Both Sides of the Table

MAY 23, 2012

They compete on features, price and execution. Look at the rapid adoption of Groupon, LivingSocial or Instagram as proof of how rapidly businesses can grow through viral means. But this is also spreading through non-game types of businesses.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

SoCal CTO

NOVEMBER 10, 2009

From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations. You mention social / viral aspects at both Google Photos and United Online. and also to local advertisements.

Management 150

Management Product Entrepreneur Silicon Valley 150

mashable.com

MAY 9, 2011

Leadership Abilities Are A Must It’s natural to want a tech savvy and competent CTO. As a non-technical founder of an IT company, it’s important to know when to dish responsibilities off. Be sure you find someone who is not just competent in understanding technology, but someone who is passionate about technology.

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

Up and Running

AUGUST 2, 2017

There are many, many ways to get attention, but in my experience publishing over 500 non-fiction books for business leaders, writing and publishing a book is not only one of the best ways to get attention, it’s one of the most under-utilized by entrepreneurs. For many entrepreneurs, however, the time investment seems impossible.

Viral 88

Viral Video Metrics Non-Compete 88

YoungUpstarts

SEPTEMBER 15, 2020

If you say your product will be viral, you have to support this statement with facts. And you’ll need to figure out how to beat them or at least to compete with them. Don’t mess around – research everything. Thoroughly. Some business owners avoid talking about potential competitors. This is a mistake. Most people invest in a person.

Business Plan 147

Business Plan Balance Sheet Non-Compete Forecast 147

ConversionXL

FEBRUARY 3, 2022

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Neither would have achieved virality had customers not received something tangible for their efforts. Growth hacking isn’t about deploying sleazy tricks.

Retention 113

Retention Marketing Acquisition Channel 113

thenextweb.com

OCTOBER 17, 2011

1 A viral launch page. If you can’t get into LaunchRock, take a look at Launch Effect , a viral ready WordPress theme. #2 4 Reach out to complimentary (not competing) startups. Paring with similar, but non-competing companies makes cross promotion easy and mutually beneficial.

Social Media 67

Social Media Stealth India Startup 67

ReadWriteStart

APRIL 4, 2023

A campaign should only be used if your product has a “viral” quality to it. Founders should consider other fundraising possibilities, such as traditional venture capital or angel investment, as well as non-dilutive funding sources such as grants or loans. The crowdfunding act itself becomes a marketing strategy.

Startup 141

Startup Campaign Cofounder Venture Capital 141

ConversionXL

JANUARY 18, 2022

It’s a platform that empowers non-designers to make visually impressive designs without any training or technical expertise. Viral marketing is hard to replicate. Canva’s popularity comes from understanding who their customers are and being visible to them. Canva tripled their user base in two months.

Audience 122

Audience Technical Review Social Media Campaign 122

View from Seed

MAY 27, 2015

This is about the non-scalable stuff that founders have done to “make things happen” and the “hustle” that actually creates step-function results rather than just wasted effort. On the other hand, we WILL discuss things like these: How did a non-technical founding team actually get a product built? Are we in a tech bubble?

Cofounder 120

Cofounder Early Stage Non-Compete Silicon Valley 120

A Smart Bear: Startups and Marketing for Geeks

MARCH 22, 2010

A small favor you do on Twitter results in a viral post seven months later. You're competing not only with the real world but with the virtual world of tabbed browsing, Twitter alerts, back buttons, bouncing tray icons, and instant messaging. Tags: Essays advertising branding design marketing philosophy strategy viral.

Madagascar 227

Madagascar Sales Viral Argentina 227

mashable.com

JULY 4, 2012

Non-descriptive links: Having links like “Click here,” “website,” and “visit us here” are great ways to keep your profile looking natural. viral video. viral videos. Vary the links you get with different keywords. Beef Up Your Content. Good content will never hurt you. Social Media. social networking. steve jobs. television.

Algorithm 93

Algorithm Technical Review San Francisco SEO 93

mashable.com

OCTOBER 27, 2010

When you’re working with a freelance or contract developer, make sure you have all your paperwork — from non-disclosure agreements to invoices and beyond — signed and sealed early in the process. TheyMakeApps.com is a good resource if you’re looking for a competent mobile dev agency. What will you find here?

Small Business 104

Small Business Technical Review Social Media Software Review 104

Hearpreneur

OCTOBER 1, 2016

The non-profits and businesses below all came from realizing that I needed some help in an area that was ever changing. I choose to create non-profits as I felt that would give us better opportunities to get financial help, but that did not prove to be the case. We connect with local non-profits, we call our Blanket Buddies.

Entrepreneur 48

Entrepreneur Non-Compete LLC Social Media 48

Startup Lessons Learned

MARCH 24, 2009

This is a common problem that results from viral-loop optimization. By copying the exact same registration flow as every other successful viral app, many viral apps completely lose their positioning. The solution for app developers caught in this vicious cycle is to develop competency in positioning.

Metrics 88

Metrics San Francisco Lean Viral 88

Reid Hoffman

MAY 21, 2020

Even as reports of a new viral outbreak in China started popping up during the first weeks of 2020, most people were slow to pay sufficient attention to the developing threat. And that’s a key reason why non-profit organizations like the Gates Foundation are indispensable to global health and security now.

Non-Compete 62

Non-Compete China Global Government 62

Up and Running

DECEMBER 30, 2014

Jon Favreau (who also wrote and directed the film) stars as Carl Casper, a head chef who is fired after a video of his spat with a food critic goes viral. Like Chef , it also offers an interesting look at how social and new media have helped independent artists/entrepreneurs compete with entrenched businesses that have deeper pockets.

Entrepreneur 157

Entrepreneur Non-Compete New York Mexico 157

mashable.com

SEPTEMBER 29, 2010

Howie at Sky Pulse Media My biggest question is this any different than non-web logo design. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! Thanks for the roundup!

Web 111

Web Design Social Media Software Review 111

mashable.com

SEPTEMBER 29, 2010

Howie at Sky Pulse Media My biggest question is this any different than non-web logo design. Step-by-step guides to using popular websites, reviews of mobile applications, breaking news about whats happening on the web, the best viral videos, tips for marketing your businesses online and much much more! Thanks for the roundup!

Web 111

Web Design Social Media PHP 111

mashable.com

NOVEMBER 30, 2010

You can minimize risk by performing due diligence when selecting a company or individual to work with, clearly defining the project scope, expectations and milestones in any development contracts, and allocating enough money to hire competent developers. What will you find here?

Software Developers 79

Software Developers Software Development Software Review Software 79

View from Seed

MARCH 8, 2016

If you’re building a product that can grow virally—a social network, for example—brand is almost certainly less important at launch than product. If you’re a price brand, then that’s your core competency—you offer a price benefit to the market. And try to listen to the people you’re hiring as experts.

Seed Stage 120

Seed Stage Conversion Startup PR 120

Mike Michalowicz

FEBRUARY 11, 2013

Donate several of your products or services to a non-profit organization that is sponsoring a live auction and the proceeds will be donated to the charity. Virally spread your marketing message by making sure influential local bloggers see your video. Anything involving food gets attention. At least it gets my attention.

Small Business 167

Small Business Marketing PR Social Media 167

Startup Lessons Learned

MARCH 21, 2013

If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. More people means adding users, ideally through virality or word of mouth, but also through paid advertising. Intrapreneurs aren’t trying to solve for safety and predictability.

Analytics 167

Analytics Lean Metrics Churn Rate 167

The Next Web

OCTOBER 17, 2013

Carlos Eduardo Espinal is a partner at Seedcamp , an early stage mentoring and investment program that engages startups through monthly Seedcamp Events, where entrepreneurs present their companies, network, receive mentoring, and compete for investment by Seedcamp. Seedcamp invests in approximately 20 companies annually.

Customer 128

Customer B2C Startup Early Stage 128

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

I feel like the bar has been raised so much in the last five years in the start up community and I’ve been busy working for a distinctly non-start up company. The thing we’re sort of competing with is sort of the immediate things, and the awareness. The only way to really get back into it is to just do it.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Reid Hoffman

MARCH 19, 2019

Furthermore, O’Reilly’s own examples demonstrate the difference between a blitzscalable and non-blitzscalable market. Dropbox made a great file-sharing product, for instance, but it was their viral marketing campaign that allowed them to cheaply acquire millions of customers. The third is high gross margins.

Cofounder 28

Cofounder Business Model IPO Non-Compete 28

Software By Rob

AUGUST 5, 2010

You own a wall of books, or perhaps a Kindle or iPad bulging at the edge of its hard disk with non-fiction you’ve earmarked for future reading. Pop vs. non-pop business books isn’t the problem, it’s the attitude that there are ‘secrets’ to getting rich other than the obvious: work hard, be smart, and be lucky. #12

Founder 78

Founder Startup Software Review Software 78

Software By Rob

SEPTEMBER 22, 2009

You either luck out that your idea goes viral (which happens to maybe 1 out of 10,000 startups?) In these cases, the market doesn’t matter because luck trumps everything. With luck on your side you don’t need money, good marketing or a solid product. You just need to be lucky.

Marketing 50

Marketing Software Review Technical Review Startup 50

Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. But, the retention is terrible / non-existent. But this is incredibly hard to do, and most sites cannot do this at scale.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

As always, there are exceptions: if you build a viral consumer product (such as an Instagram) where people are just coming to your site / app in droves at no cost to you, then you’ve got a great business. But, the retention is terrible / non-existent. But this is incredibly hard to do, and most sites cannot do this at scale.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Duct Tape Marketing

JUNE 29, 2012

Like it or not, you are one of many, many companies or service providers competing for a limited slice of attention in a marketplace overflowing with noise and information. Some will say it takes a hugely expensive campaign; others will gladly take your limited funds to try generate something “viral.” A Clear Message.

Non-Compete 60

Non-Compete Oregon Differentiation Viral 60

Rob Go

MAY 27, 2015

This is about the non-scalable stuff that founders have done to “make things happen” and the “hustle” that actually creates step-function results rather than just wasted effort. On the other hand, we WILL discuss things like these: How did a non-technical founding team actually get a product built? Are we in a tech bubble?

Cofounder 28

Cofounder Early Stage Non-Compete Silicon Valley 28

Rob Go

MAY 27, 2015

This is about the non-scalable stuff that founders have done to “make things happen” and the “hustle” that actually creates step-function results rather than just wasted effort. On the other hand, we WILL discuss things like these: How did a non-technical founding team actually get a product built? Are we in a tech bubble?

Cofounder 28

Cofounder Early Stage Non-Compete Silicon Valley 28

www.virtuosimedia.com

MARCH 8, 2012

Look at the market size and the number of competing products. If you require a non-disclosure agreement for me to simply even hear your idea, I’m going to walk away unless you’re a Steve Jobs or Bill Gates type of figure. This should be non-negotiable for any business venture. We are where you are.

Technical Cofounder 41

Technical Cofounder Cofounder Technical Review NDA 41

Startup Lessons Learned

APRIL 14, 2009

This approach is fundamentally non-scalable. This is why companies often get out-competed by former employees (Palm vs Handspring to name just one), even though the upstart lacks all of the familiar resources, tools, processes, and support they used to have. They are closing orders. They are gaining valuable customer data.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Up and Running

MARCH 4, 2015

You might think that this is intimidating, and that we all sit in silence and don’t talk about anything non-work related for fear of getting a slap on the wrist, but that couldn’t be further from the truth. We still share the latest viral videos with each other and we still pull the occasional prank.

Product 60

Product Green Non-Compete Employee 60

Duct Tape Marketing

MARCH 1, 2016

Referral Marketing – This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. Promoting your referral program that supports local non-profits is a great way to use PR to enhance your referral program. Here’s quick rundown of the various channels to choose from. 3) Strategic Partners.

Lead Generation 28

Lead Generation Channel Partner Campaign 28