Steve Blank

NOVEMBER 21, 2015

The last quarter of the 19 th century, what Perez calls the Age of Steel and Heavy Engineering, saw the growth of America’s first national corporations in railroads, steel, telegraph, meatpacking, and industrial equipment. The railroads initially served a region of the country, but very quickly grew into nationwide companies.

Silicon Valley 120

Silicon Valley Venture Capital United States Technical Review 120

ConversionXL

JUNE 20, 2019

It’s the second largest search engine in the world, and content from their platform reaches more 18–49 year-olds than any broadcast or cable TV network. In comparison, Facebook Live shows overview metrics like minutes viewed, average percentage completion, and unique viewers.). The plan targets data scientists and video engineers.

Hosting 127

Hosting Video Technical Review Software Review 127

ConversionXL

MAY 22, 2017

That was designed to allow information storage and manage customer contact information. After that, the adoption of the cloud as a more scalable and cost-effective approach allowed small/medium business to build CRMs around very specific market needs and establish dominance in new vertical segments. All manual operations.

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

ConversionXL

AUGUST 21, 2014

That’s why you need to be simultaneously feeding your growth engine , while monitoring churn and your other startup metrics. They refer to these differences as “ Red Flag” Metrics (or RFMs). Total number of logins also proved to be an important metric, though not as much so as the former two. times per day on average.

Retention 106

Retention Churn Rate Metrics Software Review 106

ConversionXL

JANUARY 21, 2020

What about corporation-wide reporting for different brands, verticals, portals, or even companies within a multinational concern, all of which operate in different countries? For whatever reason, our engineers forgot to implement the tracking on one of the shops, and I forgot to test everything correctly. My conclusions were wrong.

Technical Review 73

Technical Review Software Review Analytics Aggregator 73

David Teten

SEPTEMBER 23, 2017

My colleagues Sebastian Soler , Steven Greenberg and I recently launched a new online community, PEVCTech.com , exclusively for PE/VC investors; engineers who work at PE/VC funds; and other technologists who specialize in working on this problem. ” Historically, investing was a manual, artisan process. VC Firm. $ Tech % of workforce.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

David Teten

DECEMBER 3, 2019

I use Feedly to track information about the companies and industries I am tracking, and share that information internally. I use Superhuman , an email app which speeds up my email processing, and also gives me background information on all of my correspondents. ff Venture Capital hired two full-time engineers to build out Totem.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

JULY 8, 2020

Google is the biggest search engine ad platform in the world. Next, add your billing information. Next, fill in the following information: Ad type. This is a subheading for your ad, separated from the first title by a vertical bar. Include important information with your first ad tex. Click on “Create ad.”.

PPC 100

PPC Matching Software Review Campaign 100

Seeing Both Sides

AUGUST 16, 2012

Founded in 2000 by Stephen Kaufer and Langley Steinert, Boston-based TripAdvisor is a travel website that provides reviews and other information for consumers about travel destinations around the world. In founding TripAdvisor, Kaufer wanted to take his hard core engineering skills and apply them to vertical search in travel.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

ConversionXL

SEPTEMBER 17, 2021

Whether people know what they need from us or don’t know the first thing about marketing, every word we say informs and encourages. We created Lemonade as a purpose-built, technology-first, vertically integrated and legacy-free insurance carrier. We prefer the subtle over the noisy, the wry over the farcical.

Campaign 109

Campaign Social Media Audience Channel 109

Duct Tape Marketing

JUNE 14, 2012

Bonus: Add paid options like Radian6 or Trackur for deeper listening metrics. Once someone decides they want to click over and read your blog post, you want to capture some information in an effort to build an email list for more education and eventual promotion. Investigate social settings in your CRM and add Rapportive to your email.

Software Review 74

Software Review Social Network Social Media Analytics 74

Steve Blank

NOVEMBER 30, 2009

As the engineers were busy rearchitecting the original Stanford MIPS chip into a commercial product, one of my jobs was to find out what features customers wanted. On the other hand, the Motorola 68000 microprocessor (used in the Sun and Apollo engineering workstations) and the IBM 360/370 mainframes were big-endian. What a great idea.

Customer Development 278

Customer Development Developer Customer Silicon Valley 278

Occam's Razor

OCTOBER 14, 2014

There, some primitive benchmarking information you can use. Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. The best way is to segment these metrics and then set individual targets for your most important segments. None of the four other methods are advisable.

Analytics 133

Analytics Vertical Metrics Web 133

ConversionXL

JANUARY 14, 2020

Instead, you have to identify scalable solutions that drive organic traffic—new information types or page templates. In each case, an extension to the existing solution was shipped in a search engine–friendly way and now drives a lot of organic traffic, while also improving the product. In other words, new features! Quora Spaces.

SEO 159

SEO Framework SCRUM Search 159

Startup Lessons Learned

AUGUST 24, 2009

Because of the incredible array of information available, we have a desperate need for filtering mechanisms. Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). I used to be skeptical of all this talk of “personal brand.&#

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Steve Blank

JULY 30, 2009

As the (very junior) product marketing manager I got a call from our local salesman that someone at Apple wanted more technical information than just the spec sheets about our new (not yet shipping) chip. In Apple’s case Burrell Smith was designing a computer in a skunk works unbeknownst to the rest of Apple’s engineering.

Silicon Valley 131

Silicon Valley RSS California Customer Development 131

The Next Web

SEPTEMBER 22, 2013

If you pick one vertical and do it well, other folks will find you. What’s more it also required a large team of smart engineers that had experience in programming cross-platform software. This is the flip-side of the above advice, but when you start seeing your metrics turn positive, be prepared to invest and grow rapidly.

Cofounder 164

Cofounder Founder Startup Bootstrapping 164

ConversionXL

AUGUST 5, 2014

In one line, he couldn’t be clearer as to why you must pay attention to these metrics. Going even deeper than just showing images in the search bar, what if the site search engine was able to continually learn & improve search relevancy by tracking visitors’s search queries & click-throughs?

Search 107

Search Design eCommerce Technical Review 107

ConversionXL

MAY 27, 2022

Bootstrapped startup Omnisend carved out a $19 million niche in an already saturated vertical. Typically, they use gated content to capture the prospect’s contact information so the sales team can nurture and convert them. Organic search is a highly competitive domain for many SaaS verticals (email marketing, for example).

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

ConversionXL

AUGUST 2, 2017

presence in new markets and verticals. Being metrics and business outcome focused throughout a product’s lifecycle is important to us, and using Amplitude allows us to measure and achieve our goals in that regard.”. Do we have the right information and skills to deliver this? higher brand awareness. increased revenue.

Channel 84

Channel Partner Programming B2B 84

ConversionXL

FEBRUARY 3, 2022

Growth marketers can then use audience segmentation and multivariate testing to understand what resonates best with different sub-segments, informing more personalized communication. They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

AUGUST 2, 2017

presence in new markets and verticals. Being metrics and business outcome focused throughout a product’s lifecycle is important to us, and using Amplitude allows us to measure and achieve our goals in that regard.”. Do we have the right information and skills to deliver this? higher brand awareness. increased revenue.

Channel 77

Channel Partner Programming B2B 77

Startup Lessons Learned

JANUARY 4, 2009

For example, Friendster was famously vertically partitioned at one time in its growth curve. You need to store two kinds of information. This information is normally maintained by your operations team. This type of vertical partitioning sharding scheme wont work in most cases. Key-based partitioning. to store it.

San Francisco 151

San Francisco Architecture Startup Database 151

ReadWriteStart

APRIL 14, 2011

While Kagan doesn't update OkDork.com too frequently, you most certainly get gems of information from the guy who used to work as a product manager at Facebook and was the director of marketing at Mint.com. Daily Accountability Marketing Metrics. Traction Verticals. Noah Kagan. How to Hire a Great Marketing Person.

Entrepreneur 134

Entrepreneur Marketing Cofounder Campaign 134

crowdSPRING Blog

DECEMBER 13, 2018

There are three parts to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. You’re going to need some brand health metrics to track. We explain these in detail in 10 Tips for Evaluating Your Competitors. It was a win-win-win.

Marketing 162

Marketing Charlotte Naming Design 162

ConversionXL

NOVEMBER 5, 2018

Once you enter the necessary information, you’ll see the results under “Conversions” in Google Analytics. This funnel is a unique way to reverse engineer conversion problems and opportunities. You can also drill down to specific metrics or pages. Turn on the “Funnel” switch. Name each step of the funnel and add a URL.

Analytics 130

Analytics eCommerce Conversion Metrics 130

steveblank.com

JULY 8, 2011

Home Books for Startups Guide Secret History-Bibliography Steve Blank Startup Tools Steve Blank Entries RSS | Comments RSS Email Subscription Get Steve Blank via your RSS Feed RSS - Posts RSS - Comments Categories Air Force (12) Ardent (10) Audubon (1) Big Companies versus Startups: Durant versus Sloan (39) Business Model versus Business Plan (..)

Software Review 110

Software Review Startup Silicon Valley Analytics 110

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

So your the one who put in the information and you’re the one who is getting the balances back through texts. Is that true or is there some engine there I’m not familiar with? So if I were you I would say, ‘That is not a viable engine.’ So you’re going to need another engine. Stuff like that?

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Duct Tape Marketing

FEBRUARY 19, 2019

He’s the Head of Product and Engineering at Moz, probably knows more about local SEO and the industry insights around SEO than most people. He is the Head of Product and Engineering at Moz. The disintermediation potential there in what’s happening today in certain verticals is absolutely a byproduct.

SEO 54

SEO Vertical Non-Compete Search 54

VC Cafe

JUNE 19, 2020

Blackrock, the American global investment management corporation, has already allocated $200 billion to Impact investments, while giants such as Unilever and Nestle point at Impact as one of their central business growth avenues, backed by data and metrics.

Venture Capital 174

Venture Capital Global South Africa 174

Occam's Razor

APRIL 25, 2011

That means I get to spend loads and loads of time across many industry verticals, see many many campaigns, translate many many foreign websites (thanks Google Chrome for auto-translate!) Sophisticated Search Engine Optimization is mandatory in our world of Bing / Yandex / Baidu / Google. Life is a lot more complex (and sexy!).

Marketing 126

Marketing Flash Analytics Web 126

ConversionXL

MARCH 22, 2013

Search engine optimization: all links and bookmarks point to one URL. Then, after deploying the responsive conditions to the already live site, they monitored the same metrics for another three weeks. For more information about building a viable value proposition, read this blog post. Transactions increased by 112.50%.

Mobile 115

Mobile Conversion Design Dividend 115

ConversionXL

SEPTEMBER 10, 2014

Are You Engineering Your First Impression? As an informal observation, it’s not uncommon to see different companies in the same vertical adopt a “me-too” approach in their design aesthetic. I know you’ve heard me say it before, but it only takes.05 05 seconds for a website to make a first impression.

Conversion 112

Conversion Design Caching eCommerce 112

andrewchenblog.com

JANUARY 28, 2010

Comments Click to download Freemium spreadsheet Background on this discussion Last year, the stupendous Daniel James co-hosted a talk with me on Lifetime Value metrics for subscription and virtual goods-based items. CPM/CPA/CPC) What do the intermediate metrics look like? impressions/CTR/etc) How does your signup funnel perform?

CPA 51

CPA Retention Viral Acquisition 51

blog.expensify.com

APRIL 24, 2012

I currently work in information security, and I help teach developers how to write better, more secure code. I am the VP of Engineering at a cutting-edge startup that sells software built on the.NET platform. It’s like arguing against vertical software. It’s also missing the point of engineering anything.

Java 107

Java PHP Software Review Coder 107

Occam's Razor

FEBRUARY 22, 2010

It is simply magnificent what you can do with freely available data on the web about your direct competitors, your industry segment and indeed how people behave on search engines and other websites. They are available from all the major search engines such as Google, MSN, Yahoo! I am just scratching the surface of what's possible.

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. The post outlines eight sources vendors use to collect data: Toolbars, panels, ISP data, search engines, self reported, scraped/indexed, hybrid, and external voc. Traffic Trends Key Metrics Analysis. Visitor/Audience Type Profile Analysis.

Metrics 60

Metrics Analytics Non-Compete Search 60