Analytics Channel Social Media 110

Startup Professionals Musings

AUGUST 21, 2019

That’s a tall order, especially when your business culture has to fit into the myriad of international and local cultures that are part of every market these days. This phase is characterized by rapid expansion either regionally or globally for growth (scaling up). The emphasis is on global processes and tight execution.

Dilution 224

Dilution Merger Flash Global 224

VC Cafe

SEPTEMBER 22, 2022

Today there are over 1,000 unicorns globally. billion in 2021, and so far the fears of a recession haven’t materialised in 2022 despite the global slowdown in venture activity. ” Bessemer. But becoming a Unicorn, or receiving a billion dollar valuation is no longer an indication of growth. Israeli startups raised $1.1

Software Review 109

Software Review B2C Open Source 109

Startup Professionals Musings

JANUARY 14, 2015

That’s a tall order, especially when your business culture has to fit into the myriad of international and local cultures that are part of every market these days. This phase is characterized by rapid expansion either regionally or globally for growth (scaling up). The emphasis is on global processes and tight execution.

Matching 120

Matching Marketing Dilution Startup 120