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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Focus on the fact that this was the launch of a powerful new new product via a continent-wide rebranding campaign using massive online and offline media buys. Newspapers!

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Cracking The Code: In search of Europe's next tech stars.

Cracking the Code

In search of Europes next tech stars. A short interview on Bloomberg about where I see venture opportunities in Europe. Europe Consumer. (1). In search of Europe's next tech stars. SaaS business metrics: why are they different? Popular Media: the key to viral marketing. Wednesday, August 03, 2011.

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2021 was a record breaking year for Israeli startups. What now?

VC Cafe

In the UK, by far the largest tech hub in Europe, startups raised $26 billion. Europe: $100 billion ??India: Several discussions on social media have founders asking if they should hedge their FOREX risk. In the US alone, startups raised $330 billion. To put things in context: startup fundraising 2021 Global: $643 billion ??US:

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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

I inquired about why the building was so “hidden,” as this was surprising to me, but the answer made sense: A few months prior, a Facebook user in Europe had flown to Dublin, arrived at the office, and demanded that he be given access to his ex-girlfriend’s account because she had cut him off after the two broke up.

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Twitter Link Roundup #59 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Designing startup metrics to drive successful behavior – [link]. Founders Becomes An Overnight Must-attend, As Europe’s Startup Circuit Accelerates – [link].

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Twitter Link Roundup #139 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Why Social Media Is Not The Key To Self-Publishing – [link]. Why Interactive Agencies Still Don’t Understand the Social Media Agency Model – [link]. – [link].

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How We Launched a New Saas Brand and Won at SEO

Up and Running

Electronic signatures are legally binding due to the E-SIGN Act in the United States and similar laws in Europe. The stringent regulatory environment and a new brand with no social capital such as a social media following, reviews, customer case studies, etc. This is a subjective metric but still important. Domain authority.

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