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Is the Lean Startup Dead?

Steve Blank

Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. Some have labeled this period as irrational exuberance.

Lean 335
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27 Entrepreneurs Share Tips on Building an Ecommerce Business

Hearpreneur

The expansion of e-commerce should also bring about seeing returns as a strategic lever, similar to how companies used faster delivery to drive customer experience and revenue. Thanks to Danielle Sabrina, Society22 PR ! #3- The current returns process has too many touchpoints where shrinkage can happen.

eCommerce 133
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5 Ways Stock Art Is Killing Your Small Business Brand

YoungUpstarts

So why on earth would you consider using stock art or stock images to represent your brand? But, stock art is the opposite of a fingerprint – it’s generic, lacking in personality, and the very same stock art could and does show up on your competitors’ websites, business cards and logos. Instead of Stock Art….

Stock 154
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Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant

Steve Blank

The entrepreneur who founded and grew the largest startup in the world to $10 billion in revenue and got fired is someone you have probably never heard of. At the time he was not only running GM but was a major Wall Street speculator (even on GM stock) and was big in the New York social scene. But trouble was on the horizon.

Michigan 285
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5 Great Marketing Tips For Entrepreneurs And Startups In 2018

YoungUpstarts

The whole business and revenue depends on the sales, marketing and promotion techniques adopted by the companies. Some businesses prepare the whole stock and then start marketing that is a big mistake. Later you can go for PR through media and press, local news and other traditional ways.

Marketing 133
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Netflix Redux: Is It Ever OK to Fire Your Customers?

Both Sides of the Table

Given how badly the announcement of the splitting went and their inability to control the PR cycle (or their stock price!) But they sure need somebody at the top handling their marketing and PR better. Magazines – Magazines make their money through a combination of subscription or purchase revenue vs. ad revenue.

Customer 287
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Start-ups are all Naked in the Mirror

Both Sides of the Table

I know that we haven’t brought in revenue as quickly as we had hoped. They haven’t hit their revenue targets. If you don’t address it they’re minds are shaped by competitor PR. Don’t underestimate the impact of good PR on your competitors. We do hand out stock options. Believe me.

PR 331