Startup Professionals Musings
JUNE 28, 2023
Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. This is also becoming prevalent in decisions with customers on products.
ConversionXL
SEPTEMBER 9, 2021
Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.
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Duct Tape Marketing
MAY 24, 2023
Building A Strong Social Media Strategy For Business Growth written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Andrew Barlos In this episode of the Duct Tape Marketing Podcast , I interview Andrew Barlos. He is the Head of Marketing at Loomly, a leading social media management platform.
ConversionXL
AUGUST 18, 2021
When your employees share your company content and updates on their own social media accounts, it in turn augments your brand. You don’t want your employee’s social media posts to come across as pushy or salesy. Instead, they should read naturally and not like a press release inside of a social media post.
Startup Professionals Musings
MAY 5, 2023
Technology is so key to every business these days that experienced business-smart but non-tech entrepreneurs are feeling deeper and deeper in the hole. Startups succeed most often when the founding partners know how to build and run a business, rather than how to build and run technology.
The Startup Magazine
JULY 19, 2020
World Social Media Day first launched on June 30, 2010. First came the telephone, then a fax machine, then a pager and last came social media, which has now become a form of communication for nearly every individual on this planet. Social Media Anxiety. Is that a plane? Is that a bird?
Startup Professionals Musings
SEPTEMBER 28, 2012
When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.
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