Rembrandt Communications

MAY 2, 2013

Does your business need content marketing? There is a lot of buzz out there about “content marketing” and how it can make your business successful. But what is content marketing, anyway? It’s just a fancy name for using content to market to customers. And as I’ve said many times before, by providing value to your [.].

Marketing 140

Marketing SEO Engineer Search 140

Rembrandt Communications

JANUARY 6, 2016

It’s 2016, and marketing has changed. According to The Content Marketing Institute article on Key Roles […]. The post Is Content-Marketing-Strategy Dead? Today, your sales, public relations, social-media, SEO, and all other, activities work together to find and keep new customers through specific messaging.

Marketing 100

Marketing Public Relations Social Media PR 100

Rembrandt Communications

MAY 15, 2015

Have you prepared your promotions and content relevant to this time of year and your target market? The post Content Marketing for May appeared first on Boost sales with BtoB Content Strategy, SEO and PR here. Memorial Day and warmer weather are here. If not, don’t worry. Blogs You […].

Marketing 100

Marketing PR SEO Sales 100

Rembrandt Communications

JANUARY 18, 2017

It’s the beginning of the year, and that means it’s time to put your 2017 B2B content marketing strategy into action. You need to start marketing to increase sales, but you also need […]. The post B2B Content Marketing Strategy with Zero Funds appeared first on Boost sales fast with content marketing strategy and PR here.

B2B 100

B2B Marketing PR SEO 100

Rembrandt Communications

AUGUST 9, 2017

Discover content marketing strategy, SEO , B2B copywriting, and PR tips here from Melanie Rembrandt. Are you measuring your content marketing results? 3 Steps to Make the Most of Your Copywriting Now! If not, you waste time and effort. They are on the right track, but they have no idea […].

B2B 100

B2B PR Marketing SEO 100

Rembrandt Communications

APRIL 2, 2014

Business Content Marketing Content Strategy Increase Sales Marketing Motivation PR Reaching Goals Repuation Management Sales Small Business Public Relations' In today’s busy, business world, it’s probably quite a few of you.

PR 154

PR Sales Public Relations Marketing 154

Rembrandt Communications

MARCH 30, 2016

Take advantage of this competitive tool to boost sales and online awareness Content is a huge part of most marketing strategies right now. The post Don’t Forget SEO in Your Content-Marketing Strategy appeared first on Boost sales with BtoB Content Strategy and PR here.

SEO 100

SEO Marketing PR B2B 100

Rembrandt Communications

FEBRUARY 13, 2017

Make your business heart race with a new, SEO content marketing strategy. It’s time for Valentine’s Day and that means love is in the air… unless your SEO content marketing strategy is not giving you the results you want! The post Do You Love Your SEO Content Marketing Results? So if […].

SEO 100

SEO Marketing PR Reputation 100

Rembrandt Communications

JULY 1, 2023

Set some time aside to check all of your marketing results, sales numbers, employee productivity, and other data. When was the last time you reviewed everything going on at your business?

Software Review 130

Software Review Technical Review Sales Software 130

Rembrandt Communications

JULY 23, 2015

Is Your Content Marketing Strategy on Fire?! It’s hot out there! The post Use the Summer for Content Marketing Success appeared first on Boost sales with BtoB Content Strategy and PR here. What’s your BtoB strategy for the months ahead?

Marketing 100

Marketing PR Sales Email 100

Rembrandt Communications

SEPTEMBER 1, 2022

Finally, nourish your business with new ideas from your team members and offer exciting, fresh content to your target market. Then, make the appropriate updates to give your customers the best experience possible. This is not only cost-effective, but it can be a lot of fun and energize everyone involved.

Sales 246

Sales Social Media Analytics Public Relations 246

Rembrandt Communications

JUNE 25, 2015

While there is a lot of hype now about BtoC and BtoB Content Marketing and Content Strategy, these processes have been around for a long time… just with different names. Let’s keep it simple… What is content marketing? The post Don’t Have a Content Marketing Strategy? And there is no need for confusion. It’s […].

Marketing 100

Marketing PR Sales Naming 100

Rembrandt Communications

MAY 28, 2015

Your tactics depend on your target market You are busy running your business and know that you should be posting blogs on a regular basis, but who has time? The post Are Blogs Part of Your BtoB Content Marketing Strategy? It’s just another thing on your giant, “To Do” list that is stressing you out. Remember, […].

Marketing 100

Marketing PR Sales Social Media 100

Rembrandt Communications

SEPTEMBER 1, 2020

Let’s say your business has a positive, feature story in a major newspaper (in print and online) that your target market reads. By adding specific words, coding and links to press releases, articles, case studies, tip sheets, and other marketing collateral, you can track pertinent data. Enjoy a competitive edge. Rank higher online.

PR 147

PR Finance Public Relations Software Review 147

Rembrandt Communications

MAY 5, 2016

Content marketing strategy wins!” But your content-marketing-strategy is not producing sales, online awareness or credibility. The post Why Your Content Marketing Strategy Doesn’t Produce Oodles of Cash and Customers! 3 Quick Tips for SEO-Copywriting Sales Success! Content is king!” Search engine optimization rocks!”

Customer 100

Customer Marketing PR SEO 100

Rembrandt Communications

DECEMBER 11, 2015

Here are… 5 Fast Ways to Boost Holiday Sales with Content Marketing Now! The post 5 Fast Ways to Boost Holiday Sales with Content Marketing Now! Take a few hours to make changes that bring results It’s the peak of the holiday season, and your sales are flat. What can you do? 1. Review your site. Do you […].

Sales 100

Sales PR Marketing Customer 100

Rembrandt Communications

JUNE 10, 2015

You are ready to start your content marketing strategy with some great blogs. The post 10 Blog Ideas to Start Your Content Marketing Tactics Now! You turn on computer, open Word, and get ready to write. Then, you wait. The keyboard beckons for you to strike a key. Inspiration is calling. Your mind is a complete […].

Marketing 100

Marketing PR Sales SEO 100

Rembrandt Communications

DECEMBER 2, 2015

Your Content Marketing Doesn’t Need to Be! Stop the madness and focus on what works with your B2B and B2C content strategy You are running around like a crazy person trying to shop, decorate, clean, prepare for guests, pack, wrap, ship gifts… the list goes on. The post Crazy Holiday Schedule?

B2C 100

B2C PR B2B Marketing 100

Rembrandt Communications

FEBRUARY 1, 2022

After all, the way you communicate establishes how members of your target market decide whether or not they want to do business with you. To start, do you really know what’s going on with all of the communications at your business? Your messaging is the key to success!

Software Review 264

Software Review Database Public Relations Audience 264

Rembrandt Communications

APRIL 7, 2015

The post Does Your SEO BtoB Content Strategy Work WITH your PR and Marketing? BtoB Content Strategy Business Content Marketing Content Strategy Copywriting eMail Marketing Increase Sales Marketing PPC Ads PR Reaching Goals Sales SEO SEO Copywriting Small Business Public Relations Social Media Strategy Web Copywriting Writing Tips'

PR 100

PR SEO PPC Public Relations 100

Rembrandt Communications

SEPTEMBER 2, 2015

With so much competition in today’s business world, it may seem impossible to get ahead as a BtoB content marketing strategist, entrepreneur or both. The post The Top 10 Ways to Be a Successful, BtoB Content Marketing Strategist or Entrepreneur appeared first on Boost sales with BtoB Content Strategy and PR here. Here are… […].

PR 100

PR Marketing Entrepreneur Sales 100

Rembrandt Communications

JUNE 27, 2012

If you are worried about finances and slow sales at your business, it’s not the time to reduce your PR, SEO and marketing budgets. It’s time to increase them! While these areas may not seem important to the core of your business, it’s essential to put more money, time and effort into them… especially when [.].

PR 138

PR SEO Sales Marketing 138

Rembrandt Communications

MARCH 1, 2024

Take some time to update your messaging and provide valuable and current information to your target market today. Then, plan how and when you will accomplish bigger updates that may include new website revisions, email messages, promotional materials, and full marketing and PR campaigns. Start small with a few simple updates.

Sales 130

Sales PR Campaign Audience 130

Rembrandt Communications

NOVEMBER 1, 2023

The holiday marketing season is in full swing. 3 Quick and Cost-Effective Holiday Marketing Tips to Improve Sales This Season 1. Take the time to create some great holiday offers specifically for your target market. You don’t need to spend a fortune on marketing. The Holiday Marketing Season Is Here! Post Office!)

Marketing 246

Marketing Social Media Sales Email 246

Rembrandt Communications

AUGUST 7, 2019

Talked to Your PR and Marketing Teams, Lately? Now, I may be wrong, but if you don’t talk to your public relations (PR) and marketing people on a regular basis, you are missing out on some huge opportunities for business growth. Your PR and marketing team members need this data to have a competitive edge.

PR 100

PR Technical Review B2B Public Relations 100

Rembrandt Communications

JANUARY 29, 2010

Last week, I was on a much-awaited, exclusive teleconference with a well-known and very successful business and marketing consultant. As the call began, the tips and ideas started flowing, and I feverishly took notes and tried to digest all of the information. Everything was going really well, but then…things started to get ugly.

PR 113

PR Marketing Public Relations Small Business 113

Rembrandt Communications

APRIL 1, 2024

Offer entertaining information specifically for your target market with unique insights from your team members. • Be creative and figure out what you are going to do, the marketing messages that go with each project, media members you’ll invite, tentative results, etc. You can: • Create relationships with a monthly, print newsletter.

Sales 130

Sales Employee Hiring Audience 130

Rembrandt Communications

SEPTEMBER 1, 2023

But you have zero funds for marketing and to boost sales. Soon, you’ll have enough money for a marketing budget. Don’t let a lack of funds stop you from stellar business growth! You have great products and services and are ready to grow your business as a new entrepreneur. No worries! For example, you can… 1.

Sales 147

Sales Social Media Community Audience 147

Rembrandt Communications

MAY 2, 2022

For example, as part of your content marketing plan… How can take your video scripts and turn them into blogs and articles? Once you have a content marketing strategy in place, you’ll be able to communicate with your target market in just the right way at the right time. Go to the beach! The beach awaits!

Sales 130

Sales Social Media Video Campaign 130

Rembrandt Communications

JULY 1, 2022

If you aren’t sure about these answers, have a friend or associate outside of your organization review your website and marketing materials. Are you doing the same marketing year after year and expecting different results? Once you know this, you can develop messaging that really resonates with your target market.

Sales 130

Sales Social Media Campaign Email 130

Rembrandt Communications

DECEMBER 1, 2021

Plus, your press clippings add an impressive touch to your new-employee marketing materials and onboarding process. With just one media mention, you can capture the attention of the perfect job candidates who may not have known about your business. Think about it.

Public Relations 130

Public Relations Hiring PR Technical Review 130

Rembrandt Communications

JANUARY 1, 2024

Why will your target market and the media care about this? Post your message on social media, add it to your newsletters and marketing materials, send an email campaign, distribute a press release… you get the idea. What is your unique message? What is one valuable benefit that you provide no one else does? Write your answers down.

Public Relations 130

Public Relations Viral PR Social Media 130

Rembrandt Communications

DECEMBER 1, 2022

Just get to work and develop creative ideas, team up with others and communicate your holiday offers, events and activities with your target market and the right media members. Don’t let a small budget turn you into a Scrooge this holiday season!

Sales 244

Sales Advertising Media Channel 244

Rembrandt Communications

AUGUST 1, 2021

If search engine optimization ( SEO ) is not part of your content marketing strategy, why not? Once you do, SEO will no longer be a mystery but an essential part of your content marketing success! What is Search Engine Optimization? How do you use it for a competitive edge? Learn more here. The post Do You Really Need SEO?

SEO 264

SEO Engineer Search Hiring 264

Rembrandt Communications

AUGUST 1, 2022

Yes, you say that your business is about offering great products and services to your target market. Do you track the results of all of your content marketing? Is your content all about you?! I-t’s Not About You. But over time, has the “I” in your business replaced “you”? Do you talk about how you are a “leader in the industry”?

Distribution 246

Distribution Sales Advertising Email 246

Rembrandt Communications

APRIL 1, 2021

But what about your website, emails, newsletters, press releases, and other marketing materials? Once you find the right expert, they can create a content marketing and PR strategy for you and manage all of the appropriate actions, tracking and updates. With this in mind, here are….

PR 130

PR Public Relations Email Distribution 130

Rembrandt Communications

JUNE 1, 2021

If you don’t have good marketing and public relations content that talks about the value you provide (not how great your products and service features are), start working on that right away. But this doesn’t mean that you stop your tradeshow PR and marketing activities. Provide valuable offers and information to your target market.

PR 165

PR Public Relations Media Distribution 165