ConversionXL

NOVEMBER 6, 2017

The more well-known your company becomes, the harder it gets to directly impact primary KPI’s at the aggregate level because the majority of customers who buy are going to do so irrespective of if your button color is red or blue. In the same vein, consider a metric like ‘time on site.’. Image Source. So, it’s declared a winner.

Chad 112

Chad Mobile Technical Review Aggregator 112

ConversionXL

FEBRUARY 21, 2017

At a high level, user experience is the aggregate and subjective experience of using a product such as a website or app. Net Promoter Score (NPS). Despite sometimes small sample sizes , you can calculate confidence intervals, and with some of them, compare your metrics to a database of other companies and competitors.

Conversion 103

Conversion Metrics Architecture Design 103

Agile VC

JUNE 5, 2011

How They Make Money: Groupon keeps a share of the coupon value (typically 40-50%) as its net revenue (1). in net revenue and passes $0.58 2010 Net Income: -$389M (net loss) (2). Keep in mind Groupon’s net revenue is a percent of a percent. Financial Snapshot: 2010 Revenue: $713M. 2010 Gross Profit: $280M.

North America 100

North America Chicago Boston Silicon Valley 100

ConversionXL

JULY 21, 2022

How did Outreach grow in just a few years to 50,000 monthly active users , $10 million in new bookings, and net revenue retention (NRR) of more than 140%? By focusing intently on a single measurement, known as a north star metric. The north star metric defines success for the whole company and aligns teams on a growth trajectory.

Metrics 120

Metrics Acquisition Revenue .Net 120

ConversionXL

MAY 16, 2018

Know the difference between leading and lagging metrics. While it’s always necessary to keep track of lagging indicators to evaluate ongoing performance, as marketers we want to understand what causes those metrics to move either up or down. As you can see, leading metrics differ wildly depending on the brand and industry.

Marketing 133

Marketing Metrics Programming Design 133

Up and Running

MAY 1, 2014

Milestones and Metrics. Instead, they prefer to buy through large distribution companies that aggregate products from lots of suppliers and then make that inventory available to retailers to purchase. Milestones and Metrics. Metrics are the numbers that you watch on a regular basis to judge the health of your business.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

ConversionXL

AUGUST 14, 2019

Select dimensions and metrics you want to compare. Similarly, as Morgan Jones details in a post for Practical Ecommerce , data blending can help calculate new metrics, like net profit by SKU. By combining those sources, Jones was able to create a table with the net profit of each product: ( Image source ). More examples.

Analytics 123

Analytics Metrics eCommerce Search 123

ConversionXL

NOVEMBER 15, 2018

And while the value of testing may be apparent to those involved in it, individual test results do not aggregate into ROI calculations made in the C-Suite. Their initial A/B test revealed that a badge number increased daily active users by 7% and boosted key engagement metrics. To measure the untrackable. Image source ).

Artificial Inteligence 101

Artificial Inteligence Algorithm Audience Campaign 101

David Teten

DECEMBER 3, 2019

Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. The simplest way to track a company’s performance: have them give you access to their internal metrics dashboard. I used Ipreo heavily at one of my prior VC funds. .

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

JULY 10, 2019

To illustrate, let’s say you were responsible for driving 4,000 net new email subscribers each month. On a micro level, each section or chart should lead with priority metrics, or KPIs , followed by secondary metrics. . That focus can encourage clients to overweight metrics that you shouldn’t optimize. Why it happened.

Metrics 133

Metrics Analytics Green Aggregator 133

This is going to be BIG.

MAY 26, 2022

You’d like to believe the world is completely meritocratic—that you’ll put your heads down to work on your company, hit all your metrics, and just show up on the doorstep of a VC firm who will just be bowled over at the fantastic little company you’ve created. Well, at 125 words per minute, 48 minutes of podcasting will net you a chapter.

Founder 103

Founder .Net Term Sheet Aggregator 103

ConversionXL

JULY 11, 2016

“Umbrella terms” are when you aggregate multiple features and benefits under one vague term, like “powerful” or “easy-to-use.” The most important measure at TransferWise is the net promoter score. Create Calculated Metrics (CLV, CPS, Non-Bounce, CAC). Mature your metrics. Prioritize.

PPC 48

PPC Analytics Video Non-Compete 48

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48

Startup Lessons Learned

MAY 11, 2020

But I do think there will be at least a short term moment where after a period of a lot of despair, and economic, and health disaster, a huge number of people die in tragedy, by mega tragedy, by any metric. All the other things that matter, aggregating talent, getting people to care, all of that stuff that's hard in a boom and easier now.

Silicon Valley 68

Silicon Valley Technical Review Government .Net 68

Occam's Razor

OCTOBER 14, 2014

Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. … You can see the wisdom of not just setting a 20% aggregate conversion rate, based on the above benchmarking data. The above graph shows you the dangers of setting targets on aggregated benchmarking analysis.

Analytics 133

Analytics Vertical Metrics Web 133

ConversionXL

JUNE 13, 2016

Ultimately, persuading customers to buy something that’s going to get returned is short-sighted and a net negative. Regarding these so-called metric KPIs, there is a high uncertainty about the level of purchasing – if a user buys anything at all. Don’t measure too many metrics.

Distribution 48

Distribution Conversion Non-Compete Revenue 48

Duct Tape Marketing

SEPTEMBER 10, 2019

I love looking at cost per account acquired as a key metric to share with potential acquirers. Well, in order to be “bankable,” meaning a company that a bank would lend to, you have to have some of these metrics dialed in. They can simply grow quite quickly by winning new customers.

Entrepreneur 49

Entrepreneur Switzerland Revenue Differentiation 49

Up and Running

DECEMBER 9, 2014

Maybe you are wondering which metrics to track, or whether or not you should take out a loan for your business. Which metrics do you most rely on to understand your business itself. The question is what metrics do you most rely on to understand your business’s health? What specific metrics should they be monitoring?

Small Business 95

Small Business Finance Forecast Metrics 95

Startup Lessons Learned

JANUARY 18, 2010

With staged releases, time provides a (somewhat illusory) safety net. Examples of things I monitor are the numbers of user activations, active users, and aggregate page hits to user galleries. With staged releases, time provides a (somewhat illusory) safety net. On the one hand, this is the ultimate in customer responsiveness.

Continuous Deployment 151

Continuous Deployment San Francisco Lean Wiki 151

Occam's Razor

JANUARY 4, 2022

We can all use head fake metrics to calling out useless activity metrics. [ None of them are KPIs, most barely qualify to be a metric because of the profoundly questionable measurement behind them. ]. It is not a leap to suggest that it is a big distraction from what's important to anoint this barely-a-metric as a KPI.

Conversion 127

Conversion Analytics .Net Metrics 127

VC Cafe

JUNE 19, 2020

There’s an increasing interest from institutional investors in particular, but also high-net-worth individuals, private banks and a variety of other players who are thinking to make more impact investments than we’ve seen in the past couple of years.”. Business as usual is no longer an option,” they conclude. Israel, a hub for Impact Tech?

Venture Capital 174

Venture Capital Global South Africa 174

Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. Hyper Focus Your Digital Marketing: Ensure A Clear Line Of Sight To Net Income! "Engagement" Is Not A Metric, It's An Excuse. Aggregation of Marginal Gains: Recession Busting Analytics! How do I choose well?

Analytics 124

Analytics Metrics SEM Web 124

Up and Running

AUGUST 12, 2015

A persona is an aggregate of all the traits that your customers have, so that it becomes your most common customer. This is your projected profit and loss, and you can see your net profit. Let’s go to fiscal year 2016, your net profit is $83,000. You can see operating margin, net profit martin, average days to get paid.

Forecast 60

Forecast Video Business Plan United States 60

Cracking the Code

FEBRUARY 4, 2008

This introduction was also the opportunity to illustrate the amazing growth of our software and saas portfolio in the past years, with aggregated revenues reaching $1.2B What metrics should I be using to drive a saas business? If you want to learn more on SaaS metrics, you can read my previous blog post. Happy New Year 2008!

Software Review 48

Software Review South Korea IPO Portfolio 48

Startup Lessons Learned

MAY 4, 2021

It kind of aggregates technology content, I suppose. You can go read about it on Wikipedia and whatnot, but it's sort of a metric that economists use to look at the various countries of the world and measure how economically free those places are. How did it come on your radar for the first time? And so far, it's actually, I would say.

IPO 113

IPO Cofounder Technical Review Government 113

Hearpreneur

JANUARY 9, 2019

Initially, when Mediametric was just founded, it was called Pandorama and was designed to aggregate fun news and trending content with a cute Panda being the logo. Since our tool didn’t JUST monitor press but incorporated different metrics like Facebook reactions, citations, various indices etc. net,co,info, etc.)

Naming 81

Naming Virginia Chad Entrepreneur 81

abovethecrowd.com

APRIL 20, 2016

Many have noted that the aggregate shareholder value created by all of the Unicorns will vastly overshadow the losses from the inevitable failed unicorns. Anything that hints of a down round brings questions about the success metrics that have already been “booked.” If you over-fund the industry, aggregate returns fall.

IPO 40

IPO Term Sheet Silicon Valley Valuation 40

VC Cafe

JANUARY 16, 2011

The solution provides a live, accurate status of customers’ level of satisfaction, according to metrics that are pre-defined and measured at the time of the customer experience. Logia offers Mobile Operators a range of solution for their Apps Stores starting from Content Aggregation, Billing aggregation to full white labeled Apps Store.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

Duct Tape Marketing

MAY 25, 2018

you get rid of things like net neutrality, which is a win for the carriers and win for other people, and because the way our political system works, and in Europe, the lawmakers wanted to give a win for the people so this seems like an easy win. Ryan Urban: But people look at the wrong metric they look at the unsubscribe rate.

Marketing 65

Marketing Europe Canada Email 65

Occam's Razor

MARCH 23, 2010

Because every tool uses its own sweet metrics definitions, cookie rules, session start and end rules and so much more. If you don't kill 25% of your metrics each year, you are doing something wrong. Allow me to point out that only 50% of the metrics I love exist in clickstream tools - like webtrends or xiti or unica.

Analytics 118

Analytics Web Metrics Channel 118

Occam's Razor

FEBRUARY 7, 2011

But each keyword gets "credit" for other metrics. This way GA will show you both keywords while the aggregate for visits will not be skewed – as technically it is just one session. ]. What's the best way to aggregate to understand clearly how to improve? My advice would be this: 1.

Analytics 94

Analytics Web Non-Compete Metrics 94

Occam's Razor

MAY 18, 2010

I have said: All data in aggregate is "crap" Because it is. You can imagine then how absolutely heartbreaking it is for me to note that nearly all reporting that I see is data in aggregate. Tons of data "puking", all just aggregates. My love for segmentation as the primary (only?) All visits. Total revenue.

Analytics 123

Analytics Web Acquisition Metrics 123

Occam's Razor

OCTOBER 22, 2008

Analyzing data in aggregate is a crime. When you look at all that in aggregate you get nothing. On you left are the Dimensions (customer & campaign attributes) and Metrics (numbers, key performance indicators) you can choose to create custom segments of your own. Please only send a email (blog at kaushik dot net).

Analytics 105

Analytics Web Search Non-Compete 105