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Seven Reasons Why Customer Reference Programs Fail

YoungUpstarts

by Bill Lee, author of “ The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset “ Harnessing the power of references and referrals seems like an obvious win. You just can’t half-heartedly paste a few new tactics on top of your current operations and expect advocates to start singing your praises.

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The Role Operations Plays In Marketing

Duct Tape Marketing

The Role Operations Plays In Marketing written by John Jantsch read more at Duct Tape Marketing. Key Takeaway: Marketing systems and operations systems are two halves to a whole company – bringing the two together can give you the full picture and ultimately, effective control over your organization. Marketing Podcast with Sara Nay.

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10 Attributes Of The Perfect Partner For Your Startup

Startup Professionals Musings

Very few entrepreneurs have the range of skills and experience to be the solution creator as well as business creator, or operational as well as sales leader. Operate with a comparable level of integrity. Thus you should do the same or more due diligence on educational background, previous work, and references.

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How To Sell Your Business For Maximum Profit And Why It’s Best To Sell When Business Is Thriving

YoungUpstarts

They want to see that a business is operating on all six cylinders. People refers to the management and employees that are currently employed by the business. Processes refers to operating procedures and employee handbooks. Patrons refers to the customers your company serves.

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5 Steps To Finding The Best Investor For Your Startup

Startup Professionals Musings

Reverse due diligence on the investor is a comparable process whereby the entrepreneur seeks to validate the track record, operating style, and motivation of every potential partner. Another approach is to ask the investor for references, where their involvement has made a real difference, leading to success.

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Ways for Startups to Limit Liability in Company Car Crashes

The Startup Magazine

Still, the right commercial auto insurance policy provides confidence to focus on core operations, not liability risk. The policy should detail how employees should operate company vehicles including observance of traffic rules, necessary safety precautions, steps to follow in case of an accident among others.

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A Guide To Choosing A Business Consultant

The Startup Magazine

However, one of the most important ways that a consultant can help your company is by providing advice on how to improve your business operations. Operations are the lifeblood of any company, and if they’re not running smoothly, it can reflect poorly on the entire organization. Photo credits: www.unsplash.com. Define your goals.