ReadWriteStart

OCTOBER 6, 2020

The days of creating amazing content, paying for advertisement, and then leaning back on your chair to get great results are essentially over. Manuals to show your prospects how to best take advantage of your product. An animated video production comes particularly in handy for framing a problem.

Marketing 156

Marketing Entrepreneur Social Media Startup 156

The Startup Toolkit

DECEMBER 12, 2012

Slides from “ Lean startup intro (with no buzzwords) ” by robfitz. Lean gets bogged down in tactics & tools. This presentation is about what are, in my opinion, the big principles behind lean startup. The typical startup spends little money, focuses on product, and tries to build traction.

Lean 54

Lean Startup Metrics Retention 54

Startup Lessons Learned

OCTOBER 19, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. As we’ve mentioned before , this year’s Lean Startup Conference features a lot of speakers who have incredible expertise to share but are new to our event. Mariya: A strategic failure occurs when--as Paul Graham is fond of saying--you build a product no one wants.

Mobile 167

Mobile Developer Technical Review Lean 167

ConversionXL

FEBRUARY 12, 2019

The second relies on retention. As Alistair Croll and Benjamin Yoskovitz detail in their book, Lean Analytics, cohort analysis has special relevance for the customer lifecycle, enabling marketers. Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about.

Retention 126

Retention Analytics Campaign eCommerce 126

Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Unfortunately, its easy to lose track of positioning effects when optimizing for a single metric.

Metrics 88

Metrics San Francisco Lean Viral 88

SoCal CTO

OCTOBER 8, 2009

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. R : Retention - do they come back & re-visit over time? Great stuff.

Metrics 225

Metrics Startup Retention Acquisition 225

Startup Lessons Learned

JULY 3, 2009

Lessons Learned by Eric Ries Friday, July 3, 2009 Lean Startup fbFund wrap-up Last week I had a real blast meeting with the companies at the fbFund incubator at Palo Alto. The Lean Startup fbFund Edition View more documents from Eric Ries. As usual, Id like to post the slides and then offer some additional commentary.

Lean 60

Lean San Francisco Continuous Deployment Cofounder 60

Steve Blank

FEBRUARY 26, 2020

Every year I teach classrooms full of students who leave class understanding the basics of how to search for product/market fit—and thinking their next goal is to “get funded.”. You (think) you have product-market fit with real customers and real revenue and need money to grow and expand. It’s sometimes called “product/market fit.”

Cofounder 429

Cofounder Seed Stage Valuation Metrics 429

Startup Lessons Learned

AUGUST 21, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. The Lean Startup Conference was founded four years ago to bring together real entrepreneurs who have applied Lean Startup techniques and have useful advice to share with each other. Metrics play a big role in any conversation around implementation.

Lean 167

Lean Louisville Startup Metrics 167

Startup Lessons Learned

JUNE 22, 2009

Lessons Learned by Eric Ries Monday, June 22, 2009 Pivot, dont jump to a new vision In a lean startup , instead of being organized around traditional functional departments, we use a cross-functional problem team and solution team. Thats not the goal of a lean startup. And does our product really solve the problem weve promised them?

San Francisco 167

San Francisco Lean Continuous Deployment Agile 167

crowdSPRING Blog

APRIL 5, 2013

Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Measuring What Matters: How To Pick A Good Metric – [link]. “Products take off not just because of WHAT they do but HOW they make us feel.” The Law of Timing in Negotiations – [link].

Social Media 92

Social Media Small Business Design Media 92

YoungUpstarts

MARCH 18, 2020

The key to ensuring that customers are satisfied with the product or service a company offers is to measure it. Aside from the expenses, increased customer retention can boost the profits of a company by up to 95%. Different types of metrics are used to rate customer satisfaction.

Customer 147

Customer Metrics Retention .Net 147

The Next Web

AUGUST 10, 2013

Many startups don’t test their product at all or only after release because they fear it would be too expensive and would take too long. By firing events on every action, you can get metrics that track Call-to-Action buttons and compare their performance to find out which one can be optimized. 3) Define your product goals first.

Cofounder 157

Cofounder Guerilla Startup Analytics 157

Steve Blank

DECEMBER 17, 2009

Gathering real-world feedback from customers is a core concept of Customer Development as well as the Lean Startup. Web startups are at real disadvantage here as founders may confuse web metrics, A/B testing and on-line surveys as the entirety of first-hand knowledge – for most web business models they are not. Only 57 Questions.

Metrics 239

Metrics Customer Customer Development Lean 239

Startup Lessons Learned

APRIL 14, 2009

This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. Every board meeting, the metrics of success change. Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. And what of the product development team?

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

AUGUST 24, 2009

And once you have a relationship with an author, musician, or journalist, it will be quite easy for them to offer new products and services – and for you to give them feedback that helps them shape ever more interesting (and ever more profitable) offerings. There are too many products clamoring for attention. Is that a lot?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

DECEMBER 14, 2009

A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them. Let’s look at some examples: In a traditional business, customers pay money for a physical artifact (a product) or a service.

Customer 156

Customer San Francisco Viral Lean 156

ConversionXL

FEBRUARY 9, 2016

September, 2012 – Andrew Chen, who currently does growth at Uber , writes You don’t need a growth hacker , which encourages companies to really consider whether they have product-market fit before hiring a growth hacker. They need products that are really working in the market. via AndrewChen.co). ” Creativity.

Retention 48

Retention Metrics Acquisition Conversion 48

ConversionXL

APRIL 6, 2016

Nir Eyal: How to Build Habit-Forming Products. Emotional targeting is a four step process, which takes 30-60 days: Emotional Competitor Analysis (grade according to message, color, image, and emotion triggers instead of features and product). Claire Vo: CRO Metrics for Performance and Insight. Wrong Success Metric (OEC).

Retention 48

Retention Algorithm Software Review Conversion 48

ConversionXL

FEBRUARY 3, 2022

Growth marketing borrows a concept from the lean startup methodology. The first distinction between traditional and growth marketing models is that traditional marketing, which is often product-focused, is oriented toward top-of-funnel efforts. If your campaign works and your brand awareness metrics improve, you win.

Framework 102

Framework Marketing Acquisition Retention 102

ReadWriteStart

AUGUST 26, 2022

We come in after a product has landed and found product market fit and has some escape velocity. I will say the one thing we tell all our portfolio companies is to get fit and lean in. I like the get fit and lean in. So there’s a product side and a business side. . That’s not what we do. Jonathan Siddharth .

Partner 132

Partner Cofounder Retention Acquisition 132

practicetrumpstheory.com

JULY 14, 2010

First, what is an actionable metric? An actionable metric is one that ties specific and repeatable actions to observed results. In my last post , I highlighted the importance of thinking in terms of Pivots versus Optimizations before product/market fit. This distinction carries over to metrics too.

Metrics 51

Metrics Lean Retention Startup 51

Startup Lessons Learned

JANUARY 2, 2009

For the rest of us, there is an alternative: to create credibility by building a lean startup. At IMVU, we were terrified by how early we shipped (and charged for) our first product. The core of the article is my first attempt to articulate the key metrics (in graph form) that I believe demonstrate customer value.

San Francisco 60

San Francisco Tampa Continuous Deployment Lean 60

ConversionXL

MARCH 16, 2016

See, when people lean on NPS like it’s a magic number, it doesn’t do much good. Net Promoter Score is a customer loyalty metric developed by (and a trademark of) Fred Reichheld, Bain & Company, and Satmetrix. If you have a bunch of customer success metrics but don’t use them for anything, you’re wasting your time.

.Net 48

.Net Metrics Retention Aggregator 48

ConversionXL

MARCH 1, 2016

According to Jeff Gothelf , author of Lean UX , conversion optimization is about “finding the right mix of value proposition, call to action and price point to convince a customer to take a deeper level of engagement with your product or service.”. How do they understand the scope of what conversion optimization people do?

Conversion 48

Conversion Metrics Analytics Design 48

Steve Blank

MARCH 4, 2014

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. A business model guides an organization to create and deliver products/service and make money from it.

IRR 335

IRR Startup Business Model Agile 335

Startup Lessons Learned

SEPTEMBER 29, 2008

Question 1: When youre adding features to a product used by an existing user base, do you still do split testing to determine usage patterns? Existing customers already have an expectation about how your product works, and its important to take this into consideration when adding or changing features. Absolutely, yes.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? But it does act as a predictive metric that you can explore with testing.

Metrics 48

Metrics Conversion Analytics Retention 48

ConversionXL

OCTOBER 4, 2018

As it turned out , the enhanced algorithms “did not seem to justify the engineering effort needed to bring them into a production environment.”. which customers will buy one or more products for a cross-sell or upsell. The resulting visualization shows the tool’s prediction performance and correlations between datasets and retention.

Analytics 131

Analytics Algorithm Artificial Inteligence Campaign 131

andrewchenblog.com

MARCH 10, 2010

The interesting part is when you get a couple months into your product cycle. However, there’s the other side of the coin, which is the product design. After you’ve added a ton of new features and stuck them all on the homepage, you create Product Design debt. @AndrewChen New here?

Technical Review 47

Technical Review Design Las Vegas Product 47

ConversionXL

OCTOBER 13, 2015

In Lean Analytics , Alistair Croll and Benjamin Yoskovitz gave a great example of the value of cohorts, using data from a hypothetical online retailer: January. How does retention differ among different acquisition channels? How “sticky” is your product for new users? Will this cohort help me improve that metric?”.

Conversion 48

Conversion Retention Acquisition Metrics 48

YoungUpstarts

SEPTEMBER 2, 2019

Now that it’s time to transform your office into the set of the next major Christopher Nolan film, here are eight all-out reasons you can lean on when selling your team on the wonders of video. Let’s try a quick exercise right now: search for a common question you get from customers about how to use your product on YouTube.

Video 204

Video Marketing Social Media Audio 204

Hearpreneur

JULY 8, 2017

The daily program encourages a balanced eating plan of fruit, vegetables, lean protein, and complex carbohydrates while monitoring portion sizes. Physical activity recommendations gradually guide our members from simple walking, on to vigorous strength and cardiovascular training that helps replace excess fat with lean muscle.

Technical Review 48

Technical Review Fractional CTO CTO CTO Hire 48

steveblank.com

JULY 8, 2011

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

klinger.io

JANUARY 17, 2014

Andreas Klinger #product #metrics #marketing Startup Lessons Learned. I am a product-guy good in two things: Making people believe I am good in anything at all and making stuff worth a tweet. A Primer on Startup Metrics – Which Analytics Tool to pick. Accounting are the metrics we track over time.

Analytics 67

Analytics Metrics Startup Database 67

The Startup Toolkit

FEBRUARY 27, 2012

Folks who know nothing about your business will evaluate it based on the default metrics: traffic & revenue. Accepting the default metrics is bad. The default metrics are dangerous because they compel you to scale prematurely and kill your company. Picking good metrics. Focus on retention. Focus on referral.

Metrics 46

Metrics Retention Viral .Net 46

YoungUpstarts

MAY 30, 2020

How you treat people in times of crisis is incredibly revealing – whether for better or for worse – and will have profound effects on things like recruitment, talent retention, and customer loyalty once the crisis is behind us. Let go of the 9 to 5 mentality.

Leadership 223

Leadership Public Relations Community Employee 223